Episodios

  • How to Replace Your PT Salary and Go Full Time in Your Cash Practice (Step-by-Step Guide)
    Dec 11 2025

    Description:If you’re stuck juggling a full-time PT job and a growing side-hustle practice, this episode shows you exactly what it takes to safely replace your salary and go all in on your cash practice.

    We walk through how to calculate your “freedom number,” set pricing that actually supports your ideal lifestyle, and reverse-engineer how many patients and leads you need each month. You’ll learn the key metrics to track (phone conversion, eval → package close rate, average visits per plan of care) and why paid ads + simple tracking can dramatically shorten the timeline from side hustle to full time.

    We also dive into the mindset shift from clinician to CEO—including why you can’t price based on what you can afford, and why learning to love the process (not just the end goal) is what separates thriving owners from burned-out employees.

    Engage With Us

    Ready to see if your numbers actually support going full time in your cash practice—or what needs to change to get there? Let’s break it down together on a strategy call.

    👉 Book Your Practice Audit Call Here!
    https://link.clinicalmarketer.com/widget/bookings/cm-road-map-call-sb?sessionId=f3d0f222-[…]4746-9c45-c029b57248ba&trigger_link=CfSv8ask7ol6oTOIrxMt

    On this call, we’ll help you get clear on your revenue targets, pricing, and next best moves so you can grow with confidence instead of guessing.

    If you enjoyed this episode, don’t forget to subscribe and leave us a review!

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    44 m
  • How AI Treatment Plans and Strategic Hiring Can Rapidly Scale Your Cash Physical Therapy Practice
    Dec 5 2025

    Episode Description
    In this episode of the Cash Physical Therapy Headquarters Podcast, Ben sits down with New York City clinic owner and practice acquisition specialist, Dr. Dave Kittle. Dave shares how he built a hybrid concierge model in Manhattan—blending high-ticket home visits with a brick-and-mortar space on Billionaires’ Row—and breaks down exactly how he’s using AI to create customized provisional treatment plans that boost conversions, retention, and perceived value. They dive into why most “set it and forget it” hiring strategies no longer work, how Dave is using LinkedIn and Instagram outreach to actively recruit top-tier PTs, and what owners need to understand about packages, lifetime value, and positioning if they ever want to sell or scale their practice. If you’ve been wondering how to stand out in a crowded cash PT market, attract better-fit patients and staff, and build a practice that could actually be worth something one day, this conversation is packed with practical ideas you can swipe and implement.


    Engage With UsIf you’re a cash-based physical therapist or practice owner who wants help increasing your revenue, tightening up your systems, and building a practice that gives you more freedom (and is actually sellable one day), you don’t have to figure it all out alone. You can Book Your Practice Audit Call Here!
    https://link.clinicalmarketer.com/widget/bookings/cm-road-map-call-sb?sessionId=f3d0f222-[…]4746-9c45-c029b57248ba&trigger_link=CfSv8ask7ol6oTOIrxMt

    On this call, we’ll review where you are now, identify the biggest constraints in your marketing and operations, and map out the next best moves to grow your cash practice with confidence. If you enjoyed this episode, don’t forget to subscribe and leave us a review!

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    50 m
  • How Dr. Zaki Scaled from $0 to $1.5M—and Built a Multi-Clinic Cash Physical Therapy Empire
    Nov 14 2025

    Description:In this episode, Jordan sits down with Dr. Zaki, one of his earliest clients from 2019, who’s now on a $1.5M run rate and pacing toward $2M in the next 12 months. They walk through how he went from renting space in a big-box gym to multiple clinics, premium pricing near $400/visit, and stepping fully into the CEO role. You’ll hear the mindset shifts that changed everything (especially around money and risk), how larger care plans actually improved conversions, and the simple systems he uses to re-engage past patients, turn Instagram followers into warm leads, and use AI and VAs to keep growth scalable.Engage With UsIf you’re a cash-based PT owner who wants help implementing these systems—pricing, sales, retention, and scalable marketing—Book Your Practice Audit Call Here and we’ll map your next best moves together. Have thoughts or questions from the episode? Share them with us and tell us what you want to hear next. If you enjoyed this episode, don’t forget to subscribe and leave us a review!

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    57 m
  • Running Into the Storm: How to Turn Pressure into Your Competitive Edge in Business and Life
    Nov 7 2025

    Description
    Welcome back to the Cash Physical Therapy Headquarters Podcast! Today, Ben and Jordan reframe pressure—why it’s spiking for founders and clinicians right now and how to turn it into an edge. They cover AI-era buyer behavior (including dips in opt-ins), Stoic and practical frameworks for running toward the storm, the difference between real discipline and comfort habits, and the leadership skills (hard conversations, higher talent bar, health anchors) that help you grow through uncertainty.


    Engage With UsDon’t forget to subscribe on iTunes or Spotify to stay updated on all things cash physical therapy. If you want to learn more about growing your cash PT practice, visit www.ClinicalMarketer.com, and join the conversation with your questions and insights on our social channels—we’re here to help you make your greatest contribution to your family and community. If you enjoyed this episode, don’t forget to subscribe and leave us a review. Book Your Practice Audit Call Here!

