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Christopher Lochhead Follow Your Different™

Christopher Lochhead Follow Your Different™

De: Christopher Lochhead
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Christopher Lochhead | Follow Your Different is pioneer in real dialogue podcasts. “The best business podcast” – Podcast Magazine “The worst business podcast” – Neil Pearlberg© 2022 Christopher Lochhead Follow Your Different™ Podcast Ciencias Sociales Economía
Episodios
  • 419 The Secret to Success In 2026 Is Hiding in Plain Sight (LinkedIn, Lenny & Noam Just Proved It) | Category Pirates

    419 The Secret to Success In 2026 Is Hiding in Plain Sight (LinkedIn, Lenny & Noam Just Proved It) | Category Pirates
    Jan 21 2026
    On this episode of Christopher Lochhead: Follow Your Different, we sail with the Category Pirates to unpack why career success in the coming years hinges on moving beyond using AI as just another productivity tool and embracing it as a co-founder and thought partner. The insights aren’t just for techies or founders, they are relevant for anyone who wants to future-proof their career and unlock uncommon leverage in a world being remade by generative AI. As we find ourselves deep in the rise of artificial intelligence, the ways people define their careers and generate value are evolving rapidly. This episode dives into two key research reports that uncover a powerful trend shaping the very foundation of work and entrepreneurship. You’re listening to Christopher Lochhead: Follow Your Different. We are the real dialogue podcast for people with a different mind. So get your mind in a different place, and hey ho, let’s go. LinkedIn and Lenny: Two Data Sets Signal a Seismic Shift Very recently, two independent research efforts converged on a striking insight. LinkedIn, with its enormous database tracking millions of real career moves, revealed the fastest-rising roles: founder, AI engineer, independent advisor, and AI strategist and consultant. The title “founder” alone is up 60 percent year-over-year and has nearly tripled since 2022. This isn’t just a startup wave; it’s a broad career escape pattern: a mass migration away from conventional jobs towards agency, creativity, and ownership. Meanwhile, the renowned Lenny Rachitsky, together with Noam Segal, surveyed 1750 tech workers who are already deep in the trenches of AI adoption. Their data not only reinforced the LinkedIn findings but made something even clearer. The workers getting the greatest value from AI weren’t simply using it to write faster emails or crank out code a bit quicker. Founders (those who saw themselves as owners) were extracting exponentially more value, driving higher ROI, more time savings, and better work quality by leveraging AI not just to improve execution, but to reimagine strategy and decision making. Moving Beyond Tool: AI as Your Career’s Co-Founder What’s the real difference between the “founders” in these studies and many other professionals? It’s not intelligence or technical skill. It’s mindset and operational practice. Founders use AI as a co-founder rather than a generic tool. They treat their careers as if they are companies, and AI is their essential collaborator. While engineers, managers, and designers may use AI to automate tests, generate presentations, or speed up research, founders leverage AI for decision making, vision, and strategic moves. The approach goes even deeper. Top performers are building their own custom AIs, trained on their unique intellectual property: their notes, writing, frameworks, and research. This isn’t about using a public ChatGPT prompt or borrowing from generic knowledge bases. The new class of “creator capitalists” construct a persistent AI thought partner that challenges their assumptions, remembers everything they’ve produced, and becomes an always-on collaborator for new ideas, product invention, and critical thinking. At Category Pirates, for example, their internal “Lucy” AI has become the sharpest mind on their team: always ready to spark new value, and even surpassing the domain expertise of its human creators in key areas. From Execution Labor to Creator Capitalists: The New Career Divide This transformation signals a far deeper change in the job market. The traditional divide of technical versus non-technical roles, or employed versus unemployed, is becoming less relevant. Instead, the real split now is between execution labor and creator capitalists. AI is driving the cost of accessing knowledge and automating rote tasks toward zero. Execution labor (those who focus on applying known inputs to familiar problems) can use AI to go faster but are still replaceable. In contrast, creator capitalists use AI to design new futures, develop judgment, and build intellectual capital that compounds over time. The LinkedIn and Lenny data make it clear: career value is migrating from mere knowledge and execution to originating new insight and value. The people outpacing the pack aren’t simply working harder or faster. They’ve redrawn the boundaries of their roles, shifted from employee to owner in mindset, and made AI their partner in creation, decision-making, and value extraction. The future belongs to those who build and train their own custom AIs, transforming themselves into categories of one, and compounding their expertise every single day. If you want to move from knowledge worker to creator capitalist, and from user to AI collaborator, the playbook is already available and the evidence is hiding in plain sight. The choice is yours: stick with generic tools and returns, or invent the future side by side with your own AI ...
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    18 m
  • 418 Frontline Diplomacy: Israel’s Deputy Minister of Foreign Affairs Sharren Haskel on Iran, Gaza, and Hope for the Region

