Nick Ryan | Copper Harbor Trails Club Trails Coordinator | 204

Topics Include:

• Giving Tuesday for Copper Harbor Trails Club
• Looking back at the 2025 achievements by the Copper Harbor Trails Club
• Looking forward at the 2026 goals
  • Wrapping up the Keweenaw Point Trail in 2026
• Winter Trails around Copper Harbor that the far east end of the Keweenaw Peninsula
• More than double your donation through the Giving Tuesday Campaign when you donate through the Copper Shores Community Health Foundation to the Copper Harbor Trails Club
• The Nick Ryan backstory on how he got into mountain biking
• Why Nick chose Copper Harbor as a place to work
• Enrolling into the Northwest Arkansas Trail Technician Program
• Going deeper on the importance of Planning and Design for trails
• Building Experiences
• The International Trail Rating System and traveling to Europe to attend the certification course
• International Trail Rating System Details
• Copper Harbor Trails Club adopting the International Trail Rating System
• Going deeper on wayfinding
• Things that Nick learned generally speaking while in Europe
• What Nick Looks for in a Trail Community
• Trail Maintenance and the value / and importance of Trail Maintenance
• Closing Comments

Trail EAffect Show Links:

Copper Shores Community Health Foundation | Giving Tuesday: https://www.coppershores.org/giving-tuesday

Copper Harbor Trails Club: https://www.copperharbortrails.org/

Northwest Arkansas Community College Trail Technician Program: https://www.nwacc.edu/academicdivisions/trailstrades/trailtechnician/

International Trail Rating System: https://itrs.bike/

Show Support By:

Outdoor Marketing Bootcamp: https://www.outdoormarketingbootcamp.com/

KETL Mtn Apparel Affiliate Link: https://ketlmtn.com/josh

Trail One Components: https://trailone.bike/josh

Smith’s Bike Shop – 130 Years of Excellence: www.smithsbikes.com

Trail EAffect Podcast Website: www.traileaffectpodcast.com

Contact Josh at evolutiontrails@gmail.com

This Podcast has been edited and produced by Evolution Trail Services

IMBA Trail Towns and Ride Centers™ with Joe V. and Marty Caivano | 203

For episode 203 we have Joe V. and Marty Caivano back on to discuss the recently launched IMBA Trail Towns Designation and the recently relaunched IMBA Ride Center™ Designation. We covered everything from the importance of these designations for your community, how to get these awarded these designations, and even provided some example communities for these designations. If you are looking to level up the status of your community – Look no further as this conversation is for you!

Topics Include:

• Trail Towns and the why behind the Trail Town Designation
• Becoming a Trail Town
• Community Assessment Tool
• Trail Town Application Window
• Why become an IMBA Trail Town
• Re Launch of the Ride Center™ Designation
• The evolution of IMBA and the mission of More Trails Close to Home
• The consolidation of Bronze, Silver and Gold Ride Centers™ to Ride Center™ and Premier Ride Center™
• How riders think about where they want to ride today
• Defining “Bike Park” within the Ride Center™ Designation
• Defining Gravity Riding within the Ride Center™ Designation
• Using CAMBA / Mt Telemark Village (Hayward / Cable, WI) and how this region fits into the new Ride Center™ designation as an example
• Reapplying to become a Ride Center™, even if your community is a current Ride Center™.
• Example of Copper Harbor and how that community would fit into the new Ride Center™ designation.
• Joe’s new Ride Center™ radius now that he’s based in Colorado
• Marketing component of Ride Centers™
• TrailForks & IMBA
• Rating and Reviewing Ride Centers™
• What Joe V looks for in a Trail Community
• Closing Comments

Trail EAffect Show Links:

IMBA: https://www.imba.com/

Trail Towns and Ride Centers™ Press Release: https://www.imba.com/press-release/imba-expands-community-designation-program-new-imba-trail-town-recognition-and-imba

Show Support By:

Outdoor Marketing Bootcamp: https://www.outdoormarketingbootcamp.com/

KETL Mtn Apparel Affiliate Link: https://ketlmtn.com/josh

Trail One Components: https://trailone.bike/josh

Smith’s Bike Shop – 130 Years of Excellence: www.smithsbikes.com

Trail EAffect Podcast Website: www.traileaffectpodcast.com

Contact Josh at evolutiontrails@gmail.com

This Podcast has been edited and produced by Evolution Trail Services

For episode 202 we have Miles Ramsey the creative director for 52Eighty Creative. Miles has been working with the PTBA, American Trails, along with others in the Trail Space to improve the marketing game on the outdoor infrastructure we all love to build and use.

Miles also the person behind the Outdoor Marketing Boot Camp which was created as a way to help bring new and creative ideas to the outdoor recreation and trail world.

The Outdoor Marketing Bootcamp will be hosted in a virtual format so traveling to and attending this conference will not be an issue. Miles has brought together more than 25 professionals who work in Outdoor Space as speakers at the Outdoor Marketing Bootcamp. This conversation also kicks off a partnership that Miles and myself have formed to help co-promote both the Outdoor Marketing Bootcamp and the Trail EAffect Podcast.

Topics Include:

• How Miles got involved with the Trail World (PTBA / American Trails)
• Common themes Miles has seen in terms of room for improvement from a marketing and branding perspective
• Small Business ownership
• Outdoor Marketing Bootcamp Backstory
  • Year One Successes
• Miles – on “Is it good for the client?”
• Speakers and the lineup for the 2026 Outdoor Marketing Bootcamp
• What should an attendee expect from participating in the Outdoor Marketing Bootcamp
  • Various levels of experience
• Dates: February 17th & 18th 2026
• What Miles looks for in a Trail Community
• The Outdoor Marketing Bootcamp Podcast
• Closing Comments

Trail EAffect Show Links:

52Eighty Creative: https://www.52eightycreative.com/

Outdoor Marketing Bootcamp: https://www.outdoormarketingbootcamp.com/

Outdoor Marketing Bootcamp Podcast: https://www.outdoormarketingbootcamp.com/podcast

Trail EAffect Podcast Website: www.traileaffectpodcast.com

KETL Mtn Apparel Affiliate Link: https://ketlmtn.com/josh

Trail One Components: https://trailone.bike/josh

Smith’s Bike Shop – 130 Years of Excellence: www.smithsbikes.com

Contact Josh at evolutiontrails@gmail.com

This Podcast has been edited and produced by Evolution Trail Services