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The Empire Builders Podcast

The Empire Builders Podcast

De: Stephen Semple and David Young
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Reverse engineering the success of established business empires.The Empire Builders Podcast Economía Gestión Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • #234: Ebay – Not That Kind of Auction
    Dec 3 2025
    From negotiating on the phone for some art to generating 10 Billion dollars a year, Pierre Omidyar built an empire out of other peoples stuff. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brand. Stephen Semple is a marketing consultant, story collector and storyteller. I’m Stephen’s sidekick and business partner, Dave Young. Before we get into today’s episode, a word from our sponsor which is, well, it’s us, but we’re highlighting ads we’ve written and produced for our clients. So here’s one of those. [Travis Crawford Ad] Dave Young: [inaudible 00:01:32] and sold. eBay is the topic today. Oh, by the way, welcome to the Empire Builders Podcast. I’m Dave Young, that’s Steve Semple in your other ear. Is that how this works, are we each in one ear? Stephen Semple: I’m not sure. Dave Young: I don’t think that’s how this works. Stephen Semple: I don’t pay enough attention to things like that. Dave Young: As the countdown timer went down, Stephen told me we’re going to talk about eBay and I went immediately to the sound of the auctioneers of my youth back in my hometown. Stephen Semple: Oh, God. Dave Young: There’s cattle sales and estate sales. On any Saturday morning walking around in a small town, off in the distance you hear somebody with one of those cheap portable PA systems, “Give me five, give me five, give me five, give me five, five, five.” Aren’t you glad that eBay doesn’t have sound effects? Stephen Semple: Maybe it should. It might make it more entertaining. Dave Young: There’s some AI auctioneer going 24/7 for two weeks. Stephen Semple: Oh, my God, Dave, the fact you’ve now said it, you know what meme is going to happen. Oh, no, you put it out there. So when you come across this as a meme- Dave Young: There’s that little mute thing on the screen where if you turn it on, there’s some AI, “We’ve got $12.50. Since Tuesday, we have $12.50. Anyone, anyone?” Stephen Semple: So when this meme is driving us nuts on social media, you can blame Dave Young. Dave Young: I don’t see it happening. Oh, yeah, back. Oh, we’re going to talk about eBay. Stephen Semple: But talking about auctions for a second, here’s what I always find fascinating. Somebody will have something and they’ll go, “Okay, do I have an opening bid of $500?” Nothing. “Okay, do I have an opening bid at $200? Now do I have an opening bid of $100?” Somebody bids for 100 and then the damn thing ends up selling for 750. Dave Young: Yeah. Stephen Semple: And I’m like, “Wait a minute. It sold for 750 and no one was willing to open at 500. What the heck?” I don’t get it. Dave Young: I know. There’s a … Man, I’m not a big auction person. It stresses me to be in the bidding war. Stephen Semple: Right. Dave Young: I don’t know why. Even on eBay. Stephen Semple: Right. Dave Young: But there’s a psychology of auctions- Stephen Semple: Clearly. Dave Young: … that certain people … I don’t know for sure, I’m not a psychologist, Stephen, but I play one on a podcast. I think there’s a compulsion that’s similar to gambling and I think it’s just there’s a dopamine hit involved when you’re active in an auction. Stephen Semple: There probably is. Dave Young: And I think there’s a bit of a compulsion to it maybe. Stephen Semple: Maybe. Dave Young: Because it also, as long as you have the money to do it, it’s probably a little safer than gambling because if you lose, you don’t lose then. Stephen Semple: Right, right. Dave Young: If you win, hopefully you’ve won and purchased something that’s worth more than you paid. Stephen Semple: Right. Dave Young: That’s the upside. The downside is that you didn’t get the thing that you wanted. Stephen Semple: Right. Dave Young: But you didn’t lose any money. Stephen Semple: Cool. Well, let’s talk about eBay. Dave Young: Let’s do. Wasn’t Musk involved in it, and Thiel and those guys? Stephen Semple: No. Dave Young: Or am I thinking wrong? Stephen Semple: You’re thinking wrong. Dave Young: I get all my American oligarchs confused. Stephen Semple: They were over in the PayPal world. Dave Young: Okay. Stephen Semple: But the thing that’s interesting about eBay is it’s still a really important player in online retail. We can kind of forget about it because the growth has been stalled a little bit in the last bunch of years, but they still do $10 billion- Dave Young: That’s amazing. Stephen Semple: … in sales, which- Dave Young: I remember back when, probably in the first five or six years of eBay, you could use eBay, like if you had something you wanted to sell. Stephen Semple: Yeah. Dave Young: Not a garage sale, but just list somewhere to sell. Stephen Semple: Yeah. Dave Young: You could actually scour eBay and see what it was probably going to get you, what would be a good way to ...
