2,172 - The Multifamily Operations Daily Habit: Why Most Escalations Never Needed to Happen

Let’s be honest—most escalations don’t start at the end.They start at the beginning—when expectations weren’t set, when communication didn’t happen, and when silence was mistaken for service.In today’s Multifamily Collective tip, Mike Brewer shines a light on a silent killer of trust: missed expectations + no updates = guaranteed escalation.📌 Clear timelines.📌 Proactive updates.📌 Visible ownership.When these are missing, even your best systems fail—and guess who gets the angry email? Leadership.The real breakdown? It often begins long before that final phone call.Here’s the kicker:People will fill in silence with assumption.And those assumptions almost always spiral toward frustration.Mike’s tip? Overcommunicate. Even when there’s nothing new to say.📱 “Still no update, but we haven’t forgotten you.”📞 “Just checking in—we’re still working on it.”That little moment of reassurance can stop a full-blown escalation in its tracks.And remember this powerful visual from Mike:If you let your emotions run wild, you’re handing the string to someone else—letting them jerk you around.Instead, stay grounded. Stay calm. Stay clear.Because provocation sparks escalation.Clarity and tone create resolution.You don’t need to solve everything in one call.But you do need to be the steady voice that cools the heat and earns trust.💬 Like what you’re learning from Mike?🔔 Subscribe to Multifamily Collective.👍 Tap Like.And go update that resident—even if the update is “we’re still on it.”