The most successful investments are repeatable and controllable outcomes, allowing the investor to operate their portfolio as a business. Meet David Randolph, a nationwide expert on short sales. His real estate portfolio is entirely focused on "buying right" and renovating for profit. He founded his education company to teach investors the methods he has used to master the federal guidelines and control his portfolio effectively!

Highlights

• Choosing real estate during recession.
• Short sale strategy explained.
• Federal short sales process consistency.
• Wild Cowboy Days in short sales.
• Homeowner relationship importance.
• Transition to hard money lending.
• High-interest hard money lending model.
• Contractor availability challenges.
• Teaching short sale techniques.
• Personal branding and website story.

Episode Resources

• Connect with Robby Butler
• www.wealthrenegadepodcast.com
• www.prosperityeconomics.org
• podcast@robbybutler.com
• Connect with David Randolph
• office@realtyrenovator.com
• https://www.linkedin.com/in/thedavidrandolph/

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For any active business owner or serious business thinker, creating interest in your company is essential for survival. Jon Caldwell is the consultant to hire for this initiative. Jon shares strategic concepts, categories, channels to operate in, essential metrics such as "cost-per-lead-generated", and more. Follow Jon's consulting work at 3Victor.io and on YouTube.

Highlights

• Jon Caldwell's military background and entrepreneurial journey.
• The importance of positioning in sales and marketing.
• April Dunford's concept of product categories and positioning.
• Three strategies for marketing: Big fish small pond, win the ocean, create a new category.
• Military metaphors for marketing strategy.
• Alex Hormozy's four big marketing channels.
• Importance of testing in marketing to find what works.
• Starting with outreach and content for marketing.
• Modeling go-to-market strategies after market leaders.
• Setting cost per lead and the importance of long-term thinking.

Episode Resources

• Connect with Robby Butler
• www.wealthrenegadepodcast.com
• www.prosperityeconomics.org
• podcast@robbybutler.com
• Connect with Jon Caldwell
• https://3victor.io/

Review, Subscribe and Share
If you like what you hear please leave a review by clicking here

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• Click here to subscribe with Apple Podcasts
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Weston is a rare investor. Often vision develops over years or decades of experience in one's chosen asset class, but Walker selected multifamily real estate investments as a core competency for his real estate portfolio while still in college. We unpack elements of that vision which led to him founding West Rock Equity almost two years ago.

Highlights

• Real estate as a key investment in wealthy portfolios.
• Vision for building an alternative asset management platform.
• Importance of learning from influential figures in the industry.
• Insights into multi-family asset class appeal.
• Current trends and discounts in the multifamily market.
• Identifying opportunities amidst market fluctuations.
• Key factors to consider in choosing a sponsor.

Episode Resources

• Connect with Robby Butler
• www.wealthrenegadepodcast.com
• www.prosperityeconomics.org
• podcast@robbybutler.com
• Connect with Weston Walker
• https://www.linkedin.com/company/west-rock-equity/
• weston@westrockequity.com

Review, Subscribe and Share
If you like what you hear please leave a review by clicking here

Make sure you're subscribed to the podcast so you get the latest episodes.

• Click here to subscribe with Apple Podcasts
• Click here to subscribe with Spotify
• Click here to subscribe with Deezer