Professional Speaking: Known. Booked. Paid. Podcast Por John Ball arte de portada

Professional Speaking: Known. Booked. Paid.

Professional Speaking: Known. Booked. Paid.

De: John Ball
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Professional Speaking is for experts who are good on stage but not yet widely known and consistently in demand. You deliver. You care about your craft. You have something worth saying. But you are not yet the speaker they ask for by name. If your calendar feels too open, your fees have plateaued, you're not able to go full-time yet or your talks are not creating the traction you expected, this show is for you. Each week we explore how to turn speaking into real authority and commercial momentum. Positioning that makes you visible. Talks that build trust. Influence without manipulation. Clear thinking in a noisy market. This is not about exposure. It is about building a reputation that travels ahead of you Stop speaking to rooms. Start shaping markets. Known. Booked. Paid. Become the speaker people ask for by name.© 2022 Present Influence Economía Gestión Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • Why Feedback Is Ruining Your Speaking (And How to Use It Properly)

    Why Feedback Is Ruining Your Speaking (And How to Use It Properly)
    Apr 1 2026

    Why “Nice” Feedback Is Killing Your Speaking Growth

    Most speakers say they want feedback. What they actually want is validation.

    In this episode of Professional Speaking, John Ball breaks down why most feedback fails, why we struggle to use it effectively, and how to build a feedback loop that actually improves your speaking.

    You’ll learn how to separate useful feedback from noise, stop taking critique personally, and use real-world examples, including stand-up comedy, to accelerate your growth as a speaker.

    If you want to become a speaker who gets better with every talk instead of repeating the same mistakes, this episode is for you.

    🎯 What You’ll Learn:

    Why most feedback is too soft to be useful

    How your brain turns feedback into a personal attack

    The difference between performance feedback and personal judgment

    How to filter feedback without ignoring it

    Why applause is not a reliable indicator of growth

    How to build a feedback loop that actually improves your speaking

    🧠 Key Insights:

    Feedback isn’t the problem. Poor feedback is.

    If you only accept feedback that feels good, you’ll never hear what makes you better

    Friends soften feedback, peers filter it, audiences don’t explain it

    Growth comes from truth, not reassurance

    You can protect your ego or improve your performance. You don’t get both

    🔁 The Feedback Filter (Practical Tool):

    When you receive feedback, ask:

    Is there any truth in this?

    Is this about my goal or their preference?

    Can I test this without overreacting?

    Get the FREE Fast Feedback Framework mentioned in the episode: https://present-influence.kit.com/71c6c5dc43

    CHAPTERS

    00:00 Why Feedback Hurts

    01:20 Safe Feedback Trap

    02:36 Ego vs Improvement

    03:35 Standup Truth Test

    04:24 Three Filtering Questions

    05:22 Context Matters

    06:25 Build a Feedback System

    07:03 Pro Coaching Boost

    07:59 Next Episode and Free Guide

    Visit https://strategic-speaker.scoreapp.com to take the 2-minute Strategic Speaking Business Audit and find out what's blocking you from getting more bookings, re-bookings, referrals and bigger fees. There's a special surprise gift for everyone who completes the quiz.

    Want to get coached for free on the show? Fill in the form https://forms.gle/mo4xYkEiCjqtz9yP6, and if we think your challenge could help others, we'll invite you on.

    For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedIn

    You can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluence

    Thanks for listening. Rating the show 5* on Spotify helps their algorithm recommend the show, so please take a moment to follow the show and leave a rating.

    Mentioned in this episode:

    The Strategic Speaking Business Audit

    Take this quick quiz to find out where and why your speaking business is leaking opportunities.
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    10 m
  • From Invisible to Influential: Mastering Brand Clarity with Sapna Pieroux

