Super Crunchers
Why Thinking-by-Numbers Is the New Way to Be Smart
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Narrado por:
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James Lurie
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De:
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Ian Ayres
Today, number crunching affects your life in ways you might never imagine. In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.
Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading Super Crunchers.©2007 Ian Ayres; (P)2007 Random House, Inc. Random House Audio, a division of Random House, Inc.
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Statistics drove me to listen
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Would you recommend this audiobook to a friend? If so, why?
This book is only of interest if you enjoy learning about numbers and the role they play in our everyday life. Easy Read with no Math in it, just how math effects our lives.What was the most compelling aspect of this narrative?
The change in advertising and medicine as a result of evidence and math.Have you listened to any of James Lurie’s other performances before? How does this one compare?
zNoneAny additional comments?
This book is a good mix with "Thinking Fast and Slow" by D kahneman. They both address what we think and what the numbers probably are telling us. Sometimes they are not what we think.....Quant in everyday life
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A must read
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To his credit, the book is written for the lay reader. you don't have to be an expert in statistics, and the examples are from everyday life. I was expecting something pretty dry and in fact found his writing quite entertaining.
I felt there was only one omission. It seems pretty clear that business, medical, and other decision making will increasingly be driven by supercrunched statistics. So the author could have spent more time discussing the implications of this. For example, if your physician defaults to software which is generally accepted to make good diagnostic decisions, does this mean that he or she no longer has liability for malpractice? Should a bank loan officer be fired for ignoring an obvious reason for declining a mortgage which wasn't covered by the analytical software? The book could have offered more discussion of these second order consequences.
Essential reading
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