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The Desired Brand Effect
- Stand Out in a Saturated Market with a Timeless Jewelry Brand
- Narrated by: Tracy Matthews
- Length: 7 hrs and 50 mins
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The Desired Brand Effect
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Publisher's summary
Ready to stand out in a saturated market with a timeless jewelry brand?
This is the essential business audiobook for anyone who makes or sells jewelry (or another physical product), brought to you by the host of the top-rated Thrive by Design podcast, Flourish & Thrive Academy, and eight million (and counting) jewelry designer Tracy Matthews.
You’re a maker, a creator, an expert at your craft. Building a profitable jewelry business doesn't have to be a dream any longer if you know how to connect with your audience and create desire for your brand. Whether you want to grow a six-figure lifestyle business or a multi-seven-figure empire, now more than ever, consumers want to support emerging talent and small businesses like yours. They just need to find you.
In The Desired Brand Effect, Tracy Matthews teaches you how to expand your audience, grow your sales, and amplify your results with simple, actionable steps.
You’ll learn how to:
- Consistently attract and expand your audience of true fans and repeat customers.
- Overcome entrepreneurial overwhelm by leaning into the 75 percent rule.
- Identify and solve simple to complex problems in your business as you grow and scale.
- Remove yourself from being the doer of all things so that you can spend more time on the creative aspects of your business that you love.
- Overcome imposter syndrome and mental hurdles that are common for creative types.
Every chapter comes complete with additional resources that will inspire you to get moving and stay on task. From branding and positioning, to marketing and sales, to operational efficiencies and leadership, this audiobook will demystify the business side of growing a jewelry company.
Critic reviews
"The Desired Brand Effect is like a master’s program for your jewelry business." (Jennifer Dawes, Jennifer Dawes Designs)
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Story4.5 out of 5 stars 23
Do you ever feel strange, gross, chaotic, underappreciated, or like you don’t quite fit in? Great news: you might be a goblin! That means your imperfections and idiosyncrasies are the most awesome things about you, and you can build a more balanced, comfortable, harmonious life by accepting and honoring them—taking inspiration from the frogs, fungus, moss, rocks, and dirt that goblins love.
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4 out of 5 stars
-
Very comforting
- By Sarah on 04-01-24
By: McKayla Coyle
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Horses Never Lie, 2nd Edition
- The Heart of Passive Leadership
- By: Mark Rashid
- Narrated by: Dan Lawson
- Length: 7 hrs and 6 mins
- Unabridged
-
Overall4.5 out of 5 stars 762
-
Performance4 out of 5 stars 680
-
Story5 out of 5 stars 676
A revolutionary approach to the techniques of working with horses, by a renowned instructor. In Horses Never Lie, renowned horse trainer Mark Rashid challenges the conventional wisdom of "alpha leadership" and teaches the listener to become a "passive leader" - a counterpart to the kind of horse other members of a herd choose to associate with and to follow. Applying Rashid’s principles and techniques helps cultivate horse personalities that are responsive and dependable regardless of the rider.
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5 out of 5 stars
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Robotic reading
- By Julie Lynn on 05-08-15
By: Mark Rashid
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Puppy Training in 7 Easy Steps
- Everything You Need to Know to Raise the Perfect Dog
- By: Mark Van Wye, Zoom Room Dog Training
- Narrated by: Mark Van Wye
- Length: 3 hrs and 53 mins
- Unabridged
-
Overall5 out of 5 stars 73
-
Performance5 out of 5 stars 63
-
Story5 out of 5 stars 63
If you’re anything like most new puppy parents, it won’t take long to realize that your fuzzy little bundle of joy can also bark, chew, jump, and mysteriously get into A LOT of trouble around the house. Don’t panic - slowly remove the shoe from your pup’s mouth and open this book, because it’s time to start successfully training.
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5 out of 5 stars
-
Straight forward and engaging
- By Katherine Rodman on 06-04-20
By: Mark Van Wye, and others
-
How ADHD Affects Home Organization
- Understanding the Role of the 8 Key Executive Functions of the Mind
- By: Lisa Woodruff
- Narrated by: Lisa Woodruff
- Length: 2 hrs and 18 mins
- Unabridged
-
Overall4 out of 5 stars 403
-
Performance4.5 out of 5 stars 340
-
Story4 out of 5 stars 337
Do you walk in a room to organize and find yourself paralyzed and overwhelmed? Do you find yourself spending money on organizing solutions that don't work? Organizing isn't easy. And having ADHD doesn't make it any easier. But it doesn't have to be impossible.
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4 out of 5 stars
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Good but not great
- By Jennifer on 06-17-17
By: Lisa Woodruff
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How Dogs Love Us
- A Neuroscientist and His Adopted Dog Decode the Canine Brain
- By: Gregory Berns
- Narrated by: LJ Ganser
- Length: 7 hrs and 41 mins
- Unabridged
-
Overall4 out of 5 stars 1,274
-
Performance4.5 out of 5 stars 1,077
-
Story4 out of 5 stars 1,082
How Dogs Love Us answers the age-old question of dog lovers everywhere and offers profound new evidence that dogs should be treated as we would treat our best human friends: with love, respect, and appreciation for their social and emotional intelligence.
