What happens when massive growth finally hits… and you're more exhausted than excited? In this episode, I'm pulling back the curtain and walking you through a completely unfiltered behind-the-scenes look at my Quarter 1 experience… what worked, what surprised me, and what stretched me more than I expected. From multiple launches in a 90-day sprint to navigating real-life challenges happening at the exact same time, I'm sharing the honest reality of what it takes to grow a business quickly without burning out.

I also dive into the strategies, mindset shifts, and unexpected wins that shaped this quarter… from selling out my first-ever in-person retreat with ease, to refining my approach to launches, to experimenting with Instagram growth in a way that actually moved the needle. Along the way, I'm asking bigger questions about what it really takes to scale sustainably, especially as a woman balancing business, life, and everything in between. If you've ever wondered how to grow without sacrificing yourself in the process, or how to navigate momentum when life doesn't slow down, this episode will give you a whole new perspective.

Topics Covered in This Episode:

• 2:15 - Why rapid growth can feel just as challenging as slow seasons

• 6:40 - The surprising launch that completely changed my perspective on selling

• 11:20 - What actually limits your ability to scale (hint: it's not strategy)

• 15:05 - A major mindset shift around capacity that most people overlook

• 18:30 - Behind-the-scenes of a launch that almost didn't happen

• 22:10 - How I grew my audience (without going viral)

• 24:45 - What real life interruptions taught me about resilience in business

• 27:30 - The intentional shift I'm making in Quarter 2 and why it matters

If this episode resonated with you, I'd love for you to stay connected and keep learning alongside me. Make sure you're subscribed so you don't miss what's coming next, especially as I head into Quarter 2 with a completely different focus and bring you along for the journey.

Resources Mentioned:

Find out more about Alma here: helloalma.com/danielle

Take 50% off your first 3 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle

Fill Up Therapists: $0-$60k

If you are needing more private pay clients in your practice in 2026, the Practice Accelerator is the perfect fit for you. Use the code ALLIN as a podcast listener to get $100 off at checkout.

Scale Up Therapists: $60-$200k+

Group practice owners, content creators and therapists scaling beyond 1-1.

Apply here for the next round of Scale Up Mastermind where I help therapists create additional revenue streams and scale to multi six and seven figures.

In part two of my conversation with Christi Underwood, we move beyond the basics and dive into what really matters once your ads are live. I walk through the exact metrics you should be paying attention to, how to tell if your ads are worth the investment, and the subtle signs that something needs to shift before you waste more money.

We also get honest about the realities of tracking in today's privacy-first world, what to do when conversions feel unclear, and how to think about your ad strategy as your practice grows and evolves. From understanding clicks, impressions, and conversion rates to knowing when to refresh or pause your ads entirely, this episode will help you stop guessing and start making confident, data-driven decisions about your marketing.

Topics Covered in this Episode:

• 2:10 - The first metric I always check to quickly gauge ad performance

• 4:35 - The "good" daily click range most therapists should aim for

• 6:20 - Why conversions are harder to track now and what to do instead

• 9:15 - The hidden tradeoff between better tracking and better user experience

• 12:05 - How keyword costs fluctuate and what that means for your budget

• 14:40 - What impression share actually tells you about your visibility

• 17:25 - When to pause, refresh, or completely rebuild your ads

• 19:10 - A simple rule of thumb for setting a sustainable ad budget

Resources Mentioned:

Find out more about Alma here: helloalma.com/danielle

Take 50% off your first 3 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle

Fill Up Therapists: $0-$60k

If you are needing more private pay clients in your practice in 2026, the Practice Accelerator is the perfect fit for you. Use the code ALLIN as a podcast listener to get $100 off at checkout.

Scale Up Therapists: $60-$200k+

Group practice owners, content creators and therapists scaling beyond 1-1.

Apply here for the next round of Scale Up Mastermind where I help therapists create additional revenue streams and scale to multi six and seven figures.

Christi's Website: clevercatalystllc.com

Connect with Christi on IG @theclevercatalyst

This might be the uncomfortable truth that's quietly holding you back more than anything else. In this episode, I want to cover a topic no one really talks about. So many of us are silently navigating what it actually feels like when the people closest to you do not understand, support, or believe in your vision. This is so much more common than you think, though. Too often, family, partners, or friends question your ambition, your pricing, and your dreams. We dive into the emotional weight of feeling misunderstood and why chasing validation from the wrong people can keep you stuck longer than any strategy ever will.

