LinkedIn feels different lately. Impressions are down, posts are showing up late, and the algorithm has shifted. Many of us feel like ducks: calm on the surface but paddling like crazy underneath. 🦆

In this episode of the Brilliantly Branded Podcast, I share what’s really happening on LinkedIn right now and why this matters for your visibility. More importantly, I walk you through simple, practical steps you can use to protect your strategy so you don’t depend on just one platform.

Here’s what you’ll take away:
✨ What has changed on LinkedIn and how it affects you
✨ Why chasing likes and impressions is the wrong game
✨ How to create clarity in your communication with the Power Wheel
✨ Why having a home base (podcast, newsletter, website) matters more than ever
✨ How to connect online and offline to build real trust

Whether you’re a founder, coach, or executive, this episode will help you rethink how you show up and make sure your brand momentum doesn’t rely only on algorithms.

📥 Free Resource: Download the Power Wheel PDF here → https://brilliantlybranded.com
🎓 Learn More: Discover the Brilliantly Branded Academy →

https://thebrilliantacademy.thinkific.com/products/courses/Brilliantacademy

Being great at what you do is not enough if no one sees it.

In this solo episode, I, María Lucia Romero, share my personal journey from feeling invisible in the corporate world to creating my own brand as an entrepreneur. I also introduce the Power Wheel methodology, a practical tool that helps leaders and entrepreneurs shift from hidden experts to visible authorities.

Here’s what you’ll learn in this episode:

• Why results alone don’t guarantee visibility or influence.
• The 6 areas of the Power Wheel that keep your brand rolling.
• How to avoid “flat tires” that stall your momentum.
• Real examples of leaders losing opportunities due to invisibility.
• Practical steps to align your voice, story, and brand identity.

✨ Resources I mentioned in this episode:

• Download the free Power Wheel Scorecard PDF: www.brilliantlybranded.com
• Explore courses inside the Brilliantly Academy: https://thebrilliantacademy.thinkific.com/products/courses/Brilliantacademy and Start with the course Brilliant From Within.

Tune in to discover how you can move from invisible expert to visible leader. Subscribe to the podcast and share your reflections with me—I’d love to hear your story.

The mic flips, the story deepens.

Guest: María Lucia Romero, founder of Brilliantly Branded and host of this podcast, steps into the guest seat.

Guest host: Bárbara Daroca. She leads a candid conversation on voice, courage, and building a purpose-driven brand.

What you’ll learn:

• How “better done than perfect” actually works in real life
• FOPO, fear of other people’s opinions, and how to stop it
• The pivot from corporate golden cage to creative freedom
• Why branding is emotional connection, not just visuals
• Community, live events, and what’s next after 100 episodes
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Tune in, subscribe, and tell us your takeaway.

Your story matters. Share it with us and come to be part of the brilliant Community.

Join us here:

https://subscribepage.io/BrilliantCommunity