Sales Maven Podcast Por Nikki Rausch arte de portada

Sales Maven

Sales Maven

De: Nikki Rausch
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Feel awkward selling your services? You’re not alone. The Sales Maven Podcast is your go-to show for learning how to sell with confidence, kindness, and credibility—without ever feeling pushy or fake. Hosted by trusted sales strategist Nikki Rausch, each episode gives you practical tips, conversation examples, and real-life coaching so you close more deals, strengthen client relationships, and grow your business. Perfect for women entrepreneurs and service-based business owners ready to turn “I hate selling” into “I’ve got this.”YourSalesMaven.com Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • Audience Engagement Strategies - What To Say When Your Audience Isn’t Engaging
    Jul 28 2025

    If you’ve ever felt discouraged by the silence on the other end of your emails, social posts, or offers, you're not alone. In this episode of the Sales Maven podcast, Nikki Rausch breaks down what that silence actually means (spoiler: it’s not failure) and shares powerful audience engagement strategies that help you move from broadcasting to genuinely connecting.

    Nikki explains that engagement isn’t about instant replies or high numbers. It’s about building relationships over time. Every small interaction, or “micro-touch,” contributes to the bigger picture. Research shows that it can take 40 or more touches before someone is ready to buy. So if you're not getting a reply yet, it may just be part of the process.

    This is where the idea of “convincer strategies” comes into play. Everyone has a unique threshold for how many times they need to hear from you before they take action. Your job is not to push harder or try to talk someone into buying. Your job is to stay present and make it easy for people to respond when they are ready.

    One of the best ways to encourage engagement is by creating curiosity loops. Instead of pushing your offer, ask thoughtful, open-ended questions that spark reflection and invite dialogue. For example:

    • “Would it be helpful to see what’s working for others in a similar position?”

    • “Are you still focused on X, Y, and Z?”

    • “Would you be willing to share your take on X, Y, and Z?”

    These kinds of questions open doors, rather than closing them.

    Nikki also encourages listeners to shift away from one-size-fits-all messaging and start reaching out individually. If you’re not getting engagement, take a look at what you’re sending. Are you inviting responses, or just delivering information?

    This week’s challenge: Send three curiosity-driven messages to three different people. Start with something personal, like “How have you been?” or “What’s new with you?” Then see what happens when you open the door to real conversation.

    Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!

    For more actionable sales tips, download the FREE Closing The Sale Ebook.

    Find Nikki:

    Nikki Rausch

    nikki@yoursalesmaven.com

    Facebook | Twitter | LinkedIn | Instagram

    Sales Maven Society

    https://calendly.com/salesmaven/work-with-nikki-discussion

    Más Menos
    12 m
  • The Power of Silence - A Surprising Sales Skill That Changes Everything - Sales Success Story
    Jul 21 2025

    What if the most powerful thing you could say… was nothing at all?

    In this episode of the Sales Maven Show, Nikki Rausch sits down with Carol Becker, a member of the Sales Maven Society, who shares her remarkable transformation from mechanical design engineer to caregiver support specialist. After surviving a coma and navigating life with memory loss, Carol found a new purpose: helping caregivers, especially those supporting dementia patients, feel seen, heard, and understood.

    Carol opens up about the emotional toll caregiving can take, and how silence, patience, and intentional communication can become powerful tools in building trust and support. She also reveals how learning sales techniques through the Sales Maven Society gave her the confidence and clarity to communicate more effectively with clients and loved ones alike.

    Whether you're in sales, caregiving, or simply looking to become a better communicator, this episode offers insights into the power of silence and how the right words (and pauses) can change lives.

    Timestamps
    00:43 Welcome to the Sales Maven Show
    01:30 Carol Becker's Journey: From Engineer to Caregiver Advocate
    03:08 Supporting Caregivers: Techniques and Tools
    06:34 The Power of Words and Communication
    10:49 The Importance of Silence in Communication
    16:29 Carol Becker's Experience with the Sales Maven Society
    17:14 Closing Thoughts and Contact Information

    🔗 Learn more about Carol's work: https://brainbitsbybecker.com

    Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!

    For more actionable sales tips, download the FREE Closing The Sale Ebook.

    Find Nikki:

    Nikki Rausch

    nikki@yoursalesmaven.com

    Facebook | Twitter | LinkedIn | Instagram

    Sales Maven Society

    https://calendly.com/salesmaven/work-with-nikki-discussion

    Más Menos
    19 m
  • What Not To Say - The Rapport-Breaking Mistake You Don’t Realize You’re Making
    Jul 14 2025

    Have you ever said something in a sales conversation that landed the wrong way—even when your intentions were good?

    In this solo episode of the Sales Maven Show, host Nikki Rausch breaks down what not to say if you want to build trust and close more deals. Sharing a recent personal experience at a dentist’s office, Nikki illustrates how one offhand comment can unknowingly damage rapport.

    She explains why every word matters when interacting with clients and how to ensure your message aligns with your intent. You'll learn practical strategies to reframe your communication for stronger client relationships, more effective sales conversations, and long-term success.

    Whether you're new to sales or a seasoned pro, this episode will help you spot common missteps and fine-tune your messaging so you know exactly what not to say—and what to say instead.

    Timestamps:
    00:43 Welcome to the Sales Maven Show
    00:54 The Rapport-Breaking Mistake
    01:20 A Real-Life Example: The Dentist Visit
    02:52 The Importance of Building a Rapport Bank Account
    09:10 The Impact of Communication: Intent vs. Impact
    10:47 Improving Communication Skills for Better Relationships
    11:59 Reframing for Positive Client Interactions
    22:15 Final Thoughts and Takeaways

    Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!

    For more actionable sales tips, download the FREE Closing The Sale Ebook.

    Find Nikki:

    Nikki Rausch

    nikki@yoursalesmaven.com

    Facebook | Twitter | LinkedIn | Instagram

    Sales Maven Society

    https://calendly.com/salesmaven/work-with-nikki-discussion

    Más Menos
    23 m
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