• Building for Everyone

  • Expand Your Market with Design Practices from Google's Product Inclusion Team
  • De: Annie Jean-Baptiste
  • Narrado por: Janina Edwards
  • Duración: 7 h y 42 m
  • 4.4 out of 5 stars (21 calificaciones)

Escucha audiolibros, podcasts y Audibles Originals con Audible Plus por un precio mensual bajo.
Escucha en cualquier momento y en cualquier lugar en tus dispositivos con la aplicación gratuita Audible.
Los suscriptores por primera vez de Audible Plus obtienen su primer mes gratis. Cancela la suscripción en cualquier momento.
Building for Everyone  Por  arte de portada

Building for Everyone

De: Annie Jean-Baptiste
Narrado por: Janina Edwards
Prueba por $0.00

Escucha con la prueba gratis de Plus

Compra ahora por US$17.19

Compra ahora por US$17.19

la tarjeta con terminación
Al confirmar tu compra, aceptas las Condiciones de Uso de Audible y el Aviso de Privacidad de Amazon. Impuestos a cobrar según aplique.

Resumen del Editor

Establishing diverse and inclusive organizations is an economic imperative for every industry. Any business that isn't reaching a diverse market is missing out on enormous revenue potential and the opportunity to build products that suit their users' core needs.

The economic "why" has been firmly established, but what about the "how"? How can business leaders adapt to our ever-more-diverse world by capturing market share and building more inclusive products for people of color, women, and other underrepresented groups? The Product Inclusion Team at Google has developed strategies to do just that.

This book makes publicly available for the first time the same inclusive design process used at Google to create user-centric award-winning and profitable products. Author and Head of Product Inclusion Annie Jean-Baptiste outlines what those practices look like in industries beyond tech with fascinating case studies. Listeners will learn the key strategies and step-by-step processes for inclusive product design that limits risk and increases profitability.

Building for Everyone will show you how to infuse your business processes with inclusive design. You'll learn best practices for inclusion in product design, marketing, management, leadership, and beyond, straight from the innovative Google Product Inclusion team.

©2020 John Wiley & Sons, Inc. (P)2020 Gildan Media

Más títulos del mismo

Lo que los oyentes dicen sobre Building for Everyone

Calificaciones medias de los clientes
Total
  • 4.5 out of 5 stars
  • 5 estrellas
    13
  • 4 estrellas
    5
  • 3 estrellas
    2
  • 2 estrellas
    0
  • 1 estrella
    1
Ejecución
  • 4.5 out of 5 stars
  • 5 estrellas
    9
  • 4 estrellas
    4
  • 3 estrellas
    2
  • 2 estrellas
    0
  • 1 estrella
    0
Historia
  • 4.5 out of 5 stars
  • 5 estrellas
    7
  • 4 estrellas
    5
  • 3 estrellas
    2
  • 2 estrellas
    0
  • 1 estrella
    0

Reseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.

Ordenar por:
Filtrar por:
  • Total
    5 out of 5 stars
  • Ejecución
    4 out of 5 stars
  • Historia
    5 out of 5 stars

Fantastic treatise on how to build inclusively

The topic was rich and well described with lots of examples of what to do. I only wish that was a verbal description of the tables, I felt like I was missing out.

Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.

Has calificado esta reseña.

Reportaste esta reseña

  • Total
    5 out of 5 stars
  • Ejecución
    3 out of 5 stars
  • Historia
    4 out of 5 stars

The power of diversity in marketing

This book mix the story of the author facing reality of being a black executive woman and her story at google dedicating her career to include diversity in marketing strategy. A nice combination of emotion and performance. @Vincethereader

Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.

Has calificado esta reseña.

Reportaste esta reseña