In this episode of Call The Damn Leads, I sit down with visual storytelling expert Emily Schneider to talk about the power of design, simplicity, and psychology in sales.

Emily shares how she helped turn a simple pitch deck into a $300,000 investment (in less than 24 hours!) and why less is more when it comes to closing deals.

If you're still bombarding prospects with data, boring slides, and long-winded pitches, this episode will show you how to make an instant impact with high-converting visuals.

🎯 The $300K Pitch Deck Transformation – How a 17-slide presentation turned a Word document into massive investor buy-in overnight.

🧠 Why “Less Is More” in Sales – Over-explaining kills deals. Emily shares how to simplify your message for max impact.

🎨 Visual Psychology in Sales – How the right font, colors, and layout can make or break a sales pitch.

🚀 The "Outsider Advantage" – Why most people are too close to their own message—and how hiring an expert can 10x conversions.

💡 Marketing vs. Sales: The Key Difference – Marketing is one-to-many. Sales is one-to-one. Learn how to balance both for bigger results.

1️⃣ Simplify Your Message – If your pitch deck needs 20+ slides, you’re doing it wrong. Strip it down to the core message that sells.

2️⃣ Use Visual Storytelling – Data alone won’t close deals—but showing the story behind the numbers will.

3️⃣ Trust Outside Experts – If you’re too close to the mess, you won’t see the message. Get an expert to refine it.

4️⃣ Know Your Audience – Some buyers love data while others need visual context. Learn to present in a way they understand.

5️⃣ Ask This Before Any Sales Pitch – "If my prospect only remembers one thing from this presentation, what should it be?"

🌎 Website: https://iamemilyschneider.com
💼 LinkedIn: https://linkedin.com/in/emily-schneider

Each week, I bring you real-world sales stories, tactical strategies, and a no-BS approach to winning in sales.

✅ Follow Drewbie:
📍 Facebook: https://www.facebook.com/drewbierides
📍 Instagram: https://www.instagram.com/callthedamnleads
📍 Podcast Website: https://callthedamnleads.com/pages/podcast

📢 Want to be a guest? Share your wildest sales story: https://callthedamnleads.com/pages/podcast

🔥 Now go Call The Damn Leads!

In this episode of Call The Damn Leads, I sit down with fitness entrepreneur and sales expert Devan Gonzalez, founder of a revolutionary gym model that combines personal training, boot camps, and no-class schedules. We dive deep into his journey from selling Cutco knives (for about a week) to building a thriving fitness business and a fast-growing franchise.

Devan shares some wild sales stories—including a late-night call from a jealous husband—and breaks down how relationship-based selling, referrals, and social proof have helped him scale his business. Whether you’re in sales, fitness, or any service-based industry, this episode is packed with real talk, tactical strategies, and mindset shifts you can use to level up today.

💥 Crazy Sales Story – A midnight phone call from a husband convinced his wife’s trainer was up to no good… until he ended up signing up for training himself!

🔪 From Cutco Knives to Fitness Empire – Devan’s journey from an unenthusiastic knife salesman to a six-figure fitness entrepreneur.

💡 The Power of Authenticity in Sales – Why knowing (and believing in) your product is the #1 key to closing deals with confidence.

📈 The Referral System That Scales Businesses – How Devan built a six-figure training business without online ads, just by leveraging handshake marketing, referrals, and community engagement.

🏋️‍♂️ Gamifying Fitness & Sales – How his gym uses heart rate monitors, body scans, and competition to boost retention, increase client results, and generate word-of-mouth referrals.

🛠 Know Your Metrics! – Why lifetime client value, cost per acquisition, and retention rates should be the foundation of every sales strategy.

🚀 The Shift to Social Media Marketing – How integrating DMs, personal branding, and content marketing helped Devan attract even more clients to his gym.

1️⃣ If You Don’t Believe in It, Don’t Sell It – Customers can smell BS a mile away. Know your product inside out and use it yourself.
2️⃣ Master the Referral Ask – Every happy customer is a walking testimonial. Always ask: "Who do you know that could use this too?"
3️⃣ Track Your Business Like a Trainer Tracks Progress – Your sales KPIs (cost per lead, retention rates, referrals) are just as important as a client’s fitness results.
4️⃣ Use Social Media as a Tool, Not a Crutch – Digital marketing is powerful, but relationship-building is irreplaceable. Leverage both.
5️⃣ Find Your Sales Style – Not every script or strategy works for everyone. Develop your own unique approach to closing deals.

🔗 Website: https://devangonzalez.com
📍 Gym Locations: Los Angeles (with franchises launching in Tampa & Dallas in 2025!)

By sales professionals, for sales professionals. Each week, I bring you humor, real-world stories, and powerful strategies to help you dominate in sales.

✅ Follow Drewbie:
📍 Facebook: https://www.facebook.com/drewbierides
📍 Instagram: https://www.instagram.com/callthedamnleads
📍 Podcast Website: https://callthedamnleads.com/pages/podcast

📢 Got a wild sales story? Pitch your episode here: https://callthedamnleads.com/pages/podcast

💥 Now get out there and… Call The Damn Leads!