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2 out of 5 stars
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misleading title
- By Cindy on 08-06-15
By: Gregory Berns
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History of Wine in 10 Glasses
- By: Paul Wagner
- Narrated by: Paul Wagner
- Length: 3 hrs and 50 mins
- Original Recording
-
Overall5 out of 5 stars 555
-
Performance5 out of 5 stars 486
-
Story5 out of 5 stars 480
From the Bible to Benjamin Franklin, from the cuneiform tablets of the ancient Sumerians to the dinner tables of modern bistros, wines have always been a part of civilization, culture, and history. Every country in the world has a special relationship with wine and takes a unique approach to the making, serving, and enjoying of it. Wine is an expression of the hopes, dreams, and cultures of the people who make it, so what better way to learn about the countries of the world than by learning about their wines?
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5 out of 5 stars
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A most delicious Sunday afternoon
- By Rachael Woods on 12-21-20
By: Paul Wagner
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Unstuff Your Life
- Kick the Clutter Habit and Completely Organize Your Life for Good
- By: Andrew J. Mellen
- Narrated by: Andrew J. Mellen
- Length: 10 hrs and 21 mins
- Unabridged
-
Overall4 out of 5 stars 2,401
-
Performance4 out of 5 stars 2,010
-
Story4 out of 5 stars 1,979
Arguably the most organized man in America, Andrew J. Mellen has created unique, lasting techniques for streamlined living, bringing order out of chaos for a client list that includes attorneys, filmmakers, and even psychologists. With Unstuff Your Life! he puts his powerful program in the hands of his widest audience yet.
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5 out of 5 stars
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Good Stuff
- By Judy on 12-07-12
By: Andrew J. Mellen
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Wine for Normal People
- A Guide for Real People Who Like Wine, But Not the Snobbery That Goes with It
- By: Elizabeth Schneider
- Narrated by: Elizabeth Schneider
- Length: 14 hrs and 20 mins
- Unabridged
-
Overall4.5 out of 5 stars 91
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Performance4.5 out of 5 stars 71
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Story4.5 out of 5 stars 71
This is a fun but respectful (and very comprehensive) guide to everything you ever wanted to know about wine from the creator and host of the popular podcast Wine for Normal People, described by Imbibe magazine as "a wine podcast for the people". More than 60,000 listeners tune in every month to learn a not-snobby wine vocabulary, how and where to buy wine, how to read a wine label, how to smell, swirl, and taste wine, and so much more!
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5 out of 5 stars
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When they want 5 star wine knowledge but ur 22 y/o
- By Alexia L. on 05-06-21
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Whole Heart, Whole Horse
- Building Trust Between Horse and Rider
- By: Mark Rashid
- Narrated by: Mike Chamberlain
- Length: 6 hrs and 15 mins
- Unabridged
-
Overall5 out of 5 stars 689
-
Performance4.5 out of 5 stars 623
-
Story5 out of 5 stars 619
Many horse trainers, even those who espouse the so-called natural horsemanship approach, take the position that horses who fail to obey a human's request are doing so as much out of perversity as ignorance. That's not Mark Rashid's view. In his words, "If we understand that horses can't separate the way they feel from the way they act, then we can start to see that unwanted behavior isn't bad behavior at all. More times than not, it's just the horse expressing the way he feels at that particular moment in time....
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5 out of 5 stars
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After growing tired...
- By Douglas on 02-08-14
By: Mark Rashid
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Declutter Your Home, Train Your Brain to Be Organized with Self-Hypnosis, Meditation and Affirmations
- By: Joel Thielke
- Narrated by: Joel Thielke
- Length: 48 mins
- Original Recording
-
Overall4.5 out of 5 stars 267
-
Performance4.5 out of 5 stars 214
-
Story4.5 out of 5 stars 211
Motivational Hypnotherapy's Joel Thielke is a world-renowned hypnotherapist and author who has helped millions of people worldwide. This powerful hypnosis program is designed specifically to increase motivation and the focus to clear away clutter, let go of possessions you don't need, and create a stress-free zone for yourself. This is the perfect program for listeners of any age, no matter your level of hypnosis experience. We recommend listening to this audiobook for 21 days in a row to get the most out of your listening experience.
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5 out of 5 stars
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Game changer
- By Jessie on 11-13-19
By: Joel Thielke
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Decoding Cats: Inside the Feline Mind
- By: Kristyn Vitale, The Great Courses
- Narrated by: Kristyn Vitale
- Length: 4 hrs and 27 mins
- Original Recording
-
Overall4.5 out of 5 stars 438
-
Performance4.5 out of 5 stars 375
-
Story4.5 out of 5 stars 374
Whether you’re a cat mom or dad or just want to know more about the way domesticated animals evolved, think, and behave, join Dr. Kristyn Vitale, a researcher in the Human-Animal Interaction Lab at Oregon State University, to get inside the mind of the curious, the cute, and sometimes seemingly crazy cat.