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    23 m
  • #233: Lowes – From Hardware to Home Repair
    Nov 26 2025
    Lucious Lowe never saw his empire, but his son and son-in-law figured out how to give the customer what they needed. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’s sidekick and business partner, Dave Young. Before we get into today’s episode, a word from our sponsor, which is… Well, it’s us, but we’re highlighting ads we’ve written and produced for our clients, so here’s one of those. [OG Law Ad] Dave Young: Welcome back to the Empire Builders Podcast. I’m Dave Young, Steve Semple’s here, and we’re going to talk about another empire. Stephen Semple: Another one. Imagine that. Dave Young: And it’s another one of these big boxes. Stephen Semple: Yes. Dave Young: So this is brick and mortar big box store. And so there’s two things. One thing I love, one thing I hate about big box stores in this category. I used to love going down to my local hardware store and just tooling around. Stephen Semple: Yeah. Dave Young: And I guess you can still do that, but there’s something about some old guy walking up and chatting with you about what you could maybe buy or not. Stephen Semple: Yeah. Dave Young: And so Lowe’s is our subject today. Stephen Semple: Yes. Dave Young: I’m interested to see how they started. And again, I love shopping at Lowe’s, I hate shopping at Lowe’s, for two different reasons, right? Stephen Semple: Yeah. Dave Young: The variety. It’s all there. Stephen Semple: Yes. Dave Young: The old guy that knows every piece of hardware in the store. Good luck finding that person. I mean, they may be there, they may not. It’s hit and miss. Stephen Semple: Yes. So the first Lowe’s, of course, started as one of those old-timey hardware stores. Dave Young: Sure. Stephen Semple: It was a 3000-foot store in 1921 in North Wilkesboro in North Carolina by Lucius Smith Lowe. That’s basically the first Lowe’s was way back in 1921. Dave Young: Lucius Smith Lowe. Okay. Stephen Semple: But the success of Lowe’s actually did not come from Lowe, but rather an in-law named Carl Buchan, who came on the scene in 1943. Dave Young: Okay. Stephen Semple: So when Lucius died in 1940, the business was inherited by his daughter, Ruth Buchan, who then… Now, I was not able to find the family story on this, because I find this interesting. It was inherited by the daughter, who then sold the company to her brother, and I always thought, “Why’d the brother not inherit the business?” Dave Young: Right? Stephen Semple: Now, I also get why she probably sold it, because as we know, one of the really big problems, especially back in the 1940s, was women couldn’t get credit, and it was very, very, very hard in the forties for a woman to actually run a business. So I also understand why she sold. Dave Young: Yeah. Yeah, and weird estate planning goes on that you don’t know why they did what they did. Right? Maybe the son had an insurance policy. Right? Stephen Semple: Who knows? Who knows? Dave Young: I don’t know, but maybe he got… Who knows? Stephen Semple: Now, at the same time, when she sold it to her brother, her husband, Carl, ended up becoming a partner in the business. Dave Young: Okay. Stephen Semple: So it was this really weird, father dies, it goes to the daughter, the daughter sells it to the brother, and the husband ends up becoming a partner. Dave Young: Who knows about the transactions inside family businesses, right? That’s a… Stephen Semple: Right? All I’m just saying is, if it sounds weird, it was. Dave Young: Yeah. Stephen Semple: That’s all I’m saying. But moving forward, what’s really incredible is today, Lowe’s is 1700 locations doing 80 billion in sales. So it is- Dave Young: That’s not nothing. Stephen Semple: That’s not nothing. That’s not nothing. But back in the early forties, hardware stores did not have building supplies. They didn’t have plywood, they didn’t have… They didn’t have building supplies. Dave Young: Yeah, yeah. You went across to the lumber yard to get that stuff. Stephen Semple: Correct. Correct. Dave Young: Yeah. Stephen Semple: And so one day Carl gets this deal on toilets, and he decides to buy a whole pile of toilets. When I say a whole pile, the whole truckload, which was 400 toilets. Dave Young: Okay. Stephen Semple: And James? James Lowe comes in the office one day and he’s like, “Toilets in the office.” And he says, “Carl, why is there toilets in the office?” He goes, “Well, I bought 400 of them and I ran out of space, so they’re sitting in here.” And he’s like, “We don’t sell toilets.” He goes, “Well, we are now, because we got 400 of them.” Dave Young: “Yeah, we sell toilets. Sell them or else.” Stephen Semple: “[inaudible 00:05:20] now!” So, “Yes we are...