I also walk you through the mindset shifts and practical tools that changed everything for me. This episode will help you separate love from alignment and give you permission to expand beyond the ceilings you were raised around. If you've ever felt torn between your vision and the expectations of others, this conversation will hit deep and help you move forward with clarity and confidence.

Topics Covered in this Episode:

• 1:12 - Why lack of support from family hits deeper than you expect

• 3:45 - The subtle ways people project their own limits onto your dreams

• 6:20 - What actually changes when you stop seeking their approval

• 8:10 - The hidden pressure to "prove them wrong" and why it backfires

• 10:05 - A powerful mindset shift that instantly creates emotional separation

• 12:30 - How to stop carrying other people's opinions like they are yours

• 14:15 - The "board of directors" concept and how it changes your decisions

• 16:40 - Why who you take advice from determines how far you go

I want you to take a moment and really sit with where this might be showing up in your life right now. And if you haven't already, make sure you subscribe and leave a review it truly helps get this message into the hands of more women who are ready to step into bigger lives, even when not everyone around them understands it.

Resources Mentioned:

Find out more about Alma here: helloalma.com/danielle

Take 50% off your first 3 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle

Fill Up Therapists: $0-$60k

If you are needing more private pay clients in your practice in 2026, the Practice Accelerator is the perfect fit for you. Use the code ALLIN as a podcast listener to get $100 off at checkout.

Scale Up Therapists: $60-$200k+

Group practice owners, content creators and therapists scaling beyond 1-1.

Apply here for the next round of Scale Up Mastermind where I help therapists create additional revenue streams and scale to multi six and seven figures.

If you've ever wondered whether Google Ads are the missing piece in growing your private practice, this episode might completely change how you think about them. In this conversation, I sit down with Christi Underwood to break down what therapists actually need in place before spending a single dollar on ads and why jumping in too early can end up costing you more than it helps. We unpack the foundational pieces most people skip, from your online presence to your lead management systems, and why these elements make or break your results.

We also get into the real numbers and expectations behind Google Ads so you can make smart, informed decisions for your practice. Christi shares what a realistic starting budget looks like, how long it takes to know if your ads are working, and the biggest mistakes therapists make when trying to DIY their campaigns. Whether you are brand new to ads or already experimenting with them, this episode will help you think more strategically about when, why, and how to use Google Ads to actually fill your caseload.

Topics Covered in This Episode:

• 2:15 - What most therapists misunderstand about starting Google Ads

• 5:40 - The non-negotiables you need before running ads

• 9:10 - A realistic starting budget and what your money is actually doing

• 13:25 - How quickly you can tell if your ads are working

• 16:50 - The difference between clicks, leads, and real clients

• 19:30 - When ads work best (and when they don't) depending on your niche

• 22:10 - Why solo practitioners might benefit more than group practices

• 24:00 - The hidden systems that determine whether your leads convert

If you've been on the fence about Google Ads or unsure whether you're truly ready to invest in them, this episode will give you the clarity you need to move forward with confidence. Tune in, take notes, and start thinking about how to build a marketing strategy that actually supports the growth of your practice instead of draining your time and money. And if this episode resonates, be sure to subscribe and share it with another therapist who's ready to grow.

Resources Mentioned:

Find out more about Alma here: helloalma.com/danielle

Take 50% off your first 3 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle

Fill Up Therapists: $0-$60k

If you are needing more private pay clients in your practice in 2026, the Practice Accelerator is the perfect fit for you. Use the code ALLIN as a podcast listener to get $100 off at checkout.

Scale Up Therapists: $60-$200k+

Group practice owners, content creators and therapists scaling beyond 1-1.

Apply here for the next round of Scale Up Mastermind where I help therapists create additional revenue streams and scale to multi six and seven figures.

Christi's Website: clevercatalystllc.com

Connect with Christi on IG @theclevercatalyst

Are you so busy running your business that you never stop to clean it up?

In this episode, I'm sharing the exact spring cleaning process I'm doing inside my own businesses right now and why this behind-the-scenes work can dramatically impact your revenue this year. While most people focus on marketing and sales, I'm walking you through the less glamorous but incredibly powerful audits I'm doing this spring to tighten up operations, improve efficiency, and set myself up for stronger growth in the months ahead.

