The Greatest Business Decisions of All Time: How Apple, Ford, IBM, Zappos, and Others Made Radical Choices That Changed the Course of Business.

Verne takes the important stuff and delivers it in a way that you'll never forget it! fantastic information and stories

For me, personaly, book was way detailed, in the parts, that dont really needed explanation. All ideas of the whole book, can be explained in 5 minutes, maximum. He included a lot of biography, the exact dates, like "in 28 August ninteen sixty four he went to the office of the Bob Duclan, that was located in Beverly Bils, where they moved recently, and was there already 5 years after Bob leaved the office", - I dont really care, who where went, and too many data was really anoying and boring, especially by the end of the book. In the book, was some insight, but in comparison to the other, even avarage books, insights was too little. He speaked a lot about trust, honesty and respect toward the customer, but dont really respected the time, of those who will dedicate 5 hours of their life, that will never come back. So, I DONT RECOMMEND, to waste your time and be disrespected, by the guy, that dont appreciate the time, money, and attention of their customers. The great lesson, that I learned from this book, its that DONT BUY BOOK BEYOND THE 15$ PRICE, ESPECIALLY IF ITS LONG LIKE THAT. Anyway, good luck to you guys, if you still with me)

very interesting stories about intriging busineaa decisions throughout time. a very good book. 20 words is annoying however

It's not necessarily a game changing book like "Good to Great." However you'll find value in the stories of leadership. I recommend it and it's so easy to listen to.