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    19 m
  • #232: Amazon – 8,000 Orders a Minute
    Nov 19 2025
    From Jeffy’s Online Books to everything from A to Z, Amazon.com is an empire amongst empires. Bezos created something remarkable. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’s sidekick and business partner, Dave Young. Before we get into today’s episode, a word from our sponsor, which is… Well, it’s us, but we’re highlighting ads we’ve written and produced for our clients. So here’s one of those. [Pinpoint Payments Ad] Dave Young: Ding-dong. Okay. Well, I was making noises there as we started. Welcome to the Empire Builders Podcast. Dave Young here alongside Stephen Semple, and we’re talking about empires. I mean, businesses that started tiny and grew into behemoths, in this case, and often… Well, every time what we do is we let the countdown to the recording start, and then Stephen whispers in my ear today’s topic, and we see if I recognize it. Maybe perhaps I’ve heard of them. And today, he just said one word, Amazon. And I’m like, “Is that a river?” I mean, that’s what we all said back in the day when Jeff Bezos started it- Stephen Semple: Yes. Dave Young: … was, “Really, you named it after a river in South America? What are you thinking? What’s wrong with you?” But I guess he proved them wrong. Stephen Semple: What you’re going to discover, wasn’t actually the first name. Dave Young: Oh, cool. They started with a different name and then switched to Amazon. Stephen Semple: Jeffy’s Online Books? Dave Young: Well, and here’s the thing. We’re 200-and-some-odd episodes in, and we’ve managed to hold off not covering Amazon. That’s a good point. Yeah. Stephen Semple: And I resisted myself, because basically everything that’s to be said about Amazon has probably been said, but I did come across a couple of interesting little tidbits that we’re going to focus on- Dave Young: Oh, cool. Stephen Semple: … that I hope gives a little bit different picture to Amazon than the other things, people. Look, Amazon is a massive success, has changed the way the world is, was unbelievably innovative and forward-thinking. And today, Amazon does like 8,000 orders a minute. Dave Young: A minute? Stephen Semple: A minute. Dave Young: Unbelievable. Stephen Semple: Crazy, isn’t it? Dave Young: Mm-hmm. Stephen Semple: And Jeff Bezos is one of the richest men in the world, and Amazon is just a monster out there. But here’s the thing that’s also really interesting. Jeff Bezos did not come from technology or retail. And how often have we seen this over and over and over again, that these businesses are built by people from outside the industry? That is like 9 out of 10, or probably even more like 99 out of 100. He was an investment guy that was working in the early ’90s on Wall Street. That’s what he was doing. And he was making big bucks doing research in the technology space. So he was working in the space, but he wasn’t a tech guy or a retail guy. And he comes across this report about growth in the internet space. And he literally… It boggles his mind. He’s working away in Wall Street, comes across this report, and it says, the space is growing at 2300%. And he literally, as the story goes, picks up the phone, calls the analyst, and said, “There’s a typo here.” And they were like, “No, this is how it’s growing.” And he was like, “Oh my God.” Now, let’s think about this for a moment, because it’s easy to forget this. 1989 is when the first online transaction on the World Wide Web happened. Dave Young: I wouldn’t have thought it was even that long ago, but yeah. Stephen Semple: Yeah, yeah, but it was, like, one- Dave Young: Yeah. It’s ancient history now, but… Stephen Semple: We forget, we forget how much the growth is. And if you really want to go back, probably the best documentation of the growth we’ve had is episode 227 on AOL. Because AOL was really a driver of internet growth. It really was. It was really one of the pioneers that took people online. So to be looking at these things in the early ’90s and go, “Hey, I see growth in online retail,” that’s really forward-thinking. I’ve got to give Bezos credit. Not a lot of people were thinking that way. So he looks at this growth and he says, “There’s got to be potential to do a business in this space.” And that’s where he starts off. We’ve got to do a business in this space. So he does brainstorming ideas with his wife at the time, McKinsey, and they look at investment sites, they look at advice sites, but he decides it needs to be a store, because people shop every day. Everyone. It’s mass- Dave Young: An online store, yeah. Stephen Semple: It’s mass, it’s something we do all the time, it’s habitual, and he doesn’t want to do ...
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    21 m
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