    418 Frontline Diplomacy: Israel’s Deputy Minister of Foreign Affairs Sharren Haskel on Iran, Gaza, and Hope for the Region
    Jan 14 2026
    On this episode of Christopher Lochhead: Follow Your Different, Israeli Deputy Minister of Foreign Affairs Sharren Haskel joins us to discuss the rapidly evolving regional dynamics, the impact of October 7th, and the broader implications for Western democracies facing the challenges posed by radical ideologies and political inaction. You’re listening to Christopher Lochhead: Follow Your Different. We are the real dialogue podcast for people with a different mind. So get your mind in a different place, and hey ho, let’s go. Sharren Haskel on the Rising Extremism and Western Political Paralysis Deputy Minister Haskel’s personal story and her reflections on recent attacks in places like Australia, the UK, and across Europe, reveal a growing concern about the unchecked rise of extremism and anti-Semitism in historically tolerant Western societies. Drawing on her years in Australia and the tragedy at Bondi Beach, Haskel expressed her deep shock and frustration over the persistent inaction by local governments in the face of escalating hate crimes against Jewish communities. According to Haskel, the roots of this problem go far beyond foreign policy. She attributes much of the inaction to internal politics and the pursuit of re-election, wherein politicians seek to appease immigrant communities that often arrive with deeply ingrained cultural prejudices, including anti-Semitism, from the Middle East. She criticized governments in Australia, Canada, and the UK for failing to enforce clear boundaries against hate speech and violent incitement. Instead, she argued, there has been a pattern of rhetorical condemnation without concrete protective measures, resulting in what she described as an environment where radicalization can flourish unchecked and Jewish communities are left vulnerable. The October 7th Attack and Israel’s Existential Resolve The conversation turned to the profound impact of October 7th, 2025, an event described as the largest and most brutal attack on Jews since the Holocaust. Haskel recounted the collective mourning and soul-searching that swept Israel, as well as a wave of determination to prevent such atrocities from ever happening again. For Haskel and many Israelis, the attack was not only an unspeakable tragedy but also a moment of disappointment in their generation’s promise to uphold the creed of “never again.” Yet, from the aftermath of horror emerged a powerful sense of resolve. Lochhead remarked that Israel appeared stronger after the attack, not weaker. Haskel recounted how, rather than fleeing, tens of thousands of Israelis and Jews from around the world returned to the country to support its defense. She described this as a pivotal moment, a ‘make it or break it’ scenario in which Israel had to repel attacks from multiple fronts—Hamas, Hezbollah, and hostile forces backed by Iran from Syria, Iraq, and Yemen. The attacks were not only aimed at Jews but also targeted Christians, Muslims, and citizens from various nations, further underscoring the broader threat posed by radical groups. Iran’s Uprising and the Global Stakes for Freedom As the Iranian regime confronted an unprecedented uprising (sparked by years of repression, economic hardship, and the regime’s violent response), international attention intensified. Haskel spoke of thousands of Iranians killed or missing, the regime shutting down the internet, and the desperate situation faced by protesters, many of whom were being shot or abducted in broad daylight. Despite threats from Tehran aimed at both Israel and the United States, the Israeli government has maintained a cautious but attentive stance, recognizing both the risks and opportunities presented by the unrest. For Haskel, the Iranian regime stands as the foremost threat to global freedom, having long exported terror and repression while suppressing its own people. She called for solidarity among all who value democracy, emphasizing that the fall of the regime would be a victory for human rights, women’s rights, and the pursuit of liberty everywhere. Despite the cautious approach taken by Israel and its allies, she noted that the most vital pressure must come from within Iran, recalling the historic example of the Shah, who fled under international but primarily popular pressure. The world now stands on the verge of profound change, as old certainties crumble and new alliances and realities emerge. Haskel’s message for Iran’s protesters was clear: though international support matters, lasting liberation rests on the courage and resilience of the Iranian people themselves. The lesson for the broader international community is that the defense of freedom requires vigilance, unity, and unflinching resolve, both against external enemies and the creeping dangers within democratic societies. As the fate of the Iranian uprising, and indeed the region, hangs in the balance, the stakes extend far beyond the Middle East. The choices made...
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    1 h y 18 m
  • 417 How Joe Pine Built A Business Around His Intellectual Capital

