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To be admired by someone we admire - we all yearn for this: the private, electrifying pleasure of being singled out by someone of esteem. But sometimes it can also mean entry to a new kind of life, a bigger world. Greer Kadetsky is a shy college freshman when she meets the woman she hopes will change her life. Faith Frank, dazzlingly persuasive and elegant at 63, has been a central pillar of the women’s movement for decades, a figure who inspires others to influence the world.

A.J. Grayson has come a long way from adopted orphan to fast-rising executive at a cutting-edge technology firm. Now an anti-terrorist agency wants to use the revolutionary artificial intelligence system she developed to thwart a plot against Jafir's monarchy—and handsome, dynamic Damon Toca, the region's newly crowned king. In six short months, Damon has gone from gallery owner to controversial politician. When his cabinet hires A.J. Grayson—without his consent—he gets ready for a battle.

At 27, Anne Elliot is no longer young and has few romantic prospects. Eight years earlier, she had been persuaded by her friend Lady Russell to break off her engagement to Frederick Wentworth, a handsome naval captain with neither fortune nor rank. What happens when they encounter each other again is movingly told in Jane Austen's last completed novel. Set in the fashionable societies of Lyme Regis and Bath, Persuasion is a brilliant satire of vanity and pretension, but, above all, it is a love story tinged with the heartache of missed opportunities.

So, how do you change someone's mind - or at least advance the conversation - when everyone is entrenched in their own points of view? Communication expert Lee Hartley Carter has spent nearly 20 years advising and helping the world's most well-known companies do just that. Filled with deeply researched insights into how we make up - and change - our minds, as well as colorful real-world examples and actionable recommendations, Persuasion will help you hone your message and craft your narrative in order to get heard and get results.

Estás a punto de descubrir sorprendentes revelaciones de lenguaje no verbal, comunicación asertiva e inteligencia emocional que te ayudarán a comunicar lo importante de manera impactante para influir en las decisiones de los demás, propiciar un ganar-ganar y lograr tus objetivos mientras construyes relaciones sólidas y leales.

What made a prominent conspiracy-theorist YouTuber finally see that 9/11 was not a hoax? Can you finally have a productive conversation about politics with your uncle at the next family gathering? How does an ordinary person find the courage to leave a cult? Can widespread social change only take place when a generation dies out?

Persuasión narra la historia de una mujer madura, sensible y menospreciada, que años después de dejarse persuadir para rechazar al hombre que amaba, lo ve reaparecer en su vida, rico y honorable pero aún despechado. Quizá por primera vez en la historia de la novela, la mujer debe luchar para que el amor le conceda una segunda oportunidad. Esta obra de madurez está considerada una de las novelas más oscuras de Jane Austen, y es sin duda la más crítica con la sociedad de suépoca.

Rhetoric once sat at the centre of elite education. Alexander the Great, Shakespeare and Martin Luther King, Jr. used it to build empires, write deathless literature and inspire democracies. Here, Heinrichs shows us how these persuasive tools, honed over more than three thousand years of use persuading others, can be turned on our most difficult audiences – ourselves. Using techniques invented by the likes of Aristotle and Cicero and deployed by some of history’s most persuasive characters, we see how rhetoric can convert the gloomiest of situations into positive ones.

In her scenic hometown of Niagara-on-the-Lake, Anne is comfortable focusing on her successful career: filling her late mother’s shoes as town councilor and executive director of her theater company. She certainly keeps busy as the all-around wrangler of eccentric locals, self-centered family members, elaborate festivals, and the occasional attacking goose. But the more she tries to convince herself that her life is fine as is, the more it all feels like a show—and not nearly as good as the ones put on by her theater company.

Jane Austen's subtle and witty novel of secrets and suppression, lies and seduction, brilliantly portrays a world where rigid social convention clashes with the impulses of the heart. It tells the story of two very different sisters who find themselves thrown into an unkind world when their father dies. Marianne, wild and impulsive, falls dangerously in love, while Elinor suffers her own private heartbreak but conceals her true feelings, even from those closest to her.

