Reengineering Retail Audiolibro Por Doug Stephens arte de portada

Reengineering Retail

The Future of Selling in a Post-Digital World

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Reengineering Retail

De: Doug Stephens
Narrado por: Doug Stephens
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Since the release of Doug Stephens’ first book, The Retail Revival, change in the global retail sector has accelerated beyond even the boldest forecasts. As predicted, online giants like Amazon and Alibaba.com are growing at a dizzying pace. Hundreds of well-known brick-and-mortar retailers have closed their doors, and brands and retailers across categories are struggling to understand the shifting needs and expectations of a new consumer.

Picking up where The Retail Revival left off, Reengineering Retail explores the coming revolution in the global retail and consumer goods market, offering sales and marketing executives a roadmap to the future.

Author and internationally renowned consumer futurist, Doug Stephens, paints a bold vision of the future where every aspect of the retail experience as we know it, will be radically transformed. From online to bricks and mortar, the very concept of what stores are, how consumers shop them, and even the core economic model for revenue, will be will be profoundly reinvented; changes sure to affect not only retailers large and small but any business with a stake in the global retail industry.

Infused with real-world examples and interviews with industry disruptors, Reengineering Retail illustrates the vast opportunities at play for bold brands and business leaders. Stephens’ strategies will provide businesses with the foresight required to move quickly and effectively into the future.

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Doug's narrative is amazingly relevant to anyone currently in retail, tech start ups or people looking to disrupt the retail industry. VR, IOT and technology in general is changing everything. Doug explains it's relevance and importance with a CTA to keep you on your toes.

Amazing

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This book not only brings the truth of retail to life, but it also provides insightful information on how to grow with the future rather than being left behind


I own a small business that is growing 50% month over month and I’m still worried about losing what I have built. It’s tough to listen to books like this because the facts it presents are true.

Reality sucks, but it helps one grow. I highly recommend.

Insightful

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The author gives a visionary outlook of the retail industry, and tells a story that gives context to many of the decisions being made by Retail CEOs today.

A visionary perspective of retail

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Very interesting retrospective analysis of retail industry envisioning of its future, however there is some overestimation of high-tech.

In-depth analysis, but some overestimation of tech

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As a business owner, this book provides you a great inside on Retail. Doug goes deep when presenting the findings to support his vision on where Retail is going. In between, great storytelling! Thanks Doug for such a great job.

Must Read if you are in Retail

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