Why Digital Transformations Fail: The Surprising Disciplines of How to Take off and Stay Ahead

De: Tony Saldanha

Narrado por: Wayne Shepherd

Former Procter & Gamble Vice President for IT and Shared Services, Tony Saldanha gives you the keys to a successful digital transformation: a proven five-stage model and a disciplined process for executing it.

Digital transformation is more important than ever now that we’re in the Fourth Industrial Revolution, where the lines between the physical, digital, and biological worlds are becoming ever more blurred. But fully 70 percent of digital transformations fail.

Why? Tony Saldanha, a globally awarded industry thought leader who led operations around the world and major digital changes at Procter & Gamble, discovered it’s not due to innovation or technological problems. Rather, the devil is in the details: a lack of clear goals and a disciplined process for achieving them. In this book, Saldanha lays out a five-stage process for moving from digitally automating processes here and there to making digital technology the very backbone of your company. For each of these five stages, Saldanha describes two associated disciplines vital to the success of that stage and a checklist of questions to keep you on track.

You want to disrupt before you are disrupted - be the next Netflix, not the next Blockbuster. Using dozens of case studies and his own considerable experience, Saldanha shows how digital transformation can be made routinely successful, and instead of representing an existential threat, it will become the opportunity of a lifetime.

©2019 Tony Saldanha (P)2019 Tony Saldanha

inspiring book

the examples he brings along with information helps the reader to think o ways to apply the knowledge right away.

packed with insight

If you want a great way to set you or your company up for success in the digital future, this is the book for you.

If Digital Transformation was Easy ...

... we would still find ways to screw them up. As a technology professional who tries to keep up with this stuff, I found this book had no surprises for me. However, it was still well worth reading. The author knows enough about people, business and technology to help the reader navigate the confounding transformation landscape.

On an ironic note, there are two references to how AI and ML use "neutral networks". if you fail to see the irony of that statement, you are going to have your mind blown by this book and will probably give it 5 stars.

Good How-To & History To Learn From

Kept me engaged throughout my 12 hr drive. Very informative with interesting how-to ideas and historical examples to learn from..

Difficult topic to present in audio format only

If are listening audiobooks while commuting to work and you are visual type this will be hard topic to ingest. While topic is well organized I feel that performance should be improved in areas where check-lists are presented or bullet-points listed out. Still I was well worth the listen, but I may have to redo it again to get those details when lost trail of though in first listen. Supplement PDF would be great benefit.