Fashion Marketing

The subject of “design thinking” is the rage at business schools, throughout corporations, and increasingly in the popular press - due in large part to work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this audiobook to reveal how the techniques and strategies of design belong at every level of business. Change by Design is an audiobook for creative leaders seeking to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.

Instructive as it is innovative, Unlabel will empower you to channel your creativity, find the courage to defy convention, and summon the confidence to act and compete in any environment. This blueprint will teach you how to grow both creatively and commercially by testing your personal brand against the principles of the Authenticity Formula. Marc Eckō shares the bruising mistakes and remarkable triumphs that reveal the truth behind his success, growing from a misfit kid airbrushing T-shirts in his parents' garage to the bold creator of two hugely successful branded platforms.

The 21st century is quite the horrifying eye-opener for a Vampyre warrior who's been in a magical coma for a thousand years. The Vampyre in question would be me. I’m so damned confused by the modern world, and getting electrocuted for being misogynistic—whatever that means—is getting old. It’s insanity. Apparently, there’s a species called Karens running in the wild. The Tube of You and the Book of the Faces are alarming. From what I understand, the Karens gather there.

The seminal trilogy of Neale Donald Walsch's ongoing dialogue with God are brought together here in one audio edition. Includes unabridged performances of Conversations with God: An Uncommon Dialogue Book I, Book II and Book III, the best-selling of the author's works. Few modern writers have had more influence on popular thinking about God than Neale Donald Walsch. Neale Donald Walsch, together with award-winning actors Ed Asner and Ellen Burstyn, reveals a God who is loving, believable, understanding of our weaknesses, and, most important, easy to talk with.

Cheap fashion has fundamentally changed the way most Americans dress. Stores ranging from discounters like Target to fast fashion chains like H&M now offer the newest trends at unprecedentedly low prices. Retailers are producing clothes at enormous volumes in order to drive prices down and profits up, and they've turned clothing into a disposable good.

Dawnn Karen is a pioneer in the field of fashion psychology, and she has spent years studying the relationship between attire and attitude. In Dress Your Best Life she goes far beyond well-known makeover advice, pushing you to ask yourself: Are my clothing choices hurting me or helping me to achieve my life goals? Her book will help you discover your unique style story, become a smarter shopper, use color to your advantage, match moods to clothing choices, and embrace new or different standards of beauty.

Sports journalist and veteran shoe tester Brian Metzler takes runners and kicksologists deep inside the $10 billion running shoe industry with a behind-the-curtain look at what makes iconic running shoe brands tick. Kicksology follows a shoe from inspiration to store shelf to show how innovative ideas evolve into industry-wide trends and fads. Metzler tours shoe labs where scientists advance our understanding of shoes and running mechanics as well as the domestic and overseas shoe factories where the world's favorite kicks are assembled.

Each essay in Producing Fashion is presented in full and has been selected from the original print edition. The essays show how economic institutions in Europe and North America laid the foundation for the global fashion system and sustained it commercially through the mechanisms of advertising, licensing, marketing, publishing, and retailing.

North Korea is one of the most troubled societies on earth. The country's 24 million people live under a violent dictatorship led by a single family, which relentlessly pursues the development of nuclear arms, which periodically incites risky military clashes with the larger, richer, liberal South, and which forces each and every person to play a role in the "theater state" even as it pays little more than lip service to the wellbeing of the overwhelming majority.

In her controversial second book in the Fashion 2.0 series, Season of Change, serial entrepreneur Yuli Ziv analyzes major technology trends and forecasts their effect on the fashion industry. She questions why everyday objects such as clothes used by the entire human race see so little innovation.

Jana Novak's history sounds like a classic model cliché: tall and gangly, she's uncomfortable with her androgynous looks until she's unexpectedly scouted and catapulted to superstardom. But the fashion industry is as grimy as it is glamorous. And there are unexpected predators at every turn. Jana is an ordinary girl from a south London estate, lifted to unimaginable heights. But the further you rise, the more devastating your fall.... 

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