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Everybody Writes (2nd Edition)
- Your New and Improved Go-to Guide to Creating Ridiculously Good Content
- Narrated by: Carolyn Jania, Ann Handley
- Length: 11 hrs and 26 mins
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Publisher's summary
In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers.
In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.
This new edition also includes: all-new examples, tools, resources; an updated step-by-step writing framework; added and expanded chapters that reflect the evolution of content marketing (and evolution of Ann's thinking about what works today); the same witty and practical how-to approach; how to attract and retain customers with stellar online communication; how to choose your words well, sparingly, and with honest empathy for your customers; best practices and ideas for crafting credible, trustworthy content; and more.
Content marketing has evolved. Yet writing matters more than ever.
In this new edition of Everybody Writes, you'll find the strategies, techniques, tips, and tools you'll need to refine, upgrade, and (most of all) inspire your own best content marketing.
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UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened to and validated and have a platform to be heard - especially online. With UnMarketing, you'll create a relationship with your customers and make yourself the logical choice for their needs.
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5 out of 5 stars
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Authentic and genuine people
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Make Noise
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Overall4.5 out of 5 stars 93
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Performance5 out of 5 stars 81
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Story4.5 out of 5 stars 80
Make Noise brings all the wisdom, advice, practical information, and big-picture thinking that any individual or business needs to make a successful podcast. He identifies core principles - such as create empathetically, i.e., think like the audience listens, and stay focused on what’s unique to you and what you have to say. He helps listeners come up with a “Ten Word Description” that will guide them throughout the creative process and then gets into how-tos - how to develop character, story, voice, and more.
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5 out of 5 stars
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Excellent, thought provoking.
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Do It! Marketing
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Overall4 out of 5 stars 93
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Performance4 out of 5 stars 81
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Story4.5 out of 5 stars 80
Small business marketing doesn't have to be a mystery. It's just a series of simple decisions (and the action steps to implement those decisions) that will help you regain the clarity, confidence, and control you need to succeed. Do It! Marketing is an encouraging kick in the pants that will reignite your marketing mojo. The underlying premise is that "only action creates results."
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3 out of 5 stars
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GOOD Book. However...
- By ala on 08-03-14
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1 out of 5 stars
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1 out of 5 stars
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1 out of 5 stars
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I'll save you 10 hours here for free.
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5 out of 5 stars
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I Should Have Started With This One...
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1 out of 5 stars
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2 out of 5 stars
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Don't believe the hype.
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1 out of 5 stars
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Almost out dated
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Have you heard of the SB7 Framework?
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I don't like the narrator.
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Performance5 out of 5 stars 61
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5 out of 5 stars
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Great advice
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The best way to answer these questions is to ditch your uncertainty and transform yourself into a kick-ass writer. This new book from award-winning author Chuck Wendig combines the best of his eye-opening writing instruction - previously available in e-book form only - with all-new insights into writing and publishing. It's an explosive broadside of gritty advice that will destroy your fears, clear the path, and help you find your voice, your story, and your audience.
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4 out of 5 stars
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some good stuff but annoying
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In The Sense of Style, the best-selling linguist and cognitive scientist Steven Pinker answers these questions and more. Rethinking the usage guide for the 21st century, Pinker doesn’t carp about the decline of language or recycle pet peeves from the rulebooks of a century ago. Instead, he applies insights from the sciences of language and mind to the challenge of crafting clear, coherent, and stylish prose.
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4 out of 5 stars
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A great book, done a great injustice by the audio
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In The Content Fuel Framework, trained journalist and award-winning content marketer Melanie Deziel shows you how to maximize your creativity by systematizing it. No more writer's block. No more asking, "what should I post"? How can you fill all those web pages, social feeds, blogs, and newsletters, every single day? The Content Fuel Framework will challenge you - and enable you - to tell stories in entirely new ways. It's an adaptable and evergreen guide you'll come back to again and again.
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4 out of 5 stars
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Need Content? M. Deziel is Ms. Content Creator Extraordinaire!
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Overall5 out of 5 stars 218
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Your knowledge, passions, and skills can be transformed into a lucrative income stream that requires no college degree, zero employees, and less than $50 to get started. Whether it takes shape as a full-fledged business, a side hustle, or automated earnings is up to you!
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2 out of 5 stars
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Real Disapointment
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Overall5 out of 5 stars 2
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Performance5 out of 5 stars 2
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Story5 out of 5 stars 2
Whatever you're writing, you have to make it clear. You could be writing a website, a brochure, or a client presentation. You could be preparing a job application, an email, or a classified ad. Or you might be writing an article or a book. Whatever it is, the clearer you make it, the better your results will be. How to Write Clearly will help. It's an authoritative yet easy-to-digest guide that will make your nonfiction writing more colorful, expressive, and precise. Writing is more than just words on a page. It's a process of communication.
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5 out of 5 stars
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Best book I’ve read on writing yet
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What listeners say about Everybody Writes (2nd Edition)
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Phil Williams
- 11-21-23
Everyone writes, but only one could write this book!
This is a solid primer on how to write well in the digital age (or any age for that matter, specially my age) and funny as hell too. I came to this book after I read Content Rules (which is great for Content Marketing) but after I started writing my blog, I froze like a deer with writers block in head lights and realized I had to go back to school and this book is the best school for Content Marketers who need to understand how to write well for the internet. Well done Ann, thanks!
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