325: 5 Ways to Improve Email Deliverability

Most coaches assume their emails aren’t converting because of bad copy… but that’s usually not the real issue.

In this episode, Kendra breaks down what’s actually happening when your emails stop performing and why deliverability is often the hidden problem. She gets into how inbox placement really works, why your list can suddenly go quiet, and the subtle habits that can damage your sender reputation without you even realizing it.

If your open rates are dropping and your emails feel like they’re going nowhere, this is likely the root of it.

In this episode:

• Why your email setup might be killing your open rates (DMARC, authentication, and what actually matters)
• How to spot deliverability issues early (before your list goes cold)
• Why engagement matters more than you think and how email sequences impact inbox placement
• The hidden spam triggers that push your emails out of the primary inbox
• Why generic content tanks your open rates (and what to send instead)
• (The real reason you need to clean your email list (and what happens if you don’t)
• The simple tools that protect your sender reputation and keep you out of spam

WATCH ON YOUTUBE

Resources mentioned:

Google Postmaster: https://www.gmail.com/postmaster/

Apply for HCA: https://kendraperry.net/apply

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