We are currently making improvements to the Audible site. In an effort to enhance the accessibility experience for our customers, we have created a page to more easily navigate the new experience, available at the web address www.audible.com/access.
Beyond the Idea: How to Execute Innovation in Any Organization | [Vijay Govindarajan, Chris Trimble]

Beyond the Idea: How to Execute Innovation in Any Organization

Companies stumble when they imagine that innovation is mostly about ideas. The reality is that ideas are only beginnings. Indeed, even a company with the world’s best idea still faces a devilish challenge: it must build the business of tomorrow without endangering the business of today. Beyond the Idea is an essential book for any business that recognizes that innovation always has been, and always will be, the key to long term growth and vitality.
Regular Price:$14.16
  • Membership Details:
    • First book free with 30-day trial
    • $14.95/month thereafter for your choice of 1 new book each month
    • Cancel easily anytime
    • Exchange books you don't like
    • All selected books are yours to keep, even if you cancel
  • - or -

Your Likes make Audible better!

'Likes' are shared on Facebook and Audible.com. We use your 'likes' to improve Audible.com for all our listeners.

You can turn off Audible.com sharing from your Account Details page.

OK

Publisher's Summary

The New York Times best-selling authors of Reverse Innovation and How Stella Saved the Farm distill more than a decade of exclusive research into one short, powerful, action-oriented audiobook.

Companies stumble when they imagine that innovation is mostly about ideas. The reality is that ideas are only beginnings. Indeed, even a company with the world’s best idea still faces a devilish challenge: it must build the business of tomorrow without endangering the business of today.

Vijay Govindarajan and Chris Trimble are the world’s leading authorities on the successful management of innovation. In Beyond the Idea, they distill more than a decade of research and insight into a practical, accessible, listen-at-one-sitting handbook that offers invaluable guidance for anyone charged with making innovation happen: executives, managers, consultants, project leaders, and teams.

By offering specific action steps, Beyond the Idea extends the elegant conceptual insights from How Stella Saved the Farm, Govindarajan and Trimble’s parable. Beyond the Idea shows exactly how to:

  • Build a team with a very particular structure, one that makes it possible to simultaneously build something new and sustain what exists
  • Manage any innovation initiative as a disciplined experiment
  • Implement three distinct models for moving from ideas to action

Beyond the Idea is an essential book for any business that recognizes that innovation always has been, and always will be, the key to long term growth and vitality.

©2013 Vijay Govindarajan and Christ Trimble (P)2013 Macmillan Audio

What Members Say

Average Customer Rating

3.7 (3 )
5 star
 (1)
4 star
 (1)
3 star
 (0)
2 star
 (1)
1 star
 (0)
Overall
3.3 (3 )
5 star
 (1)
4 star
 (1)
3 star
 (0)
2 star
 (0)
1 star
 (1)
Story
4.0 (3 )
5 star
 (1)
4 star
 (1)
3 star
 (1)
2 star
 (0)
1 star
 (0)
Performance
Sort by:
  •  
    donny epp Fayetteville, AR 11-01-13
    donny epp Fayetteville, AR 11-01-13 Listener Since 2010
    HELPFUL VOTES
    6
    ratings
    REVIEWS
    23
    9
    FOLLOWERS
    FOLLOWING
    1
    1
    Overall
    Performance
    Story
    "Not good as an audio book."
    What disappointed you about Beyond the Idea?

    The content reads as academic work by people who've consulted on business but never lived and died by it. As an audio book, it's next to worthless - 30% is just the reader describing tables that are impossible to track in your head.

    They talk about their intentionality in keeping it short and digestible so even an executive would have time to read it, but I don't think I could get anyone to finish it - the content is really dry. It desperately needs an accompanying .pdf to articulate the visuals.


    What could Vijay Govindarajan and Chris Trimble have done to make this a more enjoyable book for you?

    Adding an accompanying .pdf would make the audio version infinitely more useful.


    You didn’t love this book... but did it have any redeeming qualities?

    It offers a framework for evaluating innovation in a large organization, which is useful for continuing a healthy conversation about how to do it better.


    0 of 0 people found this review helpful
  • Showing: 1-1 of 1 results

    There are no listener reviews for this title yet.

Report Inappropriate Content

If you find this review inappropriate and think it should be removed from our site, let us know. This report will be reviewed by Audible and we will take appropriate action.

CANCEL

Thank You

Your report has been received. It will be reviewed by Audible and we will take appropriate action.