In The Innovation Secrets of Steve Jobs, best-selling author Carmine Gallo reveals the qualities that make the Apple co-founder the most innovative leader in business today. Each principle is backed with research, quotes, and first-person interviews with experts and business leaders, as well as specific ideas for applying those principles to every business, large or small.
By following Steve Jobs’ visionary example, you'll discover exciting new ways to unlock your creative potential and to foster an environment that encourages innovation and allows it to flourish. You'll learn how to match - and beat - the most powerful competitors, develop the most revolutionary products, attract the most loyal customers, and thrive in the most challenging times.
©2011 Carmine Gallo (P)2011 Bolinda Publishing Pty Ltd
I think if you are interested in Steve Jobs enough to have read his biography by Walter Isaacson, I would not recommend this. None of the stories were new or insightful. The author does have some excellent Youtube videos on the presentation skills you can learn from Steve Jobs, but this book did not contain any information nearly as useful. You can sum up the message of the book as "Think Like Steve Jobs" (as if you can innovate like Jobs merely by getting in the proper mindset).
I would be willing to try something more along his excellent observations on the presentation skills of Steve Jobs. But this did kind of make me distrustful. I am surprised he would publish this the way it was written.
Not really. It's very rah-rah. Low on substance. Truthfully it felt like he pumped this out on a blog and published it because by having Steve Jobs in the title, it was a guaranteed seller.
“the book I was reading turned out to be crack” ― Elizabeth Norris, Unraveling
It didn’t really capture the imagination as much as I had hoped. It tells a lot of stories about Steve’s life but not necessarily the story of his life. It’s supposed to be more of an insight to how he thought more than the story of his life. As the author had to read into the decisions and life events a great deal, I found that it was comprised more of opinion than fact. However, it was still interesting.
Good content on why Jobs was so driven and innovative. I loved the quote from Thomas Friedman saying in essence what the economy needed was more Jobs, Steve Jobses that is. Schemed some of the biography info on Steve's career path but spent most of he time focusing on the traits that drove the man.
This book not only focuses on Steve Jobs, but also describes other innovators that follow Steve Job's principles. Very inspiring.
Internet entrepreneur from the Netherlands.
This book is so great and has so many applicable lessons, that I decided to buy the paper version as well. I listen to audiobooks driving to and from my work, it is hard to take notes while driving. And with this book, you constantly want to take notes! So I bought the paper book as well, just for that purpose. It is read in a pleasant way, not to fast, not to slow. Perfect. Very happy with it. I recommend it!
I really enjoyed the message and the vision of the book. The narrator is not what I would have expected though, for a book like this. I wish it was narrated by Steve Jobs.
No one. I found this book to be meaningless dribble. The sentences didn't seem to connect together. I think the book had a good outline but it was just 8 hours of nonsense.
No. I got the sense that Carmine Gallo is writing merely to fill the pages and could care less about what he's trying to communicate, if he's trying to communicate anything at all.
There is a disconnect between the way he says things and what he's reading. His voice is more suited for a 30 second movie trailer. 8 hours of same fluctuating pretentious authoritative-speak falls on deaf ears. He does some good impressions here and there. But he also has a insurmountable accent on a few particular words that is very distracting. I hate how he says the word "focus". It sounds offensive the way he says it. And this book probably has the word focus in it a hundred times. He also mispronounces people's names and world recognized advertising firms that made me lose respect for the Sean Mangan. It should have been re-recorded.
I can't understand how there are so many positive reviews on this audiobook/book.
First off, I think Jobs was a brilliant person. I think there is a lot to take away from this book, and great perspective. As with all philosophies though, it's a matter of perspective. I really disliked how he slams engineers, and manufacturers saying they got in his way due to pessimism, but then, they took to the task and pulled ahead. It almost seems as though there "is" a cult following of Jobs. I will be able to use some of what is said in my daily life, but the ego stroking, and the me, me, me, I, I, I becomes a little overbearing.
The readers voice is decent to listen to. He tries to do some of the accents to portray some of the already known business men/women, it's overall OK.
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