    From Invisible to Influential: Mastering Brand Clarity with Sapna Pieroux
    Mar 26 2026
    From Invisible to Influential: Mastering Brand Clarity with Sapna PierouxWhat makes a speaker visible, memorable, and trusted in a crowded marketplace?In this episode of Professional Speaking, John Ball sits down with Sapna Pieroux, personal and business brand consultant, author, and speaker, to explore what brand clarity really means for speakers, experts, and business leaders who want to stand out for the right reasons.They unpack the difference between brand and branding, why simply "being authentic" is often not enough, and how to think more intentionally about the way you show up without becoming fake or performative. Sapna shares her VISION framework, explains why your public persona needs curation, and offers practical advice on building trust, visibility, and consistency over time.The conversation also covers reputation, styling, personal values, social media behaviour, networking, follower counts, and why real-world relationships still matter more than most people want to admit.John closes the episode with an important reminder for content creators and speakers alike: your audience usually needs to hear your core message more than once, and repetition is not laziness. It is part of clarity.In this episodeWhat "brand clarity" actually meansThe difference between brand and brandingWhy speakers need to think about how they are seenHow to curate your professional persona without becoming inauthenticWhy trust depends on alignment between what you do, say, and showHow to use aspirational brands without simply copying peopleWhy consistency matters more than novelty for visibilityWhat to do when you feel invisible onlineWhy 100 ideal connections beat a million empty followersHow comments, DMs, and meaningful interaction can increase visibilityWhy bookers should care about more than follower countThe importance of showreels, testimonials, and real-life relationshipsWhy your audience needs to hear your message more than onceKey ideas from the conversationBrand is the whole experience. Branding is only the visual expression of it. Your website, photos, positioning, communication, and behaviour all contribute to how people experience you.Authenticity still needs intention. You do not need to show every part of yourself to be genuine. Speakers need to curate the aspects of themselves that best serve the audience and the message.Trust is built through alignment. If what you say, what you do, and what people see do not match, trust erodes quickly.You do not need to copy others, but you should study them. Sapna recommends identifying aspirational brands and looking closely at how they show up, communicate, and build visibility.Your message probably needs repeating. Most speakers get bored with their message before their audience does. Repetition helps people understand, remember, and trust what you stand for.Visibility is not just a digital game. Networking, in-person relationships, and being in the right rooms still matter. Sometimes a real connection beats a polished post.Memorable lines"Brand is the whole experience.""Branding is how we make it visually tangible.""We can't put our whole messy self out there.""People connect with people.""It's better if you are connected with a hundred of your ideal clients rather than a million empty followers and bots.""You are always more at risk of getting bored with your message before your audience does."About Sapna PierouxSapna Pieroux is a personal and business brand consultant, author, and speaker who helps entrepreneurs and business leaders clarify who they are, stand out in their industry, and grow their businesses. She is the author of Let's Get Visible and shares insights on branding, visibility, and business growth.Resources and linksConnect with Sapna Pieroux on LinkedInSapna's book: Let's Get VisibleSapna's platform: BrandVisions.aiSubscribe to John Ball's LinkedIn newsletter: Serious About SpeakingListener takeawayIf your work deserves more attention than it is currently getting, the answer may not be to become louder, stranger, or more online. It may be to become clearer, more consistent, and more intentional in how you show up.CHAPTERS00:00 Show Introduction01:17 Meet Sapna Pieroux01:50 Brand Clarity Framework03:42 Visualize Your Brand06:06 Customer Vision Legacy06:59 Brand Versus Branding10:34 Curated Authentic Persona14:02 Values And Trust Signals15:10 Who You Associate With17:16 Building Reputation Visibility18:21 Do Say See Alignment18:51 Consistency Builds Trust19:51 Values And North Star21:09 Study Aspirational Brands22:00 Repeat The Message22:50 Market Need Disconnect24:31 Fab Brand Aha Moments27:39 Start Small Engage Social29:39 Beyond Follower Metrics33:11 Role Models And Inspiration35:35 Where To Connect Next36:21 Closing Takeaway RepeatVisit https://strategic-speaker.scoreapp.com to take the 2-minute Strategic Speaking Business Audit and find out what's blocking you from getting more bookings, re-bookings, referrals and bigger fees. There's a ...
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    39 m
  • Why Smart Speakers Get Stuck

    Why Smart Speakers Get Stuck
    Mar 18 2026
    The smarter you are, the easier it is to get stuck - not because you lack ability, but because intelligence can quietly build a wall between you and the reality that would actually move you forward.EPISODE SUMMARYIn this episode, John explores one of the most common — and least talked about — reasons experienced speakers plateau.It's not a skill gap. It's a distance-from-reality problem.Drawing on 15 years of coaching speakers, John introduces the concept of psychological limiter loops: self-reinforcing cycles that keep you feeling productive while quietly keeping you stuck. He unpacks how intelligence, identity, and the need to protect your status can build a wall between you and the feedback, visibility, and real-world exposure that would actually accelerate your growth.This episode covers:• Why smart people overthink instead of executing• How psychological limiter loops work — and why they feel like progress from the inside• Why the hardest part of any speaker's journey challenges your identity, not just your skill• Five practical ways to break the loop and reconnect with realityWhether you're just starting or you've been speaking for years and know you should be further ahead, this one is for you.TIMESTAMPS00:00 The smarter you are, the easier it is to get stuck00:40 What this episode covers01:15 The Bertrand Russell quote and why intelligence creates doubt01:50 What a psychological limiter loop is — and what it looks like in practice02:40 How the loop builds a wall between you and reality03:15 Why this isn't just a beginner problem04:00 The dip - and why it's an identity challenge, not just a skill test04:50 Potential doesn't pay the bills. Bookings do.05:10 Personal story: nearly never doing stand-up comedy07:15 Personal story: the keynote I was hiding behind07:50 Five ways to break the loop07:55 1. Reconnect with reality08:15 2. Shorten the loop08:45 3. Lower the exposure threshold09:10 4. Knock the wall down09:45 5. Act before certainty10:20 Close — most speakers have a distance-from-reality problem11:00 How to work with JohnRESOURCES & LINKSBook mentioned: The New Comedy Bible by Judy CarterConcept mentioned: The Dip by Seth GodinVisit https://strategic-speaker.scoreapp.com to take the 2-minute Strategic Speaking Business Audit and find out what's blocking you from getting more bookings, re-bookings, referrals and bigger fees. There's a special surprise gift for everyone who completes the quiz.Want to get coached for free on the show? Fill in the form https://forms.gle/mo4xYkEiCjqtz9yP6, and if we think your challenge could help others, we'll invite you on.For speaking enquiries or to connect with me, you can email john@presentinfluence.com or find me on LinkedInYou can find all our clips, episodes and more on the Present Influence YouTube channel: https://www.youtube.com/@PresentInfluenceThanks for listening. Rating the show 5* on Spotify helps their algorithm recommend the show, so please take a moment to follow the show and leave a rating.Mentioned in this episode:SPGFS - Hiro.fmBecoming known will always make it easier to get booked and podcast guesting is one of the easiest ways to make that happen, when you have the right strategy. This program will teach you everything you need to know about podcast guesting, from the tech stack to making an impact. You'll get all the tools to stand out as an amazing podcast guest and get booked on great shows.The Strategic Speaking Business AuditTake this quick quiz to find out where and why your speaking business is leaking opportunities.
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    13 m
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