Are you bringing yesterday's attitudes into today's world? Change is one constant in today's turbulent economic world. Now a leading business futurist and innovation expert has made a study of what it will take to put change to work for you in the coming decade. Crisscrossing the country to find out how the nation's most successful executives prepare themselves for tomorrow, Robert B. Tucker brings the results to you in this extraordinary audio program. You will learn little known techniques used by today's business leaders to keep them ahead, how to spot changes and trends before your competitors do, how to analyze trends and format strategies to profit from them, how to develop your own "future scan system" to keep you from missing out on important developments, and a proven method for distinguishing between passing fads and the kind of changes that will reshape the world. The difference between understanding tomorrow and today is the difference between success and failure. Robert B. Tucker shows you how to look ahead- and to get exactly where you want to go!
©1998 Robert B. Tucker (P)1998 Simon & Schuster, Inc., All Rights Reserved. SOUND IDEAS Is An Imprint of Simon & Schuster Audio Division, Simon & Schuster Inc.