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Tribes Audiobook
Tribes
Written by: 
Seth Godin
Narrated by: 
Seth Godin
Tribes Audiobook

Tribes: We Need You to Lead Us

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Publisher's Summary

A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea. For millions of years, humans have been seeking out tribes, be they religious, ethnic, economic, political, or even musical (think of the Deadheads). It's our nature.

Now the Internet has eliminated the barriers of geography, cost, and time. All those blogs and social networking sites are helping existing tribes get bigger. But more important, they're enabling countless new tribes to be born - groups of ten or ten thousand or ten million who care about their iPhones, or a political campaign, or a new way to fight global warming.

And so the key question: Who is going to lead us?

The Web can do amazing things, but it can't provide leadership. That still has to come from individuals - people just like you who have a passion about something. The explosion in tribes means that anyone who wants to make a difference now has the tools at her fingertips.

If you think leadership is for other people, think again - leaders come in surprising packages. Consider Joel Spolsky and his international tribe of scary-smart software engineers. Or Gary Vaynerhuck, a wine expert with a devoted following of enthusiasts. Chris Sharma leads a tribe of rock climbers up impossible cliff faces, while Mich Mathews, a VP at Microsoft, runs her internal tribe of marketers from her cube in Seattle. All they have in common is the desire to change things, the ability to connect a tribe, and the willingness to lead.

If you ignore this opportunity, you risk turning into a "sheepwalker" - someone who fights to protect the status quo at all costs, never asking if obedience is doing you (or your organization) any good. Sheepwalkers don't do very well these days.

Tribes will make you think (really think) about the opportunities in leading your fellow employees, customers, investors, believers, hobbyists, or readers....It's not easy, but it's easier than you think.

©2008 Do You Zoom, Inc.; (P)2008 Audible, Inc.

What Members Say

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Performance
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  •  
    Nathan Lada 03-03-16
    Nathan Lada 03-03-16 Member Since 2016
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    "Nate"

    Don't waste your time. Godin builds his tribal concept by repackaging old business cliches. Many of his examples assume today's status quo has always been. It ignores what is boring today was revolutionary yesterday. Think the Supermarket is boring, so does Godin, but a giant building filled with penny profit merchandise was unheard of before suburbanization, so what is revolutionary about people adapting to change and becoming rich, nothing. Google and Facebook did this in my time.

    0 of 0 people found this review helpful
  •  
    Demetri 02-22-16
    Demetri 02-22-16 Member Since 2016
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    "Motivational Listen"

    Definitely a great audio book to listen to for those who want to lead the pack and be innovative!

    0 of 0 people found this review helpful
  •  
    Paul Frew Vancouver, BC 02-07-16
    Paul Frew Vancouver, BC 02-07-16 Member Since 2015

    Surfer, musician, business coach, healthcare facilities management director.

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    "Powerful and generous. Excellent!!!"

    Wow, what an inspiring listen. This should be required listening for all corporate leaders and employees! Seth does a great job narrating...in fact, I couldn't imagine anyone else doing it. Seth is a legend.

    0 of 0 people found this review helpful
  •  
    SB 01-08-16
    SB 01-08-16
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    "Not sure who would benefit from this book."
    What disappointed you about Tribes?

    I honestly do not know who the target audience is for this book. As an IT professional who has been out of school for a dozen years, this book was not only incorrect in most of its assumptions, but would be outright dangerous for a recent college graduate to absorb. The author makes these broad sweeping generalizations about how Any and All change is beneficial. You are a Leader if you don't listen to your boss or follow the process! (what??)

    I only made it two hours into the book, but he only gave one example where he himself led a successful 'tribe'. Unfortunately, he doesn't even consider the possibility that the idea behind his education software was something people wanted to work on. He just assumes Every single time you organize a tribe, you will get the same passion and fervor as he did. Or you simply didn't organize it correctly and you failed. I thought the book might have some redeeming qualities about how to get started organizing a group online, but instead his answer was literally "you already know how to do this", and said something about having Faith in yourself. Oh. Ok. Thanks?

    I was expecting to read a how-to book, but was presented with an adolescent self-help book. I do not recommend this book for anyone beyond high school. It is rather patronizing if you have any higher education.


    Has Tribes turned you off from other books in this genre?

    Absolutely.


    You didn’t love this book... but did it have any redeeming qualities?

    No


    0 of 0 people found this review helpful
  •  
    ImmortalxxxGaming 11-29-15
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    "eye opening"

    Simply a must read for management majors or anyone looking to be their own boss. very very good. I read this for an assignment for a class but ended up enjoying it greatly.

    0 of 0 people found this review helpful
  •  
    Zenica Saint Louis, MO, United States 10-05-15
    Zenica Saint Louis, MO, United States 10-05-15 Member Since 2016

    AC

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    "You need someone to tell you what you know!"

    Some books are meant to be read rather than listened. The Tribes is one of them. To fully think of all the concepts offered by the book you have to stop and think, which at the times may not be the easiest option. I would recommend everyone to buy hard copy or at least kindle version rather than audio version of this book.

    With that being said, I would like to underline that the book does not offer any revolutionary ideas or concepts (at least for those who are around people quite a bit), but rather book forces reader/listener to re-think their approach to leadership and makes them reverse their stubborn ways, into more of a team oriented approach.

    Examples given in the book are great, and easy to follow. I would recommend this book to anyone, specially younger people who are looking to make a difference.

    0 of 0 people found this review helpful
  •  
    Dino Watt 10-01-15
    Dino Watt 10-01-15 Member Since 2014
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    "powerful and useable information"

    listening to Seth was like being at a live event with him teaching. great information for everyone, no matter the profession.

    0 of 0 people found this review helpful
  •  
    Jetfire 09-18-15
    Jetfire 09-18-15 Member Since 2014
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    "Tribes"

    highly recommend, this book helped me better understand how I can effectively grow my business

    0 of 0 people found this review helpful
  •  
    Glen Schultz 09-04-15 Member Since 2014
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    "Be a leader and create change"

    Excellent book I'm tacking action on its suggestions and knowing that its ok to be a heretic.

    0 of 0 people found this review helpful
  •  
    E. Kaine Connecticut, USA 08-21-15
    E. Kaine Connecticut, USA 08-21-15

    RFT

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    "I really like Seth Godin's outlook. It makes me want to lead."

    This is a book for heretics. If you stand out and want to lead a few people to a better world this book is for you. Rather than a cookie cutter approach, Seth Godin helps us to notice that the old tried and true way is not really going to work, not if you want to make something worth following. I am inspired.

    0 of 0 people found this review helpful

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