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Simplifying Innovation: Doubling Speed to Market and New Product Profits with Your Existing Resources: Guided Innovation | [Michael A. Dalton]

Simplifying Innovation: Doubling Speed to Market and New Product Profits with Your Existing Resources: Guided Innovation

Small changes can deliver big new product results. Are new products taking too long to develop and failing to deliver the bottom-line impact you need? Now you can accelerate your growth by identifying your innovation bottleneck - just one of the powerful new product development strategies revealed in Simplifying Innovation. As the story in this provocative business audiobook unfolds, you'll discover the first-ever approach to new product growth based on the Theory of Constraints.
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Publisher's Summary

Small changes can deliver big new product results.

Are new products taking too long to develop and failing to deliver the bottom-line impact you need? Now you can accelerate your growth by identifying your innovation bottleneck - just one of the powerful new product development strategies revealed in Simplifying Innovation.

As the story in this provocative business audiobook unfolds, you'll discover the first-ever approach to new product growth based on the Theory of Constraints. Learn how to leverage the power of the 5-Step Guided Innovation System to:

  • Fill your pipeline with profitably growing new products
  • Finish new product programs on time and on budget
  • Select winners so resources aren't wasted on canceled projects
  • Focus on creating value for customers and shareholders
  • Hit your new product sales targets more consistently

©2010 Michael A. Dalton and Flywheel Effect Publishing (P)2014 Michael A. Dalton and Flywheel Effect Publishing

What Members Say


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  • Clarke
    Linlithgow, United Kingdom
    8/21/14
    Overall
    Performance
    Story
    "Valuable knowledge in a well told business novel."
    If you could sum up Simplifying Innovation: Doubling Speed to Market and New Product Profits with Your Existing Resources in three words, what would they be?

    TOC for innovation


    What other book might you compare Simplifying Innovation: Doubling Speed to Market and New Product Profits with Your Existing Resources to, and why?

    It's a cross between Who moved my cheese and Critical Chain


    Which character – as performed by Ann M. Richardson – was your favourite?

    n/a


    If you made a film of this book, what would be the tag line be?

    Develop products faster, easier.


    Any additional comments?

    This is a good audio business novel.

    If you are familiar with TOC then you'll spend a bit of time covering familiar ground, understandably, but then you'll get to knew stuff in the 2nd half.

    I prefer listening to books, nowadays, so I'm pleased I can now do that with Simplifying innovation.

    0 of 0 people found this review helpful
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