Audie Award Nominee, Business and Educational, 2013
Getting an MBA is an expensive choice - one almost impossible to justify regardless of the state of the economy. Even the elite schools like Harvard and Wharton offer outdated, assembly-line programs that teach you more about PowerPoint presentations and unnecessary financial models than what it takes to run a real business. You can get better results (and save hundreds of thousands of dollars) by skipping business school altogether....
Josh Kaufman founded PersonalMBA.com as an alternative to the business school boondoggle. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. Now, he shares the essentials of entrepreneurship, marketing, sales, negotiation, operations, productivity, systems design, and much more, in one comprehensive volume.
The Personal MBA distills the most valuable business lessons into simple, memorable mental models that can be applied to real-world challenges.
True leaders aren't made by business schools - they make themselves, seeking out the knowledge, skills, and experience they need to succeed. Read this book and you will learn the principles it takes most business professionals a lifetime of trial and error to master.
©2010, 2012 Worldly Wisdom Ventures LLC (P)2012 Worldly Wisdom Ventures LLC
It's packed with amazing ideas to succeed both professionally and personally. The suggestions presented are practical instead of theoretical which is what they teach in school. I plan to re-listen to this book regularly.
Regardless of whether you agree with the author's argument that getting an MBA is not worth the debt and opportunity cost, he does a very good job in synthesizing business concepts and identifying resources for further study. In fact, you can skip the first chapter, and just get into the heart of the book. It is well worth the time.
The Personal MBA is not like an academic MBA. Its a summary of the most useful business concepts that have real world application.
I found the book to be tremendously enlightening and clarifying, and I imagine it will continue to be my "first to go to" reference on all things business.
In terms of business education, its the best value money can buy. I have spent thousands of $$ on similar education, and I got this audiobook for $22. If I'd known about this book then, I could have saved a fortune.
maybe. The basics of the book are sound, yet his 'story telling' has no passion or conviction. A bit condescending.
the mechanistic, robotic voice is annoying. Although I like the concepts of the book, I find myself having to stop after 45 mins or so,
very good read with a helpful direction
being a SBO it realy helps to have other opinions that keep you moving forward.
he is like listening to a friend whith whom you have confidence with
Make it dont spend it.
going for round two to catch what I missed the first time.
This book was really good - I bought both the Kindle and Paperback version. It does not really work as an audiobook though. It's well-read, has a great story, etc. The challenge is the density of information. You just want to keep stopping and take notes.
So I ended-up abandoning this listening and moved to the paper/kindle delivery
If you're looking for techniques, case studies, and strategy, don't look for it here.If you've never read or been involved with business, then this would be a good place to get an introduction to basic concepts.I never went to business school, but have working in business and marketing management for over 8 years. I purchased this book in hopes that it would be a nice, easy listen that would also fill a bunch of academic points I might have missed by not receiving a formal education. Well, I was dead wrong. This book is a summary of only the most 101 level of business.It will teach you audience targeting tricks like "Oprah's core audience is not likely to include burly men in leather jackets"....enlightening. I'm pretty sure that most people already know that they can't market to each and every person. I listened for over 4 hours and didn't learn a single new idea, word, or technique. Overall, "the personal mba" is extremely misleading. But then again, he must by doing something right with the guise, as he is definitely more wealthy than I am.
Yes and no. The information is not exactly exciting. I find it easier to sit through a few hours of audio with this kind of book then to read it myself.This is a book with a lot of information I would like to refer back to when I need it. It is hard to do that in the audio version. I bookmarked parts of it, but I am now going to go back to my print version and bookmark those spots there too.
I always like it when the author himself reads. It makes me feel more a connection to the book and author.
A must-read for any entrepreneur from just beginner to seasoned business man. The PersonalMBA summarizes the most important business concepts in bite size portions. Read it over and over to keep the concepts fresh.
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