The Complete Guide to Copywriting

By: Tony Lavoiser

Narrated by: Sam Slydell

Length: 4 hrs and 12 mins

Publisher's summary

This copywriting book contains all the essential elements that must exist in an effective sales letter to pull money or get the call to action you want from prospects. This could be to subscribe to your list, share your content or even buy it now!

This book is aimed at starting copywriting students and business owners who want better results through effective copywriting skills and best practices. Especially now that a lot of marketing is going on in social media, email, our websites - writing effective copy is a must to prosper!

This is a book for anyone writing or approving copy: copywriters, account managers, creative directors, freelance writers, and advertising managers. Even entrepreneurs and managers of the brand. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention - and sell more products.

Sneak peak from the book:

• Writing Persuasive Content
• How to Spot Good Copy vs Bad Copy
• Website Product Copywriting
• Landing Page Copywriting
• Email Marketing
• Crafting Effective Email Marketing Copy
• Sales Page Copywriting
• Understanding Your Prospects
• Headline Essentials
• Types of Headlines
• Subheadings/Sub-Headline
• Copywriting Mistakes to Avoid
• How to Become a Well-Paid Copywriter
• And much more...

Take action right away to write better content. Improve your copywriting skills so you can maximize your conversions by downloading this book.

©2019 Tony Lavoiser (P)2019 Tony Lavoiser

Professional Development for New Copywriters

This is phenomenally helpful! As an intern trying to figure out the copywriting world, this book has been on par with a human writing mentor. I get so much concrete advice that has everyday impact on my work.

projects that copywriters perform

This book has become my "Copywriter's Bible," the best resource I've found on learning the funamentals of copywriting and all the elements that go into writing the myriad forms of projects that copywriters perform.

I will go back to it over and over again

I love this book. I will go back to it over and over again. I have also taken notes for quick reference. This book is brilliantly listen and felt like a mentor was having a conversation with me.

it's an excellent reference and guide for copywrit

It covers certain topics that aren't as relevant in today's advertising as before. Aside from that, it's an excellent reference and guide for copywriters!

Resource will definitely be helpful for new people

This resource will definitely be helpful. It is full of tips and basic steps to help someone learn to speech great copy.

This audio-book explains copywriting very clearly

Very helpful and gives some great advice. My writing has only got better because of this audio-book.. It’s also great introduction to copywriting.

When audible is first listen then I was inspired.

From the first listen I was inspired. This audio book is the ultimate guide for anyone wanting to speak better copy.

A great lot of information has this audible.

This audio book is very comprehensive and covers a lot of ground. For a beginner it's a good introduction to the basics.

I found this to be easy to use and is a great

I write much of my own copy for work that I do. I found this to be easy to use and is a great reference for what I am trying to achieve.

Excellent reference and audio guide for copywriter

This topics that aren't as relevant in today's advertising as before. Aside from that, it's an excellent reference and audio guide for copywriters