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    45 m
  • The Real Reason You’re Not Closing More Patients — And How Ethical Sales Fixes It
    Oct 31 2025

    Description
    Welcome back to the Cash Physical Therapy Headquarters Podcast! In today’s episode, we dig into why prospects don’t say “yes” — and how to fix it with ethical persuasion, not pressure. Before scripts and talk tracks, Ben and Jordan lay out the foundational beliefs every cash PT needs to enroll patients confidently: sales as service (not convincing), detaching from the outcome so you can lead with tough but honest questions, selling transformations instead of features, why premium pricing increases commitment and outcomes, and embracing sales as a core clinical skill. You’ll hear practical examples (piercing questions that uncover true motivation, framing outcomes vs. visits, handling “no time/no money,” and aligning compensation and KPIs) so patients come to their own conclusion to start care now — for their reasons, not yours.


    Engage With UsDon't forget to subscribe to our podcast on iTunes or Spotify to stay updated on all things cash physical therapy.

    If you want to learn more about cash physical therapy and how to grow your business, visit our website at www.ClinicalMarketer.com.

    Join the conversation and let us know your questions and insights in the comments below or on our social media pages. We’re here to help you make your greatest contribution to your family and community.

    If you enjoyed this episode, don’t forget to subscribe and leave us a review!

    Book Your Practice Audit Call Here!

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    48 m
  • From Burnout to Freedom: How the New Cash PT Closer Role Is Changing the Game in 2025
    Oct 17 2025

    Description

    Welcome back to the Cash Physical Therapy Headquarters Podcast! In today's episode, we’re diving into one of the most exciting new trends in 2025 — the rise of Cash PT Closers. This emerging model is reshaping the way cash-based clinics grow, scale, and manage sales. Ben and Jordan break down how having a Doctor of Physical Therapy in your intake and sales process can drastically increase conversions, improve patient experience, and create new career opportunities for PTs nationwide.

    They discuss how this model originated inside their mastermind, how it’s solving bottlenecks in clinic growth, and what it means for the future of hiring, staffing, and remote work in physical therapy. From compensation structures to AI-driven lead management, this episode explores the systems, mindsets, and opportunities defining the next evolution of the cash PT industry.

    Engage With Us

    Don't forget to subscribe to our podcast on iTunes or Spotify to stay updated on all things cash physical therapy. If you want to learn more about cash physical therapy and how to grow your business, visit our website at www.ClinicalMarketer.com. Join the conversation and let us know your questions and insights in the comments below or on our social media pages — we’re here to help you make your greatest contribution to your family and community.

    If you enjoyed this episode, don’t forget to subscribe and leave us a review!

    👉 Book Your Practice Audit Call Here!

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    33 m
  • How We Used AI to Cut Admin Work in Half and Keep More Patients Coming Back
    Oct 10 2025

    Description:

    In this solo episode, Dr. Ben Bagge dives into a real-world solution that’s transforming communication at Pro+Kinetix. As their clinic grew from 5 to 20+ team members, keeping patient messaging consistent became a major challenge. The solution? A custom-built GPT trained on their own SOPs and communication standards.

    Dr. Ben walks you through:

    • Why consistent communication is critical to patient trust and retention

    • How passive messaging leads to lost appointments and poor outcomes

    • The AI tool his team now uses to write, coach, and standardize messaging—without losing the human touch

    • How this custom GPT helps cut admin time, improve team confidence, and scale leadership training

    • Why most clinics are still teaching the wrong communication habits—and how to fix them

    Whether you're managing a growing team or still dialing in your own messaging, this episode offers practical insights and a powerful tool you can start using today.

    Engage With Us:

    Want access to the exact GPT Dr. Ben built—including the PDFs used to train it?

    👉 Comment on the video or reach out, and we’ll send you everything you need to get started.

    If you enjoyed this episode, don’t forget to subscribe and leave us a review!
    👉 Book Your Practice Audit Call Here!

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    10 m
  • How We Use AI to Do the Work of 4 People (While We Sleep)
    Oct 3 2025

    Description:

    AI is no longer a “nice to have”—it’s the tool that will separate the thriving clinics from the ones that get left behind. In this episode, we explore how cutting-edge AI agents are being used in real-world physical therapy and healthcare businesses to streamline operations, automate repetitive tasks, and create an unfair advantage.

    From customizing Canva designs to auditing your entire course library, these agents can do the work of multiple team members—while you sleep. We talk through how to implement AI safely, maximize its potential, and what this means for your team, your operations, and your practice's future.

    Whether you’re curious, skeptical, or already experimenting with AI, this episode gives you a practical look at what’s possible—and how to use it wisely to grow and scale your business without burning out.

    Engage With Us:If you want help integrating AI into your cash-based physical therapy practice—or you’re just ready to grow and scale with proven systems—book a call with our team. We’ll audit your practice and map out a 6- to 12-month game plan to help you hit your goals.

    👉 Book Your Practice Audit Call Here:
    https://link.clinicalmarketer.com/widget/bookings/cm-road-map-call-sb?sessionId=f3d0f222-4746-9c45-c029b57248ba&trigger_link=CfSv8ask7ol6oTOIrxMt

    If you enjoyed this episode, don’t forget to subscribe and leave us a review!

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    40 m
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