The Disney Difference

The Complete Guide to Adding Disney-Like Magic to Your Corporation or Organization

De: Wayne Olson

Narrado por: Wayne Olson

Transform your business or nonprofit organization

The Disney Difference is a must-listen for fans of Disney or for anyone who wants to apply the lessons and magic of Walt Disney to their organization. If you serve customers, charitable donors, or guests, this book will show you how you can give your best and give everyone a more magical experience.

©2017 Wayne Olson (P)2018 Wayne Olson

Reseñas de la Crítica

“The Disney Difference is packed with enjoyable history about Walt Disney and his ‘world.’ But more than a fun Disney archive, Wayne Olson’s book emphasizes the importance of customer relations through the Disney lens. That’s why I recommend it. Dazzling customers with remarkable service. Yes!” (Dan T. Cathy, chairman and CEO, Chick-fil-A)

“I’ve read lots of books about Disney, and this one is a gem. Read this for new insights and useful ideas.” (Mark Sanborn, author of The Fred Factor)

“This is a wonderful book. It’s not only a tribute to Walt Disney and the philosophy that helped make Disneyland the showcase for an entire industry, but it details that philosophy beautifully and outlines how it can be applied to every business endeavor, large or small. Whatever Walt did he did from his heart. To see the things he believed in being interpreted and incorporated in so many areas of business would make him very proud. It is a must-read!" (Rolly Crump, Disney imagineer)

The carefully woven stories of the Disney’s’ synthesized lives pursuing their timeless, priceless vision….

All my life I’ve been inspired and awed by the commitment, the ethic, the unrelenting persistence of the Disney Brothers’ pursuit of their given vision. Even today, after half a century of study, practice, and investment in adapting it to health care, I find this book powerful in renewing the passion. Thank you… thank you for sharing so expertly what you yourself have also invested in: the pursuit of that same timeless vision— to serve our highest selves by opening us to our imagination!

Practical Advice

Wayne has very practical ideas for making donors and customers feel special and engaged with your organization. He gives real life examples that will help you grow your donor base and keep them giving to your charity.

Applies to Everyone!

Wayne does an outstanding job at story telling while incorporating how one can learn from the ways of Disney-not just his big ideas but even the smallest. This book is for everyone...whether you are in customer service, on a board for a non-profit, a CEO, a volunteer, or someone looking for more great Disney facts. So much to take away and apply in your everyday life. Highly recommend!

A definite stand out among Disney related books

I really found that this book stood out amongst the many Disney related books that try to inspire and have an impact on your business. I’ve attended the Disney Institute and this book was just as inspiring in my opinion. It’s thoughtful and I can’t wait to use it to help move my nonprofit forward.