Built from Scratch

How a Couple of Regular Guys Grew The Home Depot from Nothing to $30 Billion

De: Bernie Marcus, Arthur Blank, Bob Andelman

Narrado por: Mike Chamberlain

When a friend told Bernie Marcus and Arthur Blank that "you've just been hit in the ass by a golden horseshoe," they thought he was crazy. After all, both had just been fired. What the friend, Ken Langone, meant was that they now had the opportunity to create the kind of wide-open warehouse store that would help spark a consumer revolution through low prices, excellent customer service, and wide availability of products.

Built from Scratch is the story of how two incredibly determined and creative people - and their associates - built a business from nothing to 761 stores and $30 billion in sales in a mere 20 years.

Built from Scratch tells many colorful stories associated with The Home Depot's founding and meteoric rise; shows that a company can be a tough, growth-oriented competitor, and still maintain a high sense of responsibility to the community; and provides great lessons useful to people in any business, from start-ups to the Fortune 500.

©1999 Homer TLC, Inc. (P)2017 Tantor

Very informative

It was a really good listen, easy, informative and the narrator was good. Good for any large size business focused on customer service

Loved it.

Loved the story. Loved the characters. Loved the insights into the struggle to build one of the most iconic brands in the world. Recommend without hesitation.

insightful

GREAT insight..how it was vs how it is now is striking! huge changes since publication. hard ass guys build an empire and grind away the margins from the entire industry at the benefit of us, the consumer.

Sofía

Just love it!! Such an incredible inspiration for new entrepeneurs, a company that grew because of its values!!

Inspirational story

This book was suggested to me while I was Interviewing for a management position with Home Depot not only was this a great book to listen too it gave a great insight on the core principles of the company and I got the job. I believe anyone that has, does or wants to work with the Home Depot this is a must read.