-
The Moscow Method
- How to Sell Yourself Without Selling
- Narrado por: Dexter Moscow
- Duración: 4 h y 50 m
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Resumen del Editor
To offer a practical self-help guide to those who want to excel at business pitching, presenting, and speech-making and who seek to get their ideas, products, or services to a wider audience.
To be influential and engage with power and impact, be it to an audience of one or many at the front of the room, around a boardroom table, at a networking meeting, or a social function.
We live in an age of sound-bite selling and instant gratification, where our attention span is that of a goldfish and our recall of information is about the same. So how do people like Donald Trump, Nigel Farage, Simon Cowell, and Tony Blair manipulate and move us to take the action they desire us to? You may not agree with what they say, but you should not ignore how they say it and the effect it has on their audiences. Key features are repetition of key points, relevant personal stories, and emotionally connecting words and phrases.
Taking the principles, processes, and experiences of my previous careers, I have developed a number of empirically proven frameworks, used by major organisations and owner-run businesses to develop their selling and presenting skills. Let me share those business-winning processes with you to put those same keys in your hands.
The first step to your success is to understand these abiding principles:
- Look right
- Sound right
- Use the right phrases
- Understand what your audience wants
If not, you might as well whistle in the wind. So often, I have heard business pitches and presentations of excellent content, but they fail to win business. Why? Because the speaker has been unable to reach out and touch the consciousness and emotions of their audience.
In this audiobook, I will walk you through step-by-step guides of how to impress and motivate an audience of one or of many. We'll start from the moment before you open your mouth through to when you close it.
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In today's world, customers don't want to hear sales pitches, but many salespeople still rely on them. In this breakthrough audiobook, Steve Yastrow, founder of a successful business strategy consulting firm, asks us to throw out everything we've been taught about pitching to customers. His advice: "Tear up your sales pitch and instead improvise persuasive conversations."
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A bad strawman pitch on why pitching doesn't work
- De Jeff Gibbard en 01-09-21
De: Steve Yastrow
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The Introvert Entrepreneur
- Amplify Your Strengths and Create Success on Your Own Terms
- De: Beth L. Buelow
- Narrado por: Beth L. Buelow
- Duración: 7 h y 1 m
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In The Introvert Entrepreneur, professional coach Beth Buelow shows listeners how to harness their natural gifts (including curiosity, independence, and a love of research) and counteract their challenges (such as an aversion to networking and self-promotion). She addresses a wide range of topics.
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Good Info.
- De Heather Taskovics en 05-09-16
De: Beth L. Buelow
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How to Master the Art of Selling Financial Services
- De: Tom Hopkins
- Narrado por: Tom Hopkins
- Duración: 3 h y 48 m
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Whether you're a financial services expert or novice, you understand the business. You've worked hard to gain your product knowledge. You study industry trends. But do you know how to talk to clients so they'll listen? The How to Master the Art of Selling Financial Services live audio seminar shows you how to gain the trust of others quickly and get them to like you, take your advice, and become long-term clients, which is the foundation for every successful business.
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better stuff for free on YouTube from
- De milos Vranic en 08-10-17
De: Tom Hopkins
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Maximum Influence: 2nd Edition
- The 12 Universal Laws of Power Persuasion
- De: Kurt W Mortensen
- Narrado por: Tim Andres Pabon
- Duración: 8 h y 49 m
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Salespeople, consultants, managers, executives, entrepreneurs... Influence is a crucial tool for absolutely anyone seeking success and prosperity. But how can everyday people actually become more influential? Maximum Influence unlocks the secrets of the master influencers. Now in an all-new edition, the audiobook combines scientific research with real-world studies, presenting the most authoritative and effective arsenal of persuasion techniques ever.
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Good book
- De Federico Alvarez en 11-21-14
De: Kurt W Mortensen
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Pitch Anything
- An Innovative Method for Presenting, Persuading, and Winning the Deal
- De: Oren Klaff
- Narrado por: Stephen Bowlby
- Duración: 6 h y 14 m
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When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a-kind method to raise more than $400 million—and now, for the first time, he describes his formula to help you deliver a winning pitch in any business situation. Whether you're selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas.
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Still the best book on pitching!
- De Greg Ragland en 04-28-24
De: Oren Klaff
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What Do You Really Want for Your Children?
- De: Dr. Wayne W. Dyer
- Narrado por: Dr. Wayne W. Dyer
- Duración: 4 h y 12 m
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Questioning thousands of parents and educators, Dr. Wayne Dyer learned firsthand what people really want for their children. They don't particularly want their kids to go to fancy schools, acquire riches, or live "the good life". They do want them to have personal integrity and high self-esteem, and to grow up with love and peace in their hearts. Children raised the Wayne Dyer way feel useful and needed. They are inner- rather than outer-directed. They live a stress-free life naturally, without resorting to drugs.
