The Seed: Growing Your Business Podcast Por Lisa Resnick Founder of Dandelion-Inc arte de portada

The Seed: Growing Your Business

The Seed: Growing Your Business

De: Lisa Resnick Founder of Dandelion-Inc
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Welcome to The Seed: Growing Your Business, brought to you by Dandelion Inc. I’m your host, Lisa Resnick, and this podcast is all about connecting, developing, and supporting women in business. Join me as we explore tips and insights on leadership, business development, and social media strategies that can help you thrive. We’ll also hear from amazing guests who share their stories and experiences, offering inspiration and practical advice for your entrepreneurial journey. So, tune in, download, like, and subscribe. And remember, if you love what you hear, share the love with others. Together, let’s cultivate growth and empower women in business.2024, Dandelion-Inc Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • Ep 133- The Hidden Cost of Doing Everything Yourself in Business

    Ep 133- The Hidden Cost of Doing Everything Yourself in Business
    Apr 15 2026
    The Hidden Cost of Doing Everything Yourself in Business Here’s a truth many entrepreneurs avoid saying out loud. If you truly believe something isn’t worth investing money in… Why are you investing your time in it? That question alone reveals one of the most common traps business owners fall into. We protect dollars more fiercely than we protect our hours. But time is the only resource in your business that you cannot replenish. You can make more money. You cannot make more time. The Time vs Money Trap in Entrepreneurship Let’s look at a simple example. You decide not to hire a social media manager because the cost feels too high. Maybe it’s $800 per month. That feels like a big investment. So instead, you handle social media yourself. You spend: 10–15 hours per week creating content editing videos writing captions posting and scheduling analyzing metrics That equals roughly 40–60 hours per month. Now assign a dollar value to your time. Even if your time is worth just $50 per hour, that’s: $2,000–$3,000 per month of your time. To avoid an $800 expense. That’s the disconnect many entrepreneurs miss. Why Entrepreneurs Get Stuck in This Loop This pattern creates a cycle that feels responsible but actually slows growth. Here’s what it often looks like: You don’t invest money because revenue isn’t consistent yet. You invest more time instead. Time goes to tasks that don’t directly produce revenue. Revenue stays flat. You feel like you still can’t invest money. And the loop continues. Most of these loops are built from good intentions. But good intentions don’t always create strategic decisions. The Real Solution: Radical Clarity Breaking the cycle starts with getting brutally clear about where your time actually belongs. 1. Identify What Drives Revenue Every business has specific activities that generate revenue. These might include: sales conversations partnerships live events referrals email marketing networking client relationships Track where your revenue actually comes from. If 70% of your clients come from referrals or direct conversations, spending hours perfecting Instagram content may not be the best investment of your time. 2. Assign a Dollar Value to Your Time Many early-stage entrepreneurs resist doing this. But it’s essential. If your goal is to earn $120,000 per year, your time is worth roughly $60 per hour. Operating with that awareness helps you make better decisions about what you should and should not be doing yourself. 3. Choose Depth Over Breadth If hiring help isn’t financially possible yet, simplify. Instead of trying to maintain visibility everywhere, choose one primary channel. Focus your energy there. Spend the rest of your time on: improving your offer strengthening relationships having revenue conversations delivering exceptional client experiences These activities compound far faster than scattered visibility. 4. Create an “Until I Can” Plan If outsourcing feels out of reach right now, create a transition plan. For example: “Until I reach consistent $4,000 months, I will: batch content once a month post twice per week repurpose everything spend no more than four hours per week on social media.” Without boundaries, social media will expand indefinitely. 5. Start Micro-Delegating Delegation doesn’t have to start with a full-time hire. Even small investments can create leverage. You might outsource: caption formatting scheduling posts video editing Pinterest pin creation graphic formatting Even partial delegation frees up valuable mental bandwidth. The Psychology Behind Overworking Sometimes entrepreneurs resist investment because of deeper fears. We fear: losing control wasting money someone not understanding our vision looking irresponsible Sometimes we even equate hustle with worthiness. But investment signals something important to the market. Seriousness. Strategic seriousness. If you don’t believe your business is worth investing in, it becomes harder for others to believe in it too. The Opportunity Cost of Doing Everything Yourself Opportunity cost is the hidden price of every decision. Consider these examples: Website Perfectionism Spending 30 hours tweaking a website design instead of having 30 hours of conversations with potential clients. Which one grows revenue faster? DIY Graphic Design Learning complex design tools instead of refining your offer or increasing your pricing. Which creates leverage? Course Overconsumption Buying a $40 course instead of hiring a $500 expert. Then spending 25 hours trying to implement it. That $40 course just cost you $1,250 worth of time. Where AI Fits Into This Conversation Artificial intelligence is becoming part of nearly every business conversation. And AI is not the villain. When used well, it can: speed up content creation help organize ideas streamline operations reduce administrative work help small businesses compete at higher levels ...
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    21 m
  • Ep 132- The Invisible Strength Women Carry: Leadership, Resilience, and the Inner World We Don’t See

