In this episode of The Transaction Report, SportsBiz CEO Steve Feuerstein sits down with Maria Holmes to explore the evolving landscape of sports sponsorships and valuation. The conversation dives into how brands and rights holders are navigating an increasingly complex ecosystem, the shift from instinct-driven decisions to data-backed strategies, and the challenges of measuring true partnership value. They also discuss where the industry is headed—and what it will take to create smarter, more accountable sponsorship investments.

In this episode of The Transaction Report, SportsBiz CEO Steve Feuerstein sits down with Anthony Macri, Chief Revenue Officer of the Atlantic Coast Conference, to unpack the evolving business model of college conferences and their role in shaping the future of college athletics. The conversation explores sponsorship strategy, media rights, and how lessons from the NBA are influencing new approaches—along with the big question: how do conferences continue to create value in an increasingly competitive market?

In this episode of The Transaction Report, Steve Feuerstein sits down with Kelly Collyar and Rodney Anderson to break down the rapidly evolving business of college athletics in the NIL era.

From the difference between roster value and true market value to how brands actually evaluate athletes, they unpack the economics reshaping college sports. The conversation explores revenue sharing, the growing divide between programs, shifting locker room culture, and the big question: Is the current NIL model sustainable?