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Influencer Audiobook

Influencer: The Power to Change Anything

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Publisher's Summary

From the New York Times best-selling authors of Crucial Conversations.... Whether your goal is to change minds, change markets, or change the world - anything is possible for an influencer.

Everyone wants to be an influencer. We all want to learn how to help ourselves and others change behavior. And yet, in spite of the fact that we routinely attempt to do everything from lose weight to improve quality at work, few of us have more than one or two ideas about how to exert influence. For the first time, Influencer brings together the breakthrough strategies of contemporary influence masters. By drawing from the skills of hundreds of successful influencers and combining them with five decades of the best social-science research, Influencer shares eight powerful principles for changing behaviors - principles almost anyone can apply to change almost anything.

©2007 Kerry Patterson, Joseph Grenny, David Maxfield, Ron McMillan, and Al Switzler; (P)2007 HighBridge Company

What Members Say

Average Customer Rating

4.0 (1902 )
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Performance
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  •  
    Marc auburn hills, MI, USA 08-31-09
    Marc auburn hills, MI, USA 08-31-09
    HELPFUL VOTES
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    "Fantastic"

    If as a current or aspiring manager or leader you are frustrated because you feel you've gone at a problem in as many ways as you can and still don't see success than this book is a fantastic listen. The concepts are great not only for integrating into your current skill sets but for recognizing when they are or are not happening around you. Kudos to the authors for coming together and introducing these academics and agents of positive change through influence and their stories all in one place. I'll listen again, next time taking notes.

    16 of 21 people found this review helpful
  •  
    Janet 03-30-09
    Janet 03-30-09
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    "A++ Excellent in Every Way"

    Narrator, structure, content, presentation, all memorable, solid technique, applicable, and worthy of careful study.
    Anyone who plans to make a difference -- including experienced change agents -- can benefit from this useful and responsibly researched book.

    13 of 17 people found this review helpful
  •  
    Eric 10-20-10
    Eric 10-20-10 Member Since 2014
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    "Great Positive Book!"

    I haven't decided yet if I like the way the book is written. It gives you little teasers as it builds its principles. As you continue onto another principle, it gives you a little more of the story. You have to listen to it all pretty much at one time so you don't forget what they were giving you before. Great examples. I highly recommend, especially if you can do the entire listen in a day or two. If you want to be more of an INFLUENCER, then get this and give it a listen; it can change the way you think.

    4 of 5 people found this review helpful
  •  
    Pang Yan TokyoJapan 07-23-08
    Pang Yan TokyoJapan 07-23-08
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    "Great Researches"

    I was driven by the authors' previous title Crucial Confrontation where they give many practical examples and enriches their concept. This book is no exception and I benefited alot from practical examples across the globe given by the well researched authors.

    14 of 19 people found this review helpful
  •  
    E. Smakman Netherlands 03-16-10
    E. Smakman Netherlands 03-16-10 Member Since 2007
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    "Encompassing"

    The promise of the book is huge: how to become a master influencer. In the end it is delivered, but not how you might anticipate. Being a very good influencer is not an easy formula, technique or trick, but requires a thorough understanding of all elements that influence (hence the title) human behavior. As the authors declare, there are six vital sources you should all comprehend as to how they affect us, ordered in 3 groups of 2: motivation and ability on a personal level, a group/social level and a structural/systemic level. This provides a broader framework compared to other bestsellers like Drive, Tipping Point, Wisdom of Crowds and so forth. The framework guides you in a logical way to get a full understanding of the elements of influence. A very good listen! Only drawback is the narrator who emphasizes points a bit too frequent, but not to the point it gets annoying.

    11 of 15 people found this review helpful
  •  
    Andras Baneth 06-05-15 Member Since 2015
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    "Mediocre"

    Lacks real storytelling but has a few good insights. The book Switch is almost the same but 100 times more enjoyable because that has genuine storytelling in a much better structure.

    1 of 1 people found this review helpful
  •  
    Don Omaha, NE, United States 11-21-12
    Don Omaha, NE, United States 11-21-12 Member Since 2015
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    "Best Audio Book Ever!"
    If you could sum up Influencer in three words, what would they be?

    I've been listing to audio books for 19-years and this was the most impactful one of all.


    1 of 1 people found this review helpful
  •  
    Tate 10-08-12
    Tate 10-08-12
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    "Excellent Book!!! I Highly Recommend It!!!"

    I have loved listening to this audio book as I run. I love the mix between research and application exhibited in the book. This is a book that I will go back and reference in the future for sure!

    1 of 1 people found this review helpful
  •  
    Matt B 11-07-11
    Matt B 11-07-11
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    "Fascinating exploration of human behavior."

    Fascinating book! The examples and explanations of the principles governing the behavior of large groups of people constantly surprised me. It's almost like Freakonomics, but which much more in-depth and data-driven analysis.

    1 of 1 people found this review helpful
  •  
    Leo Lawrenceville, NJ, United States 12-02-10
    Leo Lawrenceville, NJ, United States 12-02-10 Member Since 2013
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    "It gets much better once you get past chapter 3"

    I found the first few chapters really difficult to follow, but once I reach chapter 6 there were more substantive stuff.

    1 of 1 people found this review helpful

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