From reviewing legal protections and experimenting with AI to evaluating my energy, finances, and offers, I'm breaking down the five key areas I'm intentionally auditing right now. I also share the mindset shifts and simple exercises that help me stay focused on what actually moves the needle in business and life. If you're craving a fresh start for your practice or business as we head into Q2, this episode will help you think differently about where your time and attention should really go.

Topics Covered in this Episode:

• 3:12 - The overlooked legal audit most therapists avoid (and why it matters more than you think)

• 7:45 - A surprisingly simple AI exercise that can instantly reveal what tasks you shouldn't be doing anymore

• 11:58 - The daily prompt that helped me discover new ways AI can support my content creation

• 14:40 - The powerful "energy audit" questions that reveal what's actually driving your burnout or momentum

• 18:20 - The one reflection question that exposes whether your daily actions are building your future

• 21:37 - How to run a quick financial audit that uncovers hidden money leaks in your business

• 24:55 - The most important audit I do every year that directly impacts revenue and client experience

If you're ready to stop operating on autopilot and start intentionally improving the systems, offers, and habits inside your business, this episode will give you a powerful place to start. Grab the free checklist in the show notes, follow along with the audits I'm doing, and choose one area to clean up this week. Your future self and your business will thank you.

Resources Mentioned:

Spring Cleaning Checklist: https://purple-thunder-778.myflodesk.com/jaxm4gj3mp


Find out more about Alma here: helloalma.com/danielle


Take 50% off your first 3 months of Simple Practice + a 7-day free trial using the link: simplepractice.com/danielle


Fill Up Therapists: $0-$60k

If you are needing more private pay clients in your practice in 2026, the Practice Accelerator is the perfect fit for you. Use the code ALLIN as a podcast listener to get $100 off at checkout.

Scale Up Therapists: $60-$200k+

Group practice owners, content creators and therapists scaling beyond 1-1.

Apply here for the next round of Scale Up Mastermind where I help therapists create additional revenue streams and scale to multi six- and seven- figures.

In this episode, I sit down with Amanda Budrius to pull back the curtain on her journey to crossing the seven-figure mark as a therapist and business owner. We talk about how she built a thriving practice centered around therapy intensives, why she leaned heavily into SEO instead of social media early on, and how a consulting business naturally grew from therapists asking, "How are you doing this?" Amanda shares what it looked like to evolve from simply wanting to replace her old salary to realizing the massive potential that existed inside her practice model.

We also dive into the real lessons that came with scaling. Amanda opens up about the importance of building the right team, the pressure many entrepreneurs feel to constantly create new offers, and how simplifying her business actually helped it grow faster. We explore the mindset challenges that come with visibility, handling criticism online, and learning how to balance ambition with a nervous system that doesn't always want to slow down. If you've ever wondered what it really takes to scale while protecting your energy and your life outside of work, this conversation will give you an honest behind-the-scenes look.

Topics Covered in this Episode:

• 3:12 - The unexpected business model that helped Amanda scale her practice

• 6:48 - How therapy intensives changed the revenue potential of her private practice

• 9:55 - The moment she realized seven figures might actually be possible

• 13:27 - The team investment that made scaling sustainable instead of overwhelming

• 16:41 - The mistake many entrepreneurs make when trying to grow faster

• 18:59 - What happens when visibility online brings criticism with it

• 21:04 - The surprising challenge that showed up after success

• 22:15 - Why learning to tolerate "slower" seasons became part of her growth

Make sure you subscribe to the show so you never miss an episode, and take a moment to leave a quick review. Your feedback helps this podcast reach more ambitious therapists who are ready to build a business that supports both their impact and their life.

Resources Mentioned:

Connect with Amanda on IG: instagram.com/amandakbcoaching

Visit Amanda's Website: www.amandakbcoaching.com

Free Training: https://www.amanda-kb-coaching.com/ew-registration

Find out more about Alma here: helloalma.com/danielle

Take 50% off your first 3 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle

Fill Up Therapists: $0-$60k

If you are needing more private pay clients in your practice in 2026, the Practice Accelerator is the perfect fit for you. Use the code ALLIN as a podcast listener to get $100 off at checkout.

