Find this episode and more resources for coaches at ProsperousCoach.com/288.

Recently, I was invited to speak with graduates of a coach training organization. Most on the call were not yet earning a living at coaching and all were finding it difficult to repeatedly attract paying clients.

It turned out that each coach was selling life coaching, health coaching, confidence coaching — something like that. Their website, social posts and offers focused on the general benefits of coaching. People who had free sessions weren’t reliably progressing to paid packages.

This is a common problem for coaches and it’s my mission to change that.

I could see that 2 main things were keeping these coaches from financial success:

1. They were not addressing BIG ENOUGH PROBLEMS for their audience.

2. They were not charging high enough fees to help them stay in business.

Those 2 things are about mindset. It was time for the coaches to shift from student mode to professional mode to attract clients who do invest.

Let’s tease this apart ...

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.

Find the transcript and more resources for coaches at prosperouscoach.com/287.

I didn’t fit in to corporate.

I was pretending to fit in, which was exhausting. I pushed my introverted self and was literally getting sick from that. Anxiety was mounting and I was just going through the motions.

Before I launched my coaching business, I’d had a good job with perks and a great salary. Friends couldn’t believe I left it to be a coach.

But I longed for work that allowed me to bring my full self to the table and leverage my strengths — to work in a sane way doing good. You too?

Having a coaching business may be the only income-producing role in your life where you get to bring your full personality, values and life experience together to serve others.

Are you making the most of that?

Does your coaching business fit you?

And, how can you bring your full self to the table and be known for it?

Let’s talk about that.

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.

There’s an art to attracting clients. I call it an art because it takes time to learn who is ideal for you and it takes conscious practice to draw them to you.

One powerful part of attraction is the words you use on your website, your Signature Program, your social posts, your freebie and your content — such as podcast episodes.

When your words resonate, you’ll have that reflected back to you. Here’s a reviewed I received about Prosperous Coach Podcast:

Rhonda’s value-filled words and energy help ground and ignite me at the same time. She takes me out of the fog and into clarity, out of stumbling into jogging steadily forward.

Wow! Thank you, Lena.

How did my words ignite Lena – someone I didn’t know before? Well, that’s the first step to enrolling a client. Let’s dig into that.

Find the full transcript for this Listener’s Choice episode at ProsperousCoach.com/286.

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.

Find the full transcript and many more resources for coaches at: https://prosperouscoachblog.com/ep-285-masterful-coaches-rely-on-this-skill/

When a client comes to a session with their agenda, what’s the best way to serve them?

· Should you imagine the conversation before hand and plan your approach?

· Should you take on their emotions and problems as your own?

· Should you step into performance mode and be the one with the answers?

When I say it like that, it’s obviously a ‘no’, right? But when you’re new to being a coach what are you feeling before a session? Performance anxiety. You feel you should know … everything.

It’s understandable and it’s counter to what’s really needed for an effective session. Shifting from performance mode into curiosity relieves the pressure. It opens the field to sensations — your own and your clients — and intuition kicks in.

Let's dig into this skill and what it does for you and your coaching clients!

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.

Find the full episode & transcript at prosperouscoach.com/284.

Do you fear the idea of narrowing your coaching audience because you think it excludes people and reduces the chance of enrolling clients?

I will address that. For now, here is what I know for sure …

When you target a narrow, viable audience and discover their big problems then geat everything — your messaging, offers, web copy, social posts — to speak directly to them, everything clicks into place.

1. You have clarity, pinpointed focus and direction.

2. You grow confidence, understand your value and believe in yourself.

3. You have leverage. Everything you do builds momentum.

4. Your audience feels special so they follow you and ideal clients enroll.

5. You can become a coach in high demand, charge more and earn more.

Let’s talk about this and relieve the worry about excluding people too.

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.

Find the full transcript and other resources for coaches at prosperouscoach.com/283.

Also mentioned:
Episode 191 - Low Pricing Could Kill Your Coaching Business
Parts Work (a workbook by Tom and Lauri Holmes)

My amazing VIP clients inspired this topic. All of them are highly intelligent people with big hearts who want to make a difference in the world. I’m so honored to help them get there.

I’ve noticed 4 distinct ways they and other coaches sabotage themselves.

The first thing to realize is that these 4 things are human, understandable, forgiveable and can be overcome. They are likely life long habitual patterns so it makes sense they would show up when creating a coaching business.

The second thing to realize is that these 4 things can be massive roadblocks to the things you most want:

· to coach clients who truly want to be coached

· a steady income doing coaching

· your own thriving business

So let’s uncover what these 4 pitfalls are and the simplest way to lift yourself out of them so you can coach, earn well and thrive!

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.

Client service is about the whole customer journey starting with how you market. Satisfaction begins before they hire you and continues after they finish with you.

Let’s talk about 7 ways to satisfy prospects and clients.

And, if you’re having trouble attracting clients, it likely comes down to the wrong strategy or a lack of strategy someplace in the customer journey.

I have a FREE downloadable assessment for you called Coaching Business Checkup to reveal any holes in your strategy so you can do everything more effectively and earn more in your business.

5 other Episodes mentioned in this episode:
#66 How to Describe Your Coaching Program Without Selling Coaching
#149 Three Easy Ways to Stay Organized in Your Coaching Business
#194 The 4 Essential Things in Your Coaching Intake Packet
#255 Are You Right Sized With Your Coaching Clients
#271 Inspire Your Coaching Clients to Give You Dynamic Testimonials

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.

Click for the full episode transcript and more resources, especially for new coaches and also get the free Coaching Business Checkup download.

Other episodes mentioned in this episode:

#1 Target a Viable Audience (Episode 266). You know I talk about this a lot. It’s so critical and so many people step over it or just don’t do it quite thoroughly enough.

#2 Discover Their BIG Acute Problem And Top Goal (Episode 65). So many coaches choose a general or chronic problem for their niche

#3 Develop a Signature System To Reach Their Top Goal (Episode 66). Again, I don’t really believe in just doing so many sessions per month. I believe in developing a program, a structure so that your clients know you know what you’re doing and feel excited about investing more with you.

#4 Design A Simple Business Model (Episode 5). You wouldn’t believe how many coaches step over having a set business model. They don’t really know what it is, and I certainly didn’t when I started.

#5 Create a Positive Customer Journey with Strong Conversion Processes (Episode 236). This involves your website and so much more. You need to be able to think like your future clients

#6 Set Up Enrollment Opportunities and Learn How to Enroll (Episode 52)

#7 Build Trust with a Visibility Strategy (Episode 146) This is the way you’re going to market — the way you’re going to stay in front of your target audience and let them know what you have for them. But, not in a salesy way, instead in a generosity marketing kind of way.

#8 Create a Valuable Customer Experience and Collect Social Proof (Episode 271). This is after they enroll with you. You must be sure that what you are doing feels good to them so you can collect valuable testimonials about what it was like to work with you.

#9 Set Up Internal Systems To Save Time (Episode 34). This is something I didn’t do for a long time and now I’m a systems maven!

#10 Develop High Payoff Action Habits (Episode 223)

• Rhonda Hess helps new coaches leverage their zone of genius into a profitable coaching niche and launch with confidence.
• For VIP step-by-step support apply for Rhonda's VIP Coaching Business Breakthrough Program here and she'll be in touch to invite you a discovery call.
• Or if you're stuck on your coaching niche, grab a Nail Your Niche Strategy Session with Rhonda here.