In this episode of the Modern Direct Seller Podcast, we're joined by SEO strategist Laura Jawad to talk all about visibility and showing up on Google. Laura breaks down why having your own website is one of the most powerful moves a direct seller can make right now, and shares practical, non-technical strategies to help your personal brand get found by the right people at exactly the right moment.

You can connect with Laura on LinkedIn and Instagram, and grab her SEO Simplified workbook to start putting keywords to work on your website.

Time-Based Notes:

• 1:15 - Rapid Fire Questions

• 8:08 - Laura's Journey from Birth Doula to SEO Expert

• 10:50 - Why SEO is a Game-Changer for Direct Sellers

• 12:00 - Company Websites vs. Personal Branded Sites

• 13:17 - The Four Pillars of SEO, Simplified

• 14:42 - The Two Biggest SEO Challenges for Direct Sellers

• 16:38 - Three SEO Tweaks You Can Make Right Now

• 21:05 - Creating Content for Long-Term SEO Success

• 23:00 - Topical Authority and Building Trust with Google

• 25:06 - Content and CTAs

Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!

Get the full show notes at https://moderndirectseller.com/episode282

In this episode of the Modern Direct Seller Podcast, we're joined by Megan Kuiper, executive coach, culture consultant, and keynote speaker, to talk about leading through genuine human connection. Megan brings a fresh perspective on what it really takes to show up with energy, build relationships that stick, and dream bigger than your day-to-day grind. If you've been running on empty or just going through the motions, this one's for you.

You can connect with Megan on LinkedIn and Instagram, or visit her at Megan-Kuiper.com. While you're there, be sure to grab her free Five Days to Shine program and Dream Journal PDF.

Time-Based Notes:

• 1:20 - Rapid Fire: Energy, Travel Must-Haves & Human Connection

• 3:38 - Megan's Background & Entrepreneurial Journey

• 5:58 - Role Modeling for Your Kids

• 7:57 - Three Pillars of Leadership Through Human Connection

• 11:21 - Managing Energy with Pit Stops

• 15:01 - The ‘Two Seconds Longer’ Technique

• 18:16 - Reconnecting with Your Dreams

• 23:26 - Building Culture Through Personal Recognition

• 26:46 - Daily Standards & Showing Up as an 11

Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!

Get the full show notes at https://moderndirectseller.com/episode281

In this episode of the Modern Direct Seller Podcast, we're joined by Jake Dempsey, Founder and CEO of Project Broadcast, to talk all about text marketing strategies for 2026. Jake shares his data-driven philosophy on relationship marketing, why the most engaging messages are often the simplest ones, and how direct sellers can use automation to build and own their audience. You'll come away with practical ideas for using Project Broadcast to capture leads, nurture relationships, and create repeatable systems that grow your business without adding to your to-do list.

Get started and learn more about Project Broadcast here. If you're already using Project Broadcast, send their team a message sharing what you learned today and what's on your wish list for the platform.

Time-Based Notes:

• 1:47 - Rapid-Fire Questions

• 8:39 - What Is Project Broadcast & Who Does It Serve?

• 10:43 - DAU/MAU: How Often Are Users Actually in the Platform?

• 12:49 - Brand Marketing vs. Relationship Marketing

• 20:16 - Own Your Audience — You Are Facebook's Product, Not Their Customer

• 23:57 - Oh My Hi + Project Broadcast: Real Automation Wins

• 25:08 - Automation Ideas: Recipe Clubs, Birthday Clubs & Vendor Events

• 28:21 - The $25 Rule: How to Know If a Tool Is Worth It

• 31:35 - Coming Soon: Smart List Technology Preview

Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 60 day trial today with coupon code KEYBOARD60 and spend less time posting and more time socializing!

Get the full show notes at https://moderndirectseller.com/episode280