    417 How Joe Pine Built A Business Around His Intellectual Capital
    Nov 24 2025
    On this episode of Christopher Lochhead: Follow Your Different, we sit down with business thinker Joe Pine, the legendary co-author of “The Experience Economy,” for an in-depth conversation about building a career around unique ideas. Joe Pine shares insights from his early days as a self-described nerd at IBM to his role in shaping the field of mass customization and ultimately designing a business that made him stand out as a category of one. The discussion moves fluidly from personal transformation to the sweeping changes he helped pioneer in business, and what it means to thrive as a creator capitalist in today’s rapidly changing world. You’re listening to Christopher Lochhead: Follow Your Different. We are the real dialogue podcast for people with a different mind. So get your mind in a different place, and hey ho, let’s go. Finding a Different Path: From Palo Alto to Publishing with Harvard Joe Pine’s journey began in Palo Alto during the era of the Arpanet, with technology in his blood and a passion for applied mathematics. Pine joined IBM in 1980, at its peak as arguably the most desirable company for ambitious technologists. Despite a technical start, he found himself increasingly drawn to management, strategy, and the world of business ideas. His trajectory changed dramatically when IBM sent him to MIT for a master’s in the management of technology. There, Pine encountered Stan Davis’s concept of “mass customization” and felt a lightning bolt of inspiration. Deciding to turn his MIT thesis into a book, Pine landed a contract with Harvard Business School Press. The credential of publishing with Harvard, he notes, was a powerful stamp of intellectual rigor. As he recalls, “Harvard puts its stamp on it, says this is intellectually rigorous. This is a good book. This ought to be out in the world, and we want to publish it.” Joe Pine on Leaping from Employee to Icon, and Creating the Experience Economy With his first book in hand, Pine found himself at a crossroads. The culture at IBM was changing, and a timely severance package offered him a financial cushion to take a risk. Encouraged by thought leaders he admired, he struck out on his own. Initially, IBM remained his primary client, but Pine quickly built a reputation for leading-edge thinking and collaborating with other luminaries like Don Peppers and Jim Gilmore. The launch of “The Experience Economy” marked a turning point, not just for Pine, but for the business landscape itself. He didn’t merely spot a trend or invent a new buzzword; he named and framed a fundamental shift in the economy’s fabric. “We didn’t identify a fad, but a fundamental change in the fabric of the economy. And if it is a change in the economy, then it is always going to go like that, right? Until something surpasses it and it starts to go down as happened with commodities and goods and services.” The central idea that businesses must stage memorable experiences to remain relevant only grew more compelling over time, with Pine’s frameworks gaining more relevance as the digital age accelerated. Transformation and Identity in the Age of AI As the episode moves to the present, Pine discusses how transformation, both personal and organizational, is ultimately about changing identity. He credits much of his own success to an ability to recognize patterns and develop frameworks to describe and prescribe changes in business. Pine’s recent work, including his Substack and newest book, explores not just customer experience but transformation itself, emphasizing that “all transformation is identity change.” The conversation turns to AI and the breaking waves of change it represents for businesses today, paralleling Pine’s earlier identification of evolving economic eras. He sees transformation as most successful when companies or individuals are willing to fundamentally shift who they are, not just what they do. “The identity issues there are paramount because who you think you are often stops you from being able to do these things because it would change who you are so much.” Joe Pine believes that in the new world shaped by AI, those who can shed old identities and truly reinvent themselves—much as he did when he left IBM—will be the ones to define the next era. The lesson for aspiring creator capitalists is clear: the greatest value comes not only from unique ideas but also from the courage to turn those ideas into new identities, new categories, and new realities. To hear more from Joe Pine and how he built a business with his Intellectual Capital, download and listen to this episode. Bio Joe Pine is a renowned author, speaker, and management advisor best known as the co-author of The Experience Economy, a groundbreaking book that reshaped how businesses create value. His work introduced the concept that companies must orchestrate memorable experiences to remain competitive in an evolving marketplace. ...
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    1 h y 2 m
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