    Ep 132- The Invisible Strength Women Carry: Leadership, Resilience, and the Inner World We Don’t See
    Apr 8 2026
    The Invisible Strength Women Carry: Leadership, Resilience, and the Inner World We Don’t See Recently, I came across an image that stopped me in my tracks. It showed a woman—beautiful, poised, composed. From the outside, she looked calm and confident. But her face was blurred, and the artwork around her suggested something deeper: an inner world expanding beyond what could be contained in a single frame. The message shared alongside the image talked about what many women carry internally. Movement.Grief.Memory.Strength.Reinvention. It described the invisible world many women hold inside themselves while continuing to show up every day. And that idea stayed with me. Because whether someone has experienced widowhood, major loss, career transition, or something entirely different, almost every woman I know is carrying something unseen. Not in a dramatic way. Just in the quiet way life unfolds. The Invisible Labor Women Carry Women today are often balancing multiple roles simultaneously. We are: running businesses building careers leading teams supporting partners raising children caring for family members maintaining friendships navigating health changes managing emotional labor And much of that happens quietly. Not for applause. Not for recognition. Just because it needs to be done. Over time, many women become so skilled at carrying these responsibilities that others assume the weight must not be heavy. But skill does not mean absence of weight. It simply means adaptation. The Stories That Don’t Show Up on a Resume There are parts of life that don’t appear on LinkedIn profiles or professional bios. Things like: grief reinvention identity shifts rebuilding confidence financial pressure family complexity personal healing quiet resilience Yet women continue to show up professionally. They lead meetings.Deliver results.Collaborate with teams.Build companies. That isn’t weakness. That is resilience. Why This Matters in Business We often pretend that business and personal life are separate worlds. But they’re not. No one opens their laptop and suddenly stops being human. When we interact with colleagues, partners, clients, or even strangers, we are interacting with people who carry their own internal stories. And remembering that doesn’t make leadership soft. It makes leadership effective. Research consistently shows that emotionally intelligent leadership outperforms purely transactional leadership. Empathy improves: team performance loyalty collaboration creativity long-term results Compassion doesn’t lower standards. It raises awareness. Reinvention Is One of Women’s Greatest Strengths One of the most powerful parts of the image I saw was the idea of expansion. Women expand despite what they carry. And reinvention is often part of that expansion. Women reinvent themselves after: loss motherhood career pivots health challenges personal transformation But reinvention is rarely loud or dramatic. Often it happens quietly. It might look like: setting new boundaries redefining success prioritizing peace over hustle changing direction in business choosing alignment over external validation That kind of growth deserves recognition. Adaptability Is a Superpower Many women underestimate their ability to adapt. We often think: “This is just what I have to do.” But what feels routine to you might be someone else’s breaking point. Acknowledging your strength doesn’t mean denying the struggle. It means honoring both. Strength and challenge can exist together. How Awareness Changes Leadership When we become aware that everyone carries unseen experiences, our leadership shifts. Communication becomes more thoughtful. Collaboration becomes more respectful. Relationships become more human. Practical ways this awareness shows up include: assuming depth rather than simplicity listening fully before responding leaving space for context in conversations balancing accountability with empathy focusing on connection rather than extraction Small shifts in awareness can change entire cultures. Women Don’t Have to Hide Complexity There is a common message many women absorb early: To appear capable, we must make everything look easy. But the truth is: Professionalism and authenticity can coexist. You don’t need to: minimize what you carry hide complexity pretend things are effortless Strength and vulnerability are not opposites. They are partners. Strength Needs Softness Many women learn strength early in life. Strength is powerful. But strength alone isn’t sustainable. Softness matters too. Softness looks like: rest joy creativity reflection playfulness Strength without softness leads to burnout. Softness without strength leads to instability. But when the two are integrated, sustainability becomes possible. Why Women’s Communities Matter Women’s communities—formal or informal—serve an important purpose. They provide: shared understanding ...
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    16 m
  • Ep 131- How Astrology Can Help You Understand Yourself, Your Purpose, and Your Relationships

    Ep 131- How Astrology Can Help You Understand Yourself, Your Purpose, and Your Relationships
    Apr 1 2026
    How Astrology Can Help You Understand Yourself, Your Purpose, and Your Relationships Astrology is often dismissed as entertainment. A quick horoscope.A zodiac meme.A passing comment about being “such a Sagittarius” or “definitely a Pisces.” But astrology, when practiced deeply, is far more layered than pop culture gives it credit for. In this episode of The Seed, I sat down with astrologer Leslie Galbraith to talk about what astrology really is, what a birth chart can reveal, and why so many people feel deeply seen when someone interprets their chart in a meaningful way. This wasn’t a conversation about newspaper horoscopes. It was a conversation about identity, self-awareness, life patterns, relationships, emotional wiring, and purpose. And honestly, it was one of the most fascinating conversations I’ve had in a while. Astrology Is More Than a Horoscope For many people, astrology begins and ends with their sun sign. You know the drill: Aries are bold Pisces are emotional Sagittarius are adventurous And while that can be fun, Leslie explained that horoscopes are only a very broad generalization. A true astrology birth chart is much more specific. Your chart is essentially a snapshot of the sky at the exact moment you were born. It takes into account: your birth date your birth time your birth location From there, astrologers look at the position of the planets, the moon, the sun, and the houses in your chart to understand how those energies may shape your personality, emotional patterns, strengths, relationships, and life direction. In other words, your chart isn’t just about your zodiac sign. It’s about your full energetic makeup. What a Birth Chart Reveals One of the most interesting parts of this conversation was hearing Leslie describe astrology as a kind of language. A language that helps explain the qualities of energy you came into this world with. According to Leslie, a birth chart can reveal: your natural gifts recurring challenges emotional tendencies communication style relationship patterns leadership strengths life cycles and seasons of growth That’s a big shift from the usual casual astrology conversation. Instead of asking, “What’s my sign?” the better question becomes: What does my full chart say about how I move through life? The Most Important Parts of a Birth Chart Leslie broke down several key chart components that shape personality the most. The Sun Your sun sign reflects identity, will, ego, and how you shine in the world. It’s often the piece people know best, but it’s only one part of the chart. The Moon Your moon sign relates to emotions, internal needs, and how you process feelings. It also moves quickly, which is why moon energy can feel especially tied to emotional atmosphere and sensitivity. The Rising Sign Your rising sign is about how you meet the world. It shapes first impressions, how others initially experience you, and the energy you naturally lead with when entering new situations. Mercury, Venus, and Mars These personal planets reveal a lot about day-to-day personality: Mercury shows communication style Venus shows how you relate, connect, and love Mars shows desire, movement, and action Together, these placements offer a much fuller view of a person than a horoscope ever could. Why Birth Charts Can Feel So Accurate One thing Leslie said that really stood out to me was how many people feel a strong sense of confirmation when they hear their chart interpreted. Not because it tells them who to become. But because it helps them better understand who they already are. That distinction matters. Astrology, at its best, isn’t about forcing a new identity onto someone. It’s about increasing self-awareness. It can help explain: why certain patterns keep showing up why some environments feel natural and others draining why some relationships flow while others feel harder why certain seasons of life feel like growth, pause, challenge, or reinvention Sometimes we intuitively know these things. But hearing them reflected back can make them click in a new way. Astrology and Purpose One of the questions I asked Leslie was how my chart might point to things like community building, leadership, and the work I naturally gravitate toward. Her explanation was such a good reminder that purpose is often visible in the places where energy flows most naturally. In astrology, the houses of the chart can reveal where your energy is concentrated. For some people, that might be relationships. For others, family. For others, career, communication, visibility, or community. That doesn’t mean one area matters more than another. It simply means that certain themes may feel especially central to your path. This is one of the reasons astrology can be such a helpful tool for people trying to understand: why they do what they do why certain work feels aligned why some roles energize them more than others Purpose isn’t always something ...
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    1 h y 1 m
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