Business with Impact  By  cover art

Business with Impact

By: Rachel McMichael
  • Summary

  • From marketing strategies to tech tips to balancing work and family, your host Rachel McMichael joins other leading entrepreneurs to share real talk about creating a business that has lasting impact and influence (and of course… income!). If you’re looking for tangible advice on how to start and scale your business online, this one’s for you!
    Copyright 2024 McMichael Consulting LLC. All Rights Reserved.
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Episodes
  • #261 How to Create Content for Your Ideal Client with Guest Expert: Michelle Lake
    Jul 23 2024

    On today’s episode, I am really excited to introduce you to Michelle Lake!

    Michelle coaches endurance athletes and I had the honor of meeting Michelle in-person just over a year ago. One of the things that impressed me the most about Michelle is that she is so good at speaking to her ideal client on social media.

    Now, when I say speaking to her ideal client, I don't mean just posting content… I mean, she's really good at getting in people's minds.

    Have you ever read a post from someone you follow online and thought, “Has she been following me around? How did she know that I was thinking that? How did she know that I was experiencing that problem in my business?” – That’s the power of getting this right!


    In this episode we’ll talk about why content is where your first class clients can come from, how to get better at content creation, and mindset shifts centered around our content as business owners. There’s SO much for you to hear in this episode!

    Let’s dive in!

    ---

    Links mentioned in this episode:

    Follow Michelle on Instagram: @coachmichellelake

    Listen to Michelle’s podcast, The Endurance Coachpreneur

    Learn more about Michelle’s programs HERE!

    Grab your FREE organic traffic checklist HERE!

    → Follow Rachel on Instagram: @rachelrmcmichael

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    21 mins
  • #260 How to Set Your Business Up For Success Each Quarter
    Jul 16 2024

    Welcome to the Business With Impact podcast!

    On today's episode, as we settle into the third quarter of the year (can you believe it?!), we want to talk about the three things we do every quarter to set the business up for success!

    We’re going to discuss goal setting, how to create a solid business plan for the quarter, and how to measure your business’ metrics and data. Taking the time to think through each of these three things will really help you have a successful next 90 days.

    What can you do NOW so that by the start of the next quarter your business is in a better place?

    Let’s dive in!

    ---

    Links mentioned in this episode:

    Follow Rachel on Instagram: @rachelrmcmichael

    Learn more about The Business with Impact Academy HERE.

    Grab your FREE organic traffic checklist HERE!

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    11 mins
  • #259 How To Create Momentum in Your Online Business with Guest Expert: Kristen Van Horn
    Jul 9 2024

    On today’s episode, I am thrilled to be talking with my friend, my Magnify Your Content™ business partner, my colleague, AND my client, Kristen Van Horn!

    Kristen is the best at all things productivity, time management, and content creation on top of being a great mom, a great wife, and a great business owner! She wears all the hats and wears them so well.

    Today we’re focusing on momentum… and the most important key ingredient for momentum… consistency!

    If consistency has been a struggle for you - good news - consistency for the busy business owner is just a habit, much like any other habit, that needs to be figured out day to day. Because if you’re not showing up consistently, then you can’t serve your clients or potential clients well.

    It’s all about changing your mindset around what consistency looks like for you and then finding a system that works well for your business.

    Let’s dive in!

    ---

    Links mentioned in this episode:

    Get Kristen’s 4-Day Workweek Blueprint HERE!

    Follow Kristen on Instagram: @kristenvanhorn_

    Follow Magnify Your Content on Instagram: @magnifyyourcontent

    Get 7 days of captions and graphics for FREE!

    Grab your FREE organic traffic checklist HERE!

    Follow Rachel on Instagram: @rachelrmcmichael

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    25 mins

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Great podcast, the content is so valuable, no fluff or padding and straight to the core of how to…just what people need.

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