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Deaply helpful
- De Dominique en 04-28-15
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Stories for Work
- The Essential Guide to Business Storytelling
- De: Gabrielle Dolan
- Narrado por: Danielle Carter
- Duración: 4 h y 40 m
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Stories for Work walks you through the science of storytelling, revealing the secrets behind great storytellers and showing you how to master the art of storytelling in business. Stories hold a unique place in our psyche, and the right story at the right time can be a game changer in business. Whether tragedy, triumph, tension, or transition, a good story can captivate the listener and help you achieve your goals.
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This is a rich an enhancing experience
- De Daniel Rojecki en 12-21-19
De: Gabrielle Dolan
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The Accidental Salesperson
- How to Take Control of Your Sales Career and Earn the Respect and Income You Deserve
- De: Chris Lytle
- Narrado por: Gregory Linington
- Duración: 5 h y 46 m
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Not all salespeople plan on a career in sales. Often, sales chooses them and suddenly they find themselves in a profession they aren't fully prepared for. The Accidental Salesperson is the answer, providing the advice and inspiration they need to master the essentials and hit the ground running. Fully updated to reflect the changes in the marketplace, the second edition provides a much-needed roadmap anyone can use to excel in sales.
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First Day Confidence
- De Leela Vox en 01-12-19
De: Chris Lytle
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Gravitas
- Communicate with Confidence, Influence and Authority
- De: Caroline Goyder
- Narrado por: Caroline Goyder
- Duración: 7 h
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Have you ever wondered why some people earn attention and respect when they speak and others don't? The secret to their success can be summed up in one word: gravitas. In this revolutionary new book, leading voice coach and speaker Caroline Goyder reveals how to speak so others will listen. Through simple techniques to build your natural gravitas, you will learn how to express yourself clearly, with passion and confidence, to persuade, influence and engage listeners. By being grounded in your values and capabilities, you will gain the authority needed to make people sit up and pay attention.
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This is not worth it - don’t spend the money
- De Travis Goff en 09-27-22
De: Caroline Goyder
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NLP at Work
- The Essence of Excellence, 3rd Edition (People Skills for Professionals)
- De: Sue Knight
- Narrado por: Sean Pratt
- Duración: 14 h y 30 m
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Since the first edition, NLP at Work has pioneered the use of neurolinguistic programming (NLP) in the business world to improve communication, negotiation, teamwork, and influence. With more 100,000 copies sold and now in its third edition, NLP at Work is a clear and comprehensive introduction to using NLP in the workplace, with a unique personal style and approach.
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Narcisistic useless
- De Mike G. Bianco en 02-17-15
De: Sue Knight
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Go-Givers Sell More
- De: Bob Burg, John Mann
- Narrado por: Bob Burg, John Mann
- Duración: 3 h y 47 m
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Most of us think of sales as convincing potential customers to believe or do something they don't really want to. But that cutthroat mentality makes the process much harder than it has to be—especially in an economic downturn, when customers are more suspicious and defensive. It's far more productive (and satisfying) when salespeople think like Go-Givers and focus exclusively on creating value for the customer.
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Do you really not know that you give to get?
- De Sandy en 09-23-10
De: Bob Burg, y otros
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Managers as Mentors
- Building Partnerships for Learning (Third Edition)
- De: Chip R. Bell, Marshall Goldsmith
- Narrado por: Mark Peckham
- Duración: 6 h y 34 m
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Managers as Mentors is a rapid-fire listen and a provocative guide to helping associates grow and adapt in today’s tumultuous organizations. This new edition has been thoroughly revised and updated. As with previous editions there is a fictional case study of a mentor-protégé relationship running through the book, but this is augmented with six actual case studies of top CEOs who relate key mentoring experiences in their lives. This hands-on guide takes the mystery out of effective mentoring.
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Great tips and tools on mentoring
- De Hello en 01-14-23
De: Chip R. Bell, y otros
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Yes, And
- How Improvisation Reverses ""No, But"" Thinking and Improves Creativity and Collaboration--Lessons from The Second City
- De: Kelly Leonard, Tom Yorton
- Narrado por: Alan Winter
- Duración: 7 h y 18 m
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The Second City has launched the careers of celebrated comic performers such as Tina Fey and Stephen Colbert and produced award-winning content. But it's the actual improvisational process developed and honed over the years by The Second City that has become its legacy. Players master an ability to cocreate in ensembles using philosophies that celebrate a "yes, and" approach.
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The Title is all you learn from the book
- De T. Bennett en 05-21-15
De: Kelly Leonard, y otros
Lo que los oyentes dicen sobre The Moscow Method
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- Amazon Customer
- 03-18-20
A hidden Gem for speakers, coaches and leaders!
This book was excellent. I am a consultant looking to take my work to the stage. The Moscow Method has been a great resource. It is great advice built into a system. I strongly recommend.
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