The Art of the Brand Por arte de portada

The Art of the Brand

De: Third Eye Insights
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  • Resumen

  • Welcome to the #1 podcast for business owners on Branding and Strategy. Join Camille Moore and Phillip Millar, two internationally recognized marketing phenoms who tell it like it is. WTF is a Brand anyway? Where is most of the marketing budget going? In this Podcast, Camille and Phillip share their intel and insights without fear of being fired from corporate jobs. Enjoy honest conversations and learn insider secrets about brand disasters, marketing malpractice, and top industry guests, as well as inspiring case studies of companies who’ve killed it. Marketing is storytelling, baby.
    Third Eye Insights
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Episodios
  • Canadian Army Follows Bud Light Mistake

    Canadian Army Follows Bud Light Mistake
    May 10 2024

    Listen in to insights from Camille Moore and Phillip Millar on Branding gone Horribly Wrong; Equal to or worse than the Bud Light Gong show. Institutions have lost their ability to question assumptions and think critically, but when the Army, an organization whose mission is to fight wars, loses the plot, the pendulum has swung so far as to potentially jeopardize the nation's security.
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    34 m
  • Guest 03: @OrenMeetsWorld. The Breakdown: Branding Trends & Digital Strategies

    Guest 03: @OrenMeetsWorld. The Breakdown: Branding Trends & Digital Strategies
    May 3 2024

    Guest 03: @OrenMeetsWorld

    Camille Moore sits down with @OrenMeetsWorld, the internet's favourite creative director. This podcast is branding & marketing gold, breaking down the 411 on upcoming trends and strategies you can implement into your brand to stand out and win. These two move fast and cover a lot of ground— from fashion, food, sports, and more, so find clear direction for your brand in this episode.
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    53 m
  • Guest 02: Lily Eve. Small Business Branding Masterclass

    Guest 02: Lily Eve. Small Business Branding Masterclass
    Apr 26 2024

    In this episode, Camille Moore interviews Lily Eve, an upcycling luxury brand that’s going viral online. Tune in to learn how Lily has grown a luxury brand now sold in the most prestigious department stores through an IPhone, simple marketing and a great product. There is so much for any small business owner or entrepreneur to learn from this episode!
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    55 m
Marketing Economía
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