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The New PR
- 21st Century Public Relations Strategies & Resources to Reach Millions
- Narrado por: John Dzwonkowski
- Duración: 48 m
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PR is not what it used to be. Hiring experienced publicists, sending press releases, and pitching reporters at newspapers and magazines aren't worth the hassle, effort, capital, and resources given today's digital environment - where the Internet has become a necessity to make your mark online. Whether you're an established business or a wannabe personality, people need to know your story...who you are...what you do...why you rock. Traditional public relations no longer works. The New PR shares big ideas, secret techniques, and easy-to-use and accessible resources to reach wide audiences...and build your brand through public relations.
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Historia4.5 out of 5 stars 45
UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to and validated and have a platform to be heard - especially online. With UnMarketing, you'll create a relationship with your customers and make yourself the logical choice for their needs.
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5 out of 5 stars
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Authentic and genuine people
- De Karin Bertelsen en 06-30-20
De: Scott Stratten, y otros
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APE: Author, Publisher, Entrepreneur - How to Publish a Book
- De: Guy Kawasaki, Shawn Welch
- Narrado por: Lloyd Sherr
- Duración: 6 h y 51 m
- Versión completa
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General4.5 out of 5 stars 100
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Narración:4.5 out of 5 stars 91
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Historia4.5 out of 5 stars 88
APE's thesis is powerful yet simple: filling the roles of Author, Publisher, and Entrepreneur yields results that rival traditional publishing. We call this "artisanal publishing" - that is, when writers who love their craft control the publishing process and produce high-quality books. APE is 411 minutes of step-by-step, tactical advice and practical inspiration.
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5 out of 5 stars
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This is Self-Publishing 101 AND 102 -- a roadmap!
- De John P. DERMODY en 08-31-13
De: Guy Kawasaki, y otros
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Profitable Podcasting
- Grow Your Business, Expand Your Platform, and Build a Nation of True Fans
- De: Stephen Woessner
- Narrado por: Sean Pratt
- Duración: 5 h y 7 m
- Versión completa
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General4.5 out of 5 stars 107
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Narración:4.5 out of 5 stars 93
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Historia4.5 out of 5 stars 93
The word is out: content marketing is king. But when nearly every business has a blog, it's tough to stand out. The real secret is that there's a much better tool for spreading influence and generating revenue - one with far less competition. Podcasting offers rich opportunities, especially if you get in early and do it right.
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1 out of 5 stars
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Half way thru, nothing worth any of my $$$
- De John Kiz en 12-20-18
De: Stephen Woessner
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What Would Google Do?
- De: Jeff Jarvis
- Narrado por: Jeff Jarvis
- Duración: 9 h y 2 m
- Versión completa
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General4 out of 5 stars 1,103
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Narración:4 out of 5 stars 414
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Historia4 out of 5 stars 416
In a book that's one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google, the fastest-growing company in history, to discover 40 clear and straightforward rules to manage and live by.
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1 out of 5 stars
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Shallow and one-sided
- De JimmiJ en 02-04-09
De: Jeff Jarvis
Lo que los oyentes dicen sobre The New PR
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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Total5 out of 5 stars
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Ejecución5 out of 5 stars
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Historia5 out of 5 stars
- AmazonBuy128947
- 07-29-19
Great Strategies to Navigate PR in the Modern Era
Naresh provides many unique strategies to navigate the field of public relations. Great read and many concepts can be applied to corporate and even government public relations as well. It's also great for an author to delve into how digital marketing and SEO concepts actually tie in to public relations as well, and how to effectively navigate promotion with brand reputation management. Naresh is particularly adept in this area of marketing and would recommend this book to anyone looking to expand their acumen in Public Relations.
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Total1 out of 5 stars
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Ejecución1 out of 5 stars
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Historia1 out of 5 stars
- Audrey
- 11-10-19
Twisting Facts
I listened to about 2 minutes of this and the facts were so twisted and poorly researched that I could not continue. Author misunderstands the publishing industry 100% and uses as the basis of why PR firms are not needed. Hilariously misunderstood.
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