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4 out of 5 stars
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Many studies and some practical information
- By indykatley on 12-26-20
By: Kristyn Vitale, and others
-
The Everyday Guide to Wine
- By: Jennifer Simonetti-Bryan, The Great Courses
- Narrated by: Jennifer Simonetti-Bryan
- Length: 12 hrs and 15 mins
- Original Recording
-
Overall4.5 out of 5 stars 157
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Performance4.5 out of 5 stars 138
-
Story4.5 out of 5 stars 137
Every time you open a bottle of wine, you embark on a journey through a world of sensations. Yet for all its pleasurable qualities, wine can be bewildering in its mystery and complexity. Unlocking the secrets of wine is the key to heightening your appreciation of this rewarding experience. Whether you’re a novice looking to master the basics, an enthusiast who tours vineyards, or something in between, there’s no better way to learn about wine than from a wine expert.
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5 out of 5 stars
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Please do more wine education!
- By JD on 02-13-20
By: Jennifer Simonetti-Bryan, and others
-
Secretariat
- By: William Nack
- Narrated by: Grover Gardner
- Length: 14 hrs and 34 mins
- Unabridged
-
Overall4.5 out of 5 stars 731
-
Performance4.5 out of 5 stars 609
-
Story4.5 out of 5 stars 609
In 1973, Secretariat, the greatest champion in horse-racing history, won the Triple Crown. The only horse to ever grace the covers of Time, Newsweek, and Sports Illustrated in the same week, he also still holds the record for the fastest times in both the Kentucky Derby and the Belmont Stakes. He was also the only non-human chosen as one of ESPN's "50 Greatest Athletes of the Century".
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5 out of 5 stars
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Loved It - But It Is Not Just About A Super Horse
- By Julie on 06-10-12
By: William Nack
-
The Best Hunting Stories Ever Told
- By: Jay Cassell - editor
- Narrated by: Jason Culp
- Length: 32 hrs and 45 mins
- Unabridged
-
Overall4.5 out of 5 stars 176
-
Performance4.5 out of 5 stars 153
-
Story4.5 out of 5 stars 157
Follow the trails of hunters - the original storytellers - as they interpret signs, examine tracks, and chase and catch their prey (or fail to). Listeners can curl up with the best authentic hunting fiction and non-fiction, bringing the great Mount Kenya and the prairies of the American Bison into your living room. From Theodore Roosevelt and Gene Hill to Rick Bass and Charles Dickens, remember classic hunting tales and discover new stories of hunters’ luck, camaraderie, and use of smarts on the trail.
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4 out of 5 stars
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A broad collection of hunting tales
- By Elaine on 06-21-15
-
Horsemanship Through Life
- A Trainer's Guide to Better Living and Better Riding
- By: Mark Rashid
- Narrated by: Mike Chamberlain
- Length: 7 hrs and 23 mins
- Unabridged
-
Overall5 out of 5 stars 407
-
Performance4.5 out of 5 stars 359
-
Story5 out of 5 stars 362
Here is a compelling meditation from renowned horseman Mark Rashid on all the ways that the principles we apply in our dealings with fellow humans can apply to our relationships with our horses, and vice versa. Horsemanship Through Life is about awareness, learning, teaching, honesty, integrity, and much more. It is about more than tips or technique; it is about principles to live by. It is about taking ownership of and responsibility for our lives and relationships with horses and humans. It doesn t take long to listen to, but will be with you for life.
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5 out of 5 stars
-
I Read This Book On The Heels...
- By Douglas on 02-10-14
By: Mark Rashid
-
Walkable City Rules
- 101 Steps to Making Better Places
- By: Jeff Speck
- Narrated by: Jeff Speck
- Length: 8 hrs and 6 mins
- Unabridged
-
Overall5 out of 5 stars 102
-
Performance5 out of 5 stars 87
-
Story5 out of 5 stars 87
Nearly every US city would like to be more walkable - for reasons of health, wealth, and the environment - yet few are taking the proper steps to get there. The goals are often clear, but the path is seldom easy. Jeff Speck’s follow-up to his best-selling Walkable City is the resource that cities and citizens need to usher in an era of renewed street life. Walkable City Rules is a doer’s guide to making change in cities, and making it now.
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5 out of 5 stars
-
Excellent compendium for pro and enthusiast alike
- By Ostyn on 02-23-19
By: Jeff Speck
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What listeners say about The Desired Brand Effect
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Elinga
- 03-22-24
Must read for any jewelry designer
I love when a writer gives great examples! So easy to read, usable tips! I bought paper form as well just to mark all parts I need to implement. Highly recommend!
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Overall5 out of 5 stars
-
Performance5 out of 5 stars
-
Story5 out of 5 stars
- Els
- 01-25-24
Very valuable
I’m so inspired! Tracy Matthew’s book has changed my mind about being a jewelry business owner. I feel empowered and pointed in the right direction in many areas.
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