Opposite the Crowd

To Be Who You Want to Be You Must Know Who You Are

By: Alan Burkhard, Chris Burkhard

Narrated by: Alan Burkhard, Chris Burkhard

Length: 13 hrs and 51 mins

Publisher's summary

Opposite the Crowd is a series of conversations that spans decades. It's a body of work and compilation of interviews that reveals a way of thinking and a belief system that creates a unique culture–a successful culture by any standard–and one that's desperately needed in the present.

It's a profound and transparent advocacy of relatable communications that close gaps–with yourself and others. It's about identifying a gap that exists in all of us–who we are, who we aspire to be, and how we close that gap for professional and personal fulfillment.

The storytelling shared in Opposite the Crowd is universal. It's relevant for all generations in any place in time. Personal lives and professional lives intertwine.

Opposite the Crowd pulls back the curtain and unveils parallels between managing a career and managing a life. It all starts with a way of thinking that unlocks limiting beliefs and propels listeners into key areas of joy and prosperity. It's an album of maverick strategies by father and son maverick thinkers Alan and Chris Burkhard.

Alan's operating philosophies have now become his son Chris' philosophies. Initially, the intent was to curate a family legacy chronicle for future generations, but as the project progressed, a thundering undertone surfaced–our conversations are impactful enough to integrate value into many lives. Our resounding through line is less about chasing and more about innovative, even unconventional operating philosophies that could be considered nonconformist. They may go against norms, but that's okay!

Many of us live with a gap between where we are and where we want to be. In order to have what you want, you have to put in the work. To be who you want to be, you must know who you are.

©2023 Opposite the Crowd LLC (P)2022 Opposite the Crowd LLC

Hits on all important areas to get your life in balance.

This book really got to thinking about areas of your life that need to match up better to who you genuinely are. This could be in work, personal, relationships, fun, etc. Definitely a worthwhile read to give you a new perspectives on how to get closer to you are and enjoy life.

Beneficial Book

I found the hands on wisdom shared in Opposite the Crowd refreshing. The lessons and techniques are not typical and won’t be found in any other book, They don’t exist. Yet they are effective. Alan and Chris shared their experiences from years of working in the staffing industry. I had the opportunity to work for them many years ago. I’m still using things they taught in my everyday functions. One thing I’ll never forget was being taught to say no to opening a job without all of the questions answered during the Intake conversation. It’s not possible to be successful with less than enough information. Listening to this perceptive book was like going home for me. I enjoyed hearing their voices as they cheerfully dissected their experiences. Thank you both for taking the initiative and time to continue to teach me through your audiobook.