This book is good when you don't have that much experience in sales and get discouraged by negative responses on your sales pitches. Holmes' experience is vast in this field and shows you that this is normal in the sales process, and provides helpful tips on how to increase efficiency of sales. Sometimes Holmes encourages slightly misleading advertising techniques, which may definitely be efficient but I wouldn't feel good using on my potential customers.
Marty Jacobs consults in the areas of strategic planning, board governance, leadership development, and community engagement.
This book is based on research about organizations that do well despite a constantly changing environment. Since that latter phrase applies to all of us, there is something for everyone in this book. It’s chock of ideas for how organizations and their leaders can ride the wave of uncertainty that seems to be the only constant in organizational life these days. All these ideas come together in what is referred to in the Art of Hosting as “the chaordic path” – the path between chaos and order. An organization that can effectively navigate that path will develop strength and clarity, and the successful journey requires a leader (or leaders) who can discern the nuances between how much order and how much chaos will illuminate the path. It’s a tricky process, and this book highlights this.
That said, I have one caveat to throw in. This book was written by men about men, so it did not always resonate with me. In particular, when the authors describe the characteristics of 10xers, the term they use to describe leaders of these successful organizations, I had to ask, “Whose definition of success? Do these guys have a life?” It seemed to me that the only measurement of success was the bottom line. In this day and age, I truly believe that a more accurate measure of success is the triple bottom line. Organizations can no longer focus solely on profit to the exclusion of social and environmental impact.