Scale Up Therapists: $60-$200k+

Group practice owners, content creators and therapists scaling beyond 1-1.

Apply here for the next round of Scale Up Mastermind where I help therapists create additional revenue streams and scale to multi six and seven figures.

Is SEO actually dead… or are we just playing by outdated rules?

In this episode, I'm interrupting our seven-figure series to talk about something that feels urgent: the massive shifts happening in SEO and AI search and what they mean for you as a therapist in private practice. I break down why SEO isn't dead (despite what the internet is screaming), but it is very different than it was even a year ago. We're no longer just talking about showing up on Google. Now we're navigating visibility on AI platforms like ChatGPT, Perplexity AI, Claude, Google, and Bing. I'll explain the big pivot away from "content is king" and toward something much more powerful in 2026: legitimacy, credibility, and topical authority.

I also walk you through three practical shifts you can implement quickly (without writing 1,500-word blogs twice a week) to help you show up in AI searches and attract more private-pay clients. We'll talk about zero-click searches, why your Google Business Profile and directory bios matter more than ever, and how to structure your website so AI tools actually recommend you. My intention with this episode is to show you exactly where to focus next.

Topics Covered in this Episode:

• 3:12 - Why "SEO is dead" is a dramatic myth (and what's actually changing)

• 5:48 - The real reason "content is king" no longer applies in the AI era

• 8:10 -The credibility shift that gives therapists a major competitive advantage

• 10:27 - A simple website update that can dramatically improve AI visibility

• 12:02 - How clients are actually searching in tools like ChatGPT now

• 14:11 - What "zero-click searches" mean for your marketing strategy

• 16:05 - The overlooked sections of your online presence that now carry the most weight

Join me Wednesday, March 11th at 1PM EST for a free masterclass on How To Make Your Private Practice Impossible To Miss In 2026

I'll walk you step-by-step on how to get your Private Practice to show up in Google search + ChatGPT using beginner-friendly SEO tools and AI hacks you can implement in minutes, plus community marketing that is a MUST in 2026.

Resources Mentioned:

Register Here Today to Save Your Spot: https://www.theentrepreneurialtherapist.com/webinar

Find out more about Alma here: helloalma.com/danielle

Take 50% off your first 3 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle

What if the real reason you haven't scaled your practice isn't strategy… but capacity?

In this episode, I'm covering the piece no one talks about in the seven-figure conversation: your energy. We can learn marketing. We can master systems. We can hire and scale. But if you don't have the time, space, and nervous system regulation to implement what you already know, you will stay stuck. I share the hard statistics around female entrepreneurs and therapists hitting major revenue milestones, and why doing what "everyone else" is doing simply won't get you there. I also walk you through the mindset shift that changed everything for me after a season of grief, burnout, and realizing I was living in the wrong story.

I break down the practical and personal shifts that helped me expand my capacity. I'll challenge you to look at what you're holding outside of work, what you're doing out of obligation instead of alignment, and why managing your life like a seven-figure therapist has to happen before you become one. If you want to scale without sacrificing your health, relationships, or sanity, this is the episode that will change how you think about growth.

Topics Covered in This Episode:

• 3:42 - The uncomfortable statistics that might just fuel your next level

• 7:15 - Why knowing "how" isn't your real problem

• 10:28 - The 48-hour exercise that exposes what's actually draining you

• 14:03 - The delegation shifts that buy back more time than you think

• 16:47 - What high-level female founders are doing behind closed doors

• 19:12 - The hidden ROI of protecting your health

If this episode stirred something in you, I urge you to take action. Start the audit. Have the hard conversation. Trial the support. Decide you're no longer available for the version of success that costs you your well-being. And if this resonated, DM me and let me know what hit home - I'd love to hear what you're shifting as you step into your next level.

Resources Mentioned:

Find out more about Alma here: helloalma.com/danielle

Take 50% off your first 3 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle

Fill Up Therapists: $0-$60k

If you are needing more private pay clients in your practice in 2026, the Practice Accelerator is the perfect fit for you. Use the code ALLIN as a podcast listener to get $100 off at checkout.

Scale Up Therapists: $60-$200k+

Group practice owners, content creators and therapists scaling beyond 1-1.

Apply here for the next round of Scale Up Mastermind where I help therapists create additional revenue streams and scale to multi six and seven figures.