• Persuasion

  • The Practice of Influence: What Everyone Ought to Know About the Psychology of Persuasion. Become an Influencer Without Authority by Understanding the Science and Genetic Code of People
  • By: Jane Cialdini, Robert Austen
  • Narrated by: Eric Nutting
  • Length: 2 hrs and 13 mins
  • 4.2 out of 5 stars (45 ratings)

Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.
Persuasion  By  cover art

Persuasion

By: Jane Cialdini, Robert Austen
Narrated by: Eric Nutting
Try for $0.00

$14.95/month after 30 days. Cancel anytime.

Buy for $6.95

Buy for $6.95

Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.

Publisher's summary

Unleash The Power Of Psychology, Avoid Disagreements, And Get What You Want Out Of Life With This Comprehensive Guide To Persuasion And Influence

If you've always wanted to learn how to convince other people to see things from your perspective but struggle to get cooperation from them, then keep reading...

Are you frustrated by your inability to communicate with people effectively? Are you tired of trying your hand in negotiation - whether it's asking someone out for a date or asking your boss for a raise - and failing?

Have you tried advice from psychologists or people on the internet that has no real-world application and fails to live up to their promises?

Do you finally want to end the pain of missing out on life-changing opportunities and experiences because of a lack of being able to get people to see things your way? Are you wondering if there is a surefire method to help you get more out of life?

If you thought yes, then you've come to the right place.

Persuading people doesn't have to be complicated.

In fact, it's much easier than you think, and you don't have to believe me.

An article from the Project Management Institute links six simple laws to the whole expertise of persuasion, some of which you are going to learn more about in this guide.

Here's just a tiny fraction of what you'll discover:

  • Seven magic persuasion tactics you can use today
  • The remarkable mindset shift you need to become an amazing persuader and influencer
  • Expert insights into how the human mind really works and how to use it to get what you want from other people
  • The subtle secret between influence and persuasion
  • Four simple ways to master influence and persuasion
  • The five proven principles of persuasion that will help you win over anybody to your side
  • A startling approach to persuade people without being overt
  • Four bulletproof methods of persuasion that lead to mastery
  • And tons more!

Imagine how your life will change when you're able to get into the heads of people and figure out what to say and do to get them to cooperate with you. Imagine being looked at in awe when you handle tense social and professional situations with poise and ease.

Even if you're the least charismatic person in the room, even if you have trouble asking for the smallest of favors from people, you're going to learn how to persuade people like a salesman...without all the sleaziness.

And if you have a deep-seated desire to become a more charismatic version of yourself, scroll up and click "buy" to buy now!

©2019 Jane Cialdini and Robert Austen (P)2020 Jane Cialdini and Robert Austen

What listeners say about Persuasion

Average customer ratings
Overall
  • 4 out of 5 stars
  • 5 Stars
    29
  • 4 Stars
    5
  • 3 Stars
    4
  • 2 Stars
    3
  • 1 Stars
    4
Performance
  • 4.5 out of 5 stars
  • 5 Stars
    25
  • 4 Stars
    7
  • 3 Stars
    3
  • 2 Stars
    1
  • 1 Stars
    3
Story
  • 4 out of 5 stars
  • 5 Stars
    23
  • 4 Stars
    7
  • 3 Stars
    4
  • 2 Stars
    1
  • 1 Stars
    5

Reviews - Please select the tabs below to change the source of reviews.

Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Exceptional, Insightful, Life Changing Strategies

This is the first time I’ve chosen to listen to an audible book. My husband passed away-we were very close-only socialized together. I lived with him for 1/2 my life. We were very happy; I miss him so much. I’m determined to change my behavior and become a more well rounded person. Additionally; I’m a successful, independent business woman who wants to be at the top of my career. This book is one instrument in achieving this goal. The techniques presented in this book will enable me to succeed.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    4 out of 5 stars
  • Performance
    3 out of 5 stars
  • Story
    3 out of 5 stars

book has some good knowledge but wasted much time.

while the book had some good knowledge most of it was just talking about how not to abuse what he's going to give you that he finally gives you towards the very end and then gives you even more warnings. perhaps it's because it wasn't that much knowledge or content to give out in the first place. but with that being said plenty of great things to learn hear. so would recommend reading it to everyone

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Listener received this title free

Great listen!

The beginning I found a bit boring, but as I continued listening it got better. Towards the end is when he reveals some of the most important psychological principles involved in persuasion and simply being aware of those tactics now is helpful, but he also offers ways to use them. Great listen.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Listener received this title free

Very entertaining

You know a book is well written when it is not only entertaining, but also so densely packed with interesting stuff that most of it is turned yellow by enthusiastic highlighting. This is one of those books.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    4 out of 5 stars
Listener received this title free

Full of wisdom

I enjoyed this book because it offers you business and personal advice on how to affect customer behavior or people in your community or social circles. The book goes beyond the intro course typical of psychology. I recommend this book if you, or your social circles, are trying to succeed in business.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    4 out of 5 stars
  • Story
    4 out of 5 stars
Listener received this title free

Amazing book!

Amazing book!!! I'm definitely going to use the principles in this book to grow my ecommerce business.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars

Great book to learn how to interact with others!

I'm halfway through this audio book and I love it! I'm trying to become a freelance copywriter and this book was recommended by a professional in the field! highly recommended!

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Listener received this title free

Highly informative

The book is highly informative and offers a good starting point for improving a person's persuasive interaction with others. I bought the book to help me solve my introversion problem when I launch a photography business when I talk to customers. While reading it I have seen many great marketing examples that take you beyond interpersonal communication and tackle the mass market.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Listener received this title free

Well explained

Great book on persuasion. Well explained as well. Quick, easy listen with succinct, powerfully persuasive advice. A must listen and must use if you genuinely want to increase your persuasive power.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

  • Overall
    5 out of 5 stars
  • Performance
    5 out of 5 stars
  • Story
    5 out of 5 stars
Listener received this title free

Helpful methods of persuasion

He gives you a variety of methods of persuasion. I particularly liked how he summarized all of the methods in the end of the book. This book will definitely be worth Rereading.

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!