La persuasión es una de las habilidades más efectivas para construir relaciones personales exitosas y alcanzar lo que deseamos en la vida, con efectos a largo plazo.

The family-owned business of Allen & Augustine has manufactured high-quality chairs for decades. Its people take pride in their work and feel loyal to their owners and management team. But this long-revered company is now at a crossroads, hurt by a tough economy, foreign competition, and a cash crunch. The air is filled with the scent of uncertainty, anxiety, perhaps even panic. Enter Ben, the ambitious young executive assigned by his firm to promote a merger that will rescue Allen & Augustine.

Desafía las ideas convencionales del marketing y aprende cómo acceder al cerebro oculto de tu cliente para crear una red de conexiones que impulse a las personas a comprar tu producto, empresa o visión. Las personas no toman decisiones con la mente consciente, sino por instinto. En este libro, la consultora de marketing y experta en ciencias del comportamiento, Leslie Zane, demuestra que las tácticas de persuasión tradicionales son insuficientes para convencer a los consumidores.

When Aunt Wendy decides she is selling Laurel Springs Inn, Phaedra faces losing her beloved home. In a last-ditch attempt to drum up more business, Phaedra convinces Wendy to host an immersive Persuasion-themed murder-mystery weekend. It is a foolproof plan to draw attention to the establishment in the hopes of saving it. Until make-believe becomes reality and one of the participants winds up dead.

The Go-Giver Influencer is a story about two young, ambitious businesspeople: Gillian Waters, the chief buyer for Smith & Banks, a midsize company that operates a national chain of pet accessory stores; and Jackson Hill, the founder of Angels Clothed in Fur, a small but growing manufacturer of all-natural pet foods. Each has something the other wants.

The Ibrahim family is facing a crucial moment: Their patriarch just lost his fortune as the result of a Ponzi scheme, and the family is picking up the pieces. At the family’s core is Asma—successful doctor and the long-suffering middle daughter who stepped into the family center after the death of her beloved mother years ago. Despite what the prying aunties think, Asma is living the life she has always wanted, fulfilling her childhood dream of becoming a doctor...or so she thinks. In walks Farooq Waheed, Asma’s college sweetheart whose proposal was cruelly rejected by Asma’s aunt and father.

Penguin presents the audiobook edition of Thank You for Arguing, written and read by Jay Heinrichs - your ultimate guide to the art of winning arguments, in a brand-new edition. Everyone is always trying to persuade us of something: politicians, advertising, the media and most definitely our families. Thank You for Arguing is your master class in the art of persuasion, taught by professors ranging from Bart Simpson to Winston Churchill.

Anne Elliot, es la hija mediana de Sir Walter Elliot y la más sensata dentro de su familia. A los 19 años, Anne fue persuadida a rechazar al joven al que amaba, al no ser considerado como un matrimonio conveniente para ella. Ocho años más tarde, las circunstancias han cambiado. Cuando el joven aparece de nuevo en su vida, ella, ya una mujer madura, se reencontrará de nuevo con sentimientos y esperanzas pasadas. Así, toda la tensión de la novela girará en torno a la pregunta: ¿Tendrá Anne una segunda oportunidad en el amor?

Random House presents the audiobook edition of The Female Persuasion by Meg Wolitzer, read by Rebecca Lowman. ‘Greer didn’t really know why Faith took an interest. But what she knew for sure, eventually, was that meeting Faith Frank was the thrilling beginning of everything. It would be a very long time before the unspeakable end.’ Greer Kadetsky is a shy college student when she meets the woman who will shape her life. Faith Frank, dazzlingly persuasive and elegant, has been a pillar of the women’s movement for decades, a figure who inspires others....

La persuasión es una técnica que se usa a diario, pero ¿qué tan persuasivo eres? ¿Consigues lo que buscas cuando intentas persuadir a los demás? Si no es así, es hora de empezar a trabajar en tu capacidad de persuasión. A menudo se piensa que la persuasión, y las técnicas que la componen, sólo se utilizan por razones egoístas, pero esto no es cierto. De hecho, ser bueno en la persuasión es necesario para salir adelante en el trabajo, formar amistades e incluso cuando se interactúa con extraños.