Marketing Architecture

Welcome to Revenue Architecture, a book meticulously designed for recurring revenue businesses. Authored by Jacco van der Kooij, the founder of renowned B2B revenue consultancy Winning by Design, this book reveals the proven frameworks and systems that successful revenue leaders are using to align their Go-to-Market (GTM) teams to drive efficient, durable revenue growth. Too many revenue leaders are struggling to meet their goals from quarter to quarter, year to year.

Cam was bored with her sex life, but while at the gym she met Taylor, a hard core lesbian who liked to play from the rear if you know what I mean. Taylor loved to turn busty young 'straight' girls into hard core lesbians and she had a special way to do it. Lot's of lusty taboo Lesbian action with backdoor play, toys, and more!

A leader in decision-making research reveals how choices are designed—and why it’s so important to understand their inner workings Every time we make a choice, our minds go through an elaborate process most of us never even notice. We’re influenced by subtle aspects of the way the choice...

"In this fascinating, witty, and provocative book, Delbourgo's collectors range from emperors to scientists, from shopaholics to taxonomists, from bibliomaniacs to serial killers. Give it to the collector in your life, and watch the sparks fly!"―Cathy Gere, author of The Tomb of Agamemnon A...

A tale of 2 NYC affordable housing co-ops’ struggle over privatization, public goods, and the future of American housing The American Dream of homeownership is becoming an American Delusion. As renters seek an escape from record-breaking rent hikes, first-time buyers find that skyrocketing...

The raucous and surprisingly poignant story of a young, Russia-obsessed American writer and comedian who embarked on a solo tour of the former Soviet Republics, never imagining that it would involve kidnappers, garbage bags of money, and encounters with the weird and wonderful from Mongolia to...

Management consulting is seen as a glamorous profession. Behind the mystique are the consultants who put in extraordinary effort, synthesize great problem-solving skills and display fine personal attributes that enable them to capture the attention and respect of their clients. This book...

What’s the secret to wowing your customers while maintaining a loyal and dedicated workforce? No one knows better than Enterprise, the nationnation’s #1 car rental company, Enterprise Rent-A-Car. Drawing upon the secrets time-tested strategies that have propelledhelped Enterprise grow from a...

Imagine this: You’re trying to price a project, but you’re stuck second-guessing yourself because you don’t know how to balance value and profit. Or maybe you’ve spent hours wooing a potential client, only to find they’ve gone with someone else. Worse yet, you’re knee-deep in a project, only to realise your contract didn’t protect you from unexpected changes – and now you’re footing the bill. If any of that sounds familiar, it’s not your fault.

Color matters more than you think. It affects our mood, our behavior and our actions. In this accessible introductory guide, Catherine will take you on a journey from understanding to applying the magic of color. What you will learn What color psychology is and why it matters Developing your Color Sense Applying color psychology to interior design, graphic design and personal branding Five individual Color Codes (new content for ten year edition) You need to know about color if you: Are responsible for interior design in environments such as hotels, doctor surgeries or schools Make ...

A leading behavioral economist shows how businesses can improve consumer thinking and decision-making on screens. The typical American office worker now spends the majority of his or her waking hours staring at a screen. In the 21st century, every business is a digital business, which is why...

What’s the secret to wowing your customers while maintaining a loyal and dedicated workforce? No one knows better than Enterprise, the nationnation’s #1 car rental company, Enterprise Rent-A-Car. Drawing upon the secrets time-tested strategies that have propelledhelped Enterprise grow from a...

China is the largest e-commerce market in the world and the most digital of the major economies. At the same time, many international brands are intimidated by the China market given their lack of familiarity and the significant cultural and language differences. The Smart Business Guide helps...