IDEO founder and Stanford d.school creator David Kelley and his brother Tom Kelley, IDEO partner and the author of the bestselling The Art of Innovation, have written a powerful and compelling book on unleashing the creativity that lies within each and every one of us.
Too often, companies and individuals assume that creativity and innovation are the domain of the "creative types." But two of the leading experts in innovation, design, and creativity on the planet show us that each and every one of us is creative. In an incredibly entertaining and inspiring narrative that draws on countless stories from their work at IDEO, the Stanford d.school, and with many of the world's top companies, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential in our work lives, and in our personal lives, and allow us to innovate in terms of how we approach and solve problems. It is a book that will help each of us be more productive and successful in our lives and in our careers.
©2013 Tom Kelley and David Kelley (P)2013 Random House Audio
"Creative Confidence is a myth-busting, muscle-building gem of a book. It shatters the false belief that only some people are creative. Then it provides a smart, practical action plan for boosting your innovative capacities. If you want to be more creative, read the Kelley brothers' words, follow their advice, and then—as they'd tell you - do something!" (Daniel H. Pink, author of Drive, A Whole New Mind, and To Sell is Human)
The book was just plain repetitive. Beyond make a rapid prototype, research your end user and test the work quickly they have very little to offer.
I was hoping for concrete examples, even anecdotes of their thinking in action. These are few and far between.
I would have cast someone with a more lively delivery. Dan Woren was monotonous and dull.
My expectation was history, examples, methods on stirring creative juices from some of the biggest design innovators out there. There were a few very good tips/techniques on starting and fostering creativity within teams and on the job. But not a lot, and nothing really out of the ordinary or truly eye-opening. Beyond that, a lot of time spent in the story on other subjects about how to be good, respected people.
This book is a great tool towards creating solutions and strategies with the needs of the user at the centre, it is about real world solutions and will be useful for anyone in any role in any business. I particularly liked the inclusion of methods discussed at the end of the book.
This book unfortunately doesn't lend itself well to an audiobook format as it's not easy to follow the content with a linear narrative. Also, not that big deal, but Dan Worren makes several pronunciation errors while reading Indian names.
The content itself is nice, and therefore, I ordered a print version of this book.
Very interesting and informative. Would be greatly enhanced if the Audible book included downloadable PDFs of the tools covered in the book
The amount of information based on applied practice from innovations & procedures you use today is what solidifies this book. The concepts & strategy mentioned in this book is easy to follow along & apply instantly!
I really like half from the book. He talks about a lot D school which I really don't like although he made me wish that one day this school accepts me. The book is about innovation and creativity. This book mainly target executives and people with power that wants to implement innovation inside their departments. The book timidly mentions some tricks when you are an employee how to persuade your manager to implement innovation. I still recommend to read this book. Sure it will add a value to you.
Not after listening to this one.
Yes, performance was fine. The content of this book is horrendous.
Annoyance that these mindless ideas were compiled into a book. I had high hopes after seeing a few recommendations, but honestly, I have no idea how this book could impress anyone. Many examples are from IT, technology and large corporations, so they have little bearing on solopreneurs or small businesses. The examples they give for cultivating creativity include mindless recommendations like, "look to be creative". DUH. Absolutely nothing of substance in this book.
Creative Confidence was such a great book to listen to. It really helped me understand and process ways to be more creative in every day life.
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