Culture Use

Focusing on culture eliminates ineffective patterns, sets a more positive course, and then perpetuates that course - all on its own. That's the beauty of leading a culture instead of just a company, and that is exactly what The Culture Fix is designed to show you. In just 90 days, Will Scott pulls apart nine deeds in order to bring your company's culture alive and into a thriving, driven organism that goes beyond the four walls of your building.

Company culture influences the roles and responsibilities of every employee within the organization, from executive leadership down to the front lines. A strong, healthy company culture drives productivity and raises profitability, and disengaged employees cost companies billions, yet many executives rarely associate their culture with their bottom line. Today, employee engagement stakes are higher than ever because executives have to consider the impact their company culture has on external stakeholders as well.