Most coaches assume their emails aren’t converting because of bad copy… but that’s usually not the real issue.

In this episode, Kendra breaks down what’s actually happening when your emails stop performing and why deliverability is often the hidden problem. She gets into how inbox placement really works, why your list can suddenly go quiet, and the subtle habits that can damage your sender reputation without you even realizing it.

If your open rates are dropping and your emails feel like they’re going nowhere, this is likely the root of it.

In this episode:

• Why your email setup might be killing your open rates (DMARC, authentication, and what actually matters)
• How to spot deliverability issues early (before your list goes cold)
• Why engagement matters more than you think and how email sequences impact inbox placement
• The hidden spam triggers that push your emails out of the primary inbox
• Why generic content tanks your open rates (and what to send instead)
• (The real reason you need to clean your email list (and what happens if you don’t)
• The simple tools that protect your sender reputation and keep you out of spam

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Resources mentioned:

Google Postmaster: https://www.gmail.com/postmaster/

Apply for HCA: https://kendraperry.net/apply

Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

One month your sales are great, the next is crickets - in this episode Kendra connects some dots for you on how many coaches unintentionally create instability in their business.

She examines one of the most overlooked causes of inconsistent revenue and explains why it has nothing to do with effort and everything to do with consistency, trust, and how you’re actually selling.

If your income feels unpredictable or you’re stuck in cycles of “this worked… until it didn’t,” this episode will help you see exactly what’s going wrong and how to fix it.

• Why inconsistent sales are keeping you stuck and quietly sabotaging your growth
• The simple shift that turns random sales into a repeatable, reliable system
• Why jumping strategies is costing you more than you think (and what to do instead)
• How refining the same sales process over time leads to stronger conversions and steadier income
• What it actually means to have a measurable, scalable sales system (and why most coaches don’t)
• How predictable revenue changes the way you plan, grow, and make decisions in your business

Resources mentioned:

Episode 316: 4 Key Elements of a Successful Wellness Business

Episode 318: Scarcity - Why you need it and won't sell without it

Apply for HCA: https://kendraperry.net/apply

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In this episode, Kendra Perry shares the story of how she lost 55 pounds and the surprising lesson it revealed about business success. For years, she believed her metabolism was broken. She experimented with fasting, elimination diets, continuous glucose monitoring, and a wide range of biohacking strategies, yet nothing seemed to work. When she finally returned to the research and began accurately tracking her calories, the weight started coming off almost immediately.

That experience highlighted an important parallel between health and business. Often, people convince themselves that something complex or invisible is broken. They blame hormones, the algorithm, the market, or their niche. Meanwhile, the simple fundamentals that actually drive results are being overlooked.

In business, those fundamentals are traffic, leads, conversions, and fulfillment. If a business isn’t growing, it’s often because one of those pieces is missing. In this episode, Kendra breaks down why so many coaches chase complicated strategies instead of fixing the basics, and why focusing on these “boring” fundamentals may be the fastest path to consistent growth and sales.

• How Health Coaching Beliefs Led to Unexpected Weight Gain (00:17)
• When Discipline Applied to the Wrong Strategy Makes Things Worse (05:47)
• The Four Fundamentals Every Successful Business Needs (07:07)
• Why Paid Ads Can Be the Fastest Way to Get Traffic and Leads (12:33)
• The Embarrassingly Simple Truth About Getting Results (11:11)
• Focus on Fundamentals Over Complex "Secret Strategies" (13:48)

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Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy