What we cover in this episode

• Why Black Friday is good for planned purchases but terrible for impulse buys

• The truth about Amazon biohacking discounts

• Two new products Tony actually bought this month

• Why a meditation challenge might beat a supplement haul

• Loads more biohacking news, links and stuff.

Follow Brett Moran on Instagram.

THIS SHOW IS BROUGHT TO YOU BY BIOPTIMIZERS

If you're looking for one upgrade that genuinely supports your health going into the new year, this is it.

BIOptimizers are running their biggest Black Friday offer of the year: 25% off sitewide + free gifts with every order. It's the perfect moment to stock up and set yourself up for better sleep, better recovery, and better routines in 2026.

I use Sleep Breakthrough and Magnesium Breakthrough every night, and I've added their new Magnesium Breakthrough drink to my post-workout shake.

Just go to BIOptimizers.com/tony and use code TONY15 for 25% off sitewide + free gifts with purchase. Code works worldwide, and on all their products.

Today's pocdast features the brightest SAD lamp on Earth.

Or at least, that's what it feels like.

(No official testing department was involved.)

A Biohacker's Day is our midweek short podcast and today features entrepreneur and gut health expert Joni Laiho from THERA Nordic.

He breaks down his morning routine and why he uses it, what it does to your brain, and what to do if you get down in winter.

Follow Thera Nordic on Instagram.

THIS SHOW IS BROUGHT TO YOU BY:

BiOptimizers Sleep Breakthrough and Magnesium Breakthrough

These are BIOptimizers sleep and magnesium supplements which I take every night.

I have also been using the new Magnesium Breakthrough drink - delicious way to get magnesium. I have been putting a scoop in my protein shake after a workout.

Just go to BIOptimizers.com/tony and use code TONY15 for at least 15% off (often more). Code works worldwide, and on all their products.

The world's most measured man just did the most unmeasurable thing.

Yes, 5 grams of psilocybin.

You've probably seen something of this on social media. Bryan Johnson filmed the whole ego-death experiment, and has been posting about it ever since.

We give our take today.

Also today,

Biohacking isn't a basement hobby anymore, it's an industry.
Joni Laiho has great experience buiding trusted health brands including the brilliant Thera Nordic.

We talk hype vs. science, Finnish saunas, biohacking business, and Bryan Johnson.

Follow Thera Nordic on Instagram.

THIS SHOW IS BROUGHT TO YOU BY:

BiOptimizers Sleep Breakthrough and Magnesium Breakthrough

These are BIOptimizers sleep and magnesium supplements which I take every night.

I have also been using the new Magnesium Breakthrough drink - delicious way to get magnesium. I have been putting a scoop in my protein shake after a workout.

Just go to BIOptimizers.com/tony and use code TONY15 for at least 15% off (often more). Code works worldwide, and on all their products.