Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dr. Justin M. Lee.

Purpose of the Interview

• To showcase Dr. Lee’s journey from a young real estate agent to a multi-industry entrepreneur.
• To inspire listeners with strategies for wealth-building through real estate, construction, and logistics.
• To encourage financial literacy, ownership, and collaboration within underserved communities.
• To issue a call to action for minorities to explore opportunities like Amazon DSP and real estate investment.

Key Takeaways

1. Early Career & Education

   • Started young in real estate, embraced discomfort in rooms dominated by older professionals.
   • Leveraged millennial tech skills (social media marketing) to help veteran brokers grow.
   • Earned a doctorate degree and became a licensed real estate broker.

2. Social Media as a Business Tool

   • Built a strong presence on TikTok (90K followers) and other platforms.
   • Helped older real estate firms thrive by creating digital visibility.
   • Emphasized that “business must look as good online as in person.”

3. Financial Literacy & Homeownership

   • African-American communities often lack foundational financial knowledge.
   • Key barriers: misunderstanding credit, fear of debt, and lack of exposure to ownership benefits.
   • Advocates teaching the difference between good debt (real estate) and bad debt (consumer credit).

4. Real Estate Process

   • Initial onboarding: credit score, income, tax filing.
   • Connect clients with lenders, secure pre-approval, then negotiate and close within 30–45 days.
   • Uses property tours as motivation even for those not yet approved.

5. Pooling Resources for Wealth

   • Industry dominated by white men and foreign investors who use syndication.
   • Dr. Lee created a private family fund with fraternity brothers and friends.
   • Acquired 150+ apartment units and commercial properties by pooling resources and forming LLCs.

6. Amazon DSP Opportunity

   • Owns an Amazon Delivery Service Partner business (42 trucks, 200 employees).
   • Offers minorities a chance to apply for DSP with $10K grant.
   • Taught him true CEO skills: HR, payroll, compliance, and scaling operations.

7. Construction Business

   • Entered construction after experiencing exploitation in fix-and-flip projects.
   • Learned the business side (permits, change orders) and got licensed.
   • Built major projects like a 10,000 sq. ft. restaurant in Atlanta.
   • Advocates for Black representation in construction, an industry dominated by whites and Hispanics.

8. Personal Background

   • Raised in New Orleans during Katrina by a single mother and grandparents.
   • Mother invested FEMA checks into real estate, teaching him property management and renovation skills early.
   • Believes knowledge is power and emphasizes planning and consistency.

Notable Quotes

• On embracing discomfort:
  “I learned to embrace the uncomfort and make it one of my biggest strengths.”

• On social media:
  “You have to make your business look the same way online as in person.”

• On financial literacy:
  “Real estate is always going to be good debt. Bad debt is the Macy’s card.”

• On collaboration:
  “Pooling resources shows how far we can go and how fast we can go—but together.”

• On planning:
  “If you don’t plan, you plan to fail. All you have to do is stick to the plan.”

#SHMS #STRAW #BEST

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Two-time Emmy and three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviewed Karimah McFarlane.

🎯 Purpose of the Interview

To explore Karimah McFarlane’s multifaceted journey—from her corporate leadership roles at Google and Workday to becoming the owner of Buckhead Art & Company—and to inspire others to embrace change, pursue entrepreneurship, and understand the value of art as a tool for wealth-building and cultural empowerment.

🧭 Key Takeaways 1. Corporate Career & Tech Leadership

• Karimah has 20+ years in Human Resources, specializing in mergers and acquisitions.
• At Google, she supported AI and Pixel teams as a People Business Partner, despite initially thinking the recruiter’s call was spam.
• Currently at Workday, she partners with the Chief Revenue Officer to build high-performing sales teams and develop leadership pipelines.

2. Navigating Change & Cultural Shifts

• Transitioned from the East Coast (DMV area) to the Bay Area, facing cultural adjustments (e.g., lack of familiar foods, hair products).
• Found support through Delta Sigma Theta sorority and Black Googlers Network.
• Emphasized the importance of embracing discomfort and new experiences for personal and professional growth.

3. HR as a Strategic Asset

• HR is more than hiring/firing—it’s about scaling businesses, developing talent, and preventing legal issues.
• Small businesses often undervalue HR until a crisis occurs.
• HR should be seen as a strategic partner on leadership teams.

4. Art as Wealth, Culture & Healing

• Karimah owns Buckhead Art & Company, the only art gallery in Buckhead, Atlanta.
• Inspired by her exposure to art investment at Google and her role in selecting art for corporate spaces.
• Advocates for marginalized artists by helping them with branding, IP protection, and business structure.

5. Making Art Accessible

• The gallery focuses on beginner and mid-level collectors, offering education and approachable experiences.
• Offers virtual consultations, art fairs, and community events to demystify art buying.
• Emphasizes the emotional, cultural, and financial value of art.

6. Recognition & Impact

• Buckhead Art & Company was named Best Art Gallery in Georgia (2023 & 2024).
• Uses her platform to educate, empower, and elevate artists and collectors alike.
• Promotes artist development through storytelling, branding, and business mentorship.

💬 Notable Quotes

• “Empowerment is figuring out what you do best and using your talent to help others.”
• “Don’t shy away from opportunities that give you insights and experiences.”
• “HR helps you scale your organization—it’s not just about hiring and firing.”
• “Art has always been at the forefront of royalty, wealth, and education.”
• “We specialize in humans. When you walk into our gallery, you are equal.”
• “You don’t have to win an Oscar to be a great actor. Same with art—you don’t need a traditional path to be successful.”

🔗 Connect with Karimah McFarlane

• Gallery: Buckhead Art & Company
• YouTube: Buckhead Art & Company
• Instagram: @buckheadartandcompany

#SHMS #STRAW #BEST

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Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed April Lancit.

• Founder of a private therapy practice focused on culturally sensitive therapy for Black and Brown communities.
• Main Topics:
  • Cultural differences in therapy
  • Challenges in modern relationships and marriage
  • The impact of technology on human connection
  • The role of therapy in addressing generational trauma and stress
  • The future of therapy in the age of AI

💡 Key Insights 1. Culturally Sensitive Therapy

• April emphasizes the importance of therapists understanding the lived experiences of marginalized communities.
• Black and Brown clients often face unique challenges that require a nuanced, empathetic approach.

2. Modern Relationship Struggles

• Top issues in marriage therapy: finances, infidelity, and communication.
• Communication is often overlooked but is foundational to resolving other issues.

3. Technology & Disconnection

• The rise of remote living and digital communication is reducing opportunities for organic human interaction.
• Couples are increasingly using text messages—even within the same home—to communicate, which can erode intimacy.

4. Therapy as a Preventative Tool

• Therapy shouldn't be reserved for crises; it can be a proactive tool for personal and relational growth.
• Pre-marriage counseling is often skipped or done too late, missing key conversations about values, finances, and intimacy.

5. AI in Therapy

• April sees potential in AI as a supplementary tool but stresses it cannot replace the human connection essential to effective therapy.

🧠 Final Message

April encourages people to seek therapy not out of crisis, but as a way to grow and connect more deeply—with themselves and others. She remains hopeful that with intention and effort, society can rebuild meaningful human connections.

#SHMS #STRAW

#BEST

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