Strategic Marketing Audiolibro Por Marcia Yudkin arte de portada

Strategic Marketing

Insights on Setting Smart Directions for Your Business

Vista previa

Prueba por $0.00
Prime logotipo Exclusivo para miembros Prime: ¿Nuevo en Audible? Obtén 2 audiolibros gratis con tu prueba.
Elige 1 audiolibro al mes de nuestra inigualable colección.
Escucha todo lo que quieras de entre miles de audiolibros, Originals y podcasts incluidos.
Accede a ofertas y descuentos exclusivos.
Premium Plus se renueva automáticamente por $14.95 al mes después de 30 días. Cancela en cualquier momento.

Strategic Marketing

De: Marcia Yudkin
Narrado por: Marcia Yudkin
Prueba por $0.00

$14.95 al mes después de 30 días. Cancela en cualquier momento.

Compra ahora por $9.35

Compra ahora por $9.35

Confirma la compra
la tarjeta con terminación
Al confirmar tu compra, aceptas las Condiciones de Uso de Audible y el Aviso de Privacidad de Amazon. Impuestos a cobrar según aplique.
Cancelar

Acerca de esta escucha

Become the master of your business fate.With proper attention to marketing strategy, success is no accident. Time spent planning where you want your business to go and the customers you prefer to serve pays off. Discover also how to earn and keep trust, build a reputation, amplify sales and set your course for profit.Despite today's world of fierce economic, competitive and technical challenges, defining goals and maintaining your intended direction does not require an MBA or high-level number crunching. With both examples and general principles, long-time marketing consultant Marcia Yudkin shows you the key elements for determining your business fate. Learn what to do when complications and uncertainty seem to get in the way.Marcia Yudkin is the author of 6 Steps to Free Publicity, now in its third edition, and 14 other books.

©2011 Marcia Yudkin (P)2011 Marcia Yudkin
Gestión y Liderazgo Marketing Marketing y Ventas Negocio

Reseñas de la Crítica

"Marcia Yudkin is the true north of marketing direction. Strategic Marketing is a compass for finding your ideal position, clients, brand, and future, as well as a superb guide to maximizing perceptions of your value and the reality of your fees."(Alan Weiss, PhD, Author, Million Dollar Consulting and Thrive!)
"What's amazing about this book is the way Marcia applies the often-fuzzy, amorphous notion of 'strategy' in straightforward terms that make it easy to apply to your business. She draws a roadmap with Action Steps following each chapter, so there's crystal clarity on how to define and refine your business's strategic direction. It's like a Dummies book on marketing for Smarties." (Ann Handley, Chief Content Officer, MarketingProfs, Co-Author, Content Rules)

Lo que los oyentes dicen sobre Strategic Marketing

Calificaciones medias de los clientes
Total
  • 3.5 out of 5 stars
  • 5 estrellas
    3
  • 4 estrellas
    0
  • 3 estrellas
    2
  • 2 estrellas
    1
  • 1 estrella
    1
Ejecución
  • 3 out of 5 stars
  • 5 estrellas
    2
  • 4 estrellas
    1
  • 3 estrellas
    0
  • 2 estrellas
    2
  • 1 estrella
    1
Historia
  • 3.5 out of 5 stars
  • 5 estrellas
    3
  • 4 estrellas
    0
  • 3 estrellas
    0
  • 2 estrellas
    2
  • 1 estrella
    1

Reseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.

Ordenar por:
Filtrar por:
  • Total
    2 out of 5 stars
  • Ejecución
    2 out of 5 stars
  • Historia