Watch the full episode on our YouTube channel: youtube.com/@mreapodcast

Right now, only 7 to 10 percent of our friends see our content. If we are not intentional, we are invisible.

In this episode, we sit down with Rachel Adams Lee, a top-producing agent whose Sacramento-based team closes more than $60 million a year. The majority of her business is driven by social media because she treats it like a lead generation machine, not a hobby.

Rachel breaks down her 9-step model for winning with the algorithm in 2026. From five content pillars and scroll-stopping hooks to her Rule of 555 and two-hour lead gen blocks, she gives us a clear system to turn engagement into referrals. She generated 103 referrals from social in just one year by following this approach.

The message is simple. We can scroll for hours and hope something happens or we can build a digital storefront that funds our life.

Resources:

• Follow Rachel Adams Lee on Instagram: @racheladamslee
• Explore Stan Store for digital storefront and automation tools
• Order the Millionaire Real Estate Agent Playbook | Volume 3

Connect with Jason:

• Linkedin

Produced by NOVA

This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.

Watch the full episode on our YouTube channel: youtube.com/@mreapodcast

What is the real value of a real estate team? It’s not the number of agents. It’s the systems.

In this episode, we sit down with Savanna Campbell, Director of Operations for Signature Home Team, a three-person team that consistently closes more than $30 million a year in Northern Colorado. While many teams try to grow by adding agents, Savanna and her team grow by tightening their models.

Her compass is simple: Every system must help the client feel safe, heard, and informed.

We unpack how one-third of the team’s business comes from agent referrals across the country, another third from a 72-touch past client system, and the final third from a Facebook group and YouTube strategy that position them as true local experts. Savanna walks us through their seven milestone emails, their Friday update cadence, and the operational audits they run after every deal.

If you want to build a business that grows without chaos and delivers a client experience people rave about, this conversation will challenge the way you think about systems.

Resources:

• Learn more: Quantum Leap
• Connect with Savanna Campbell on Facebook
• Join: Everything Estes Park Facebook Group
• Check out: Estes Park Living with Signature Home Team YouTube channel
• Order the Millionaire Real Estate Agent Playbook | Volume 3

Connect with Jason:

• Linkedin

Produced by NOVA

Watch the full episode on our YouTube channel: youtube.com/@mreapodcast

Why are real estate agents posting more than ever but seeing fewer results?

We sat down with Chelsea Peitz, a former real estate agent turned social media strategist with more than 70,000 Instagram followers and a new book, Uncopy Pastable, releasing this summer. After nearly two decades in the business, Chelsea now helps agents use social media to build trust and drive real conversations without burning out.

Chelsea flips the script. Social media is not a content machine. It is a context machine.

We break down why interest-based feeds have changed the game, why silent engagement is real, and why views and follower counts are the wrong metrics to chase. Instead, Chelsea shows us why meaningful metrics, direct messages, and daily conversations matter most.

If you’re tired of posting five times a week with little to show for it, this conversation will give you a simpler path forward. Talk to people. Build relationships. Let the results follow.

Resources:

• Follow Chelsea Peitz on Instagram: @chelsea.peitz
• Visit Chelsea Peitz’s Website
• Uncopy Pastable by Chelsea Peitz (coming this summer)
• Order the Millionaire Real Estate Agent Playbook | Volume 3

Connect with Jason:

• Linkedin

Produced by NOVA

This podcast is for general informational purposes only. The views, thoughts, and opinions of the guest represent those of the guest and not Keller Williams Realty, LLC and its affiliates, and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.

WARNING! You must comply with the TCPA and any other federal, state or local laws, including for B2B calls and texts. Never call or text a number on any Do Not Call list, and do not use an autodialer or artificial voice or prerecorded messages without proper consent. Contact your